SlideShare a Scribd company logo
1 of 30
1 Taming the Internet One Click at a Time
An Idea “In order to create wealth, you must be the first with an idea.  Then, you must be first to tell the world about that idea” 												Warren Buffett “…probably the most effective form of marketing ever invented.” 										The New York Times 2
3 Ideas that have Changed the World
AdzZoo…The Next Big Idea The Internet has changed the world  forever.  One large market segment has been left behind. The Local Business Owner 4
The Local Business Dilemma For many decades the phone book was the main connection between local businesses and local customers. It allowed them “to get in the game” with the bigger national companies. But where do people go today to look for products and services…   The Internet!  5
The Local Businesses Website!  6
 A Web Presence! 7 Be Where The Traffic Is!
Where is Web Traffic? Popular Websites 8
Where is Web Traffic? Premium Pages of Search Engines 9 In 2006, there were 2.7 billion searches done per month.   In 2009, there were 61 billion searches done per month.
The New York Times 10    “…search advertising is probably the most effective form of marketing ever invented.” 	“No other form of online advertising – or offline advertising, for that matter – has come close to matching the effectiveness of search ads”
Where is Web Traffic? Social Networks 120 million active U.S. Facebook users Average user spends 55 minutes per day on Facebook 1 in 4 U.S. Internet page views occurred at one of the top social networking sites in December 2009 11
Where is Web Traffic? Search Maps & Popular Directories 12
Where is Web Traffic? Smart Phones & GPS Devices 13
Optional to Necessity           Cars Electricity   TV Cell Phones Computers Internet Web Presence  14
Necessity to Optional   ,[object Object]
Bankrupt/Closing
TV
DVR/TiVo
Telemarketing
Do Not Call List
Direct Mail
Trash Can
Print Ads
High Cost
E-Mail
Spam SoftwareDeclining  Markets 15
Reallocate Current Dollars Most businesses are already spending money to advertise their business, usually in  ways that are not as effective as they used to be. AdzZoo simply carves out some  of these dollars to help create their complete Geo-Targeted Web Campaign. Phone Directory	 Newspapers TV Telemarketing Direct Mail Print Ads E-Mail 16
The AdzZoo Solution AdzZoo’s Cutting-Edge Solution Starts with Geo-Targeted Technology  To Deliver a Web Presence Campaign 17
Geo-Targeting ,[object Object]
 No more wasting money on advertising that reaches outside the local business owners market.

More Related Content

Featured

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Featured (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Adz Zoo Product Overview

  • 1. 1 Taming the Internet One Click at a Time
  • 2. An Idea “In order to create wealth, you must be the first with an idea. Then, you must be first to tell the world about that idea” Warren Buffett “…probably the most effective form of marketing ever invented.” The New York Times 2
  • 3. 3 Ideas that have Changed the World
  • 4. AdzZoo…The Next Big Idea The Internet has changed the world forever. One large market segment has been left behind. The Local Business Owner 4
  • 5. The Local Business Dilemma For many decades the phone book was the main connection between local businesses and local customers. It allowed them “to get in the game” with the bigger national companies. But where do people go today to look for products and services… The Internet! 5
  • 6. The Local Businesses Website! 6
  • 7. A Web Presence! 7 Be Where The Traffic Is!
  • 8. Where is Web Traffic? Popular Websites 8
  • 9. Where is Web Traffic? Premium Pages of Search Engines 9 In 2006, there were 2.7 billion searches done per month. In 2009, there were 61 billion searches done per month.
  • 10. The New York Times 10 “…search advertising is probably the most effective form of marketing ever invented.” “No other form of online advertising – or offline advertising, for that matter – has come close to matching the effectiveness of search ads”
  • 11. Where is Web Traffic? Social Networks 120 million active U.S. Facebook users Average user spends 55 minutes per day on Facebook 1 in 4 U.S. Internet page views occurred at one of the top social networking sites in December 2009 11
  • 12. Where is Web Traffic? Search Maps & Popular Directories 12
  • 13. Where is Web Traffic? Smart Phones & GPS Devices 13
  • 14. Optional to Necessity Cars Electricity TV Cell Phones Computers Internet Web Presence 14
  • 15.
  • 17. TV
  • 20. Do Not Call List
  • 27. Reallocate Current Dollars Most businesses are already spending money to advertise their business, usually in ways that are not as effective as they used to be. AdzZoo simply carves out some of these dollars to help create their complete Geo-Targeted Web Campaign. Phone Directory Newspapers TV Telemarketing Direct Mail Print Ads E-Mail 16
  • 28. The AdzZoo Solution AdzZoo’s Cutting-Edge Solution Starts with Geo-Targeted Technology To Deliver a Web Presence Campaign 17
  • 29.
  • 30. No more wasting money on advertising that reaches outside the local business owners market.
  • 31. Pinpoint the computers and mobile devices within a radius as little as 5 miles to 150 miles. 18
  • 32.
  • 33. That starts with an AdzZoo Web page design and managed by advertising and internet experts. 19
  • 34.
  • 35. Sponsored links and Organic results managed by experts. ”We are acknowledging that AdWords is really complex for small-business owners” John Hanke, Vice President of Product Management for Google. New York Times article: 2/13/10 20
  • 36.
  • 39.
  • 40. 100 million active users access Facebook through their mobile devices
  • 41. 35 million users update their FB status each day22
  • 42. 23 Smart Phone & GPS Devices Local business information pushed out to mobile devices
  • 43. 24 Local Business Branding on High Traffic Websites
  • 46.
  • 52. And More27 Campaign monitoring & optimization for maximum online exposure.
  • 53. Web Presence Pricing Basic Plan $99.95 Standard Plan $200 - $750 Advantage Plan $200 - $1,200 Ultimate Plan $1,000 + 28
  • 54. 29 Contact Information www.adongoogle.com www.optihostsolutions.com michael@optihostsolutions.com
  • 55. For More Information Visit AdzZoo.com • This presentation is for training purposes only • ©2009 AdzZoo