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Section
Partnering with Storyminers
we don’t do what you do ;-)
mike@storyminers.com | 770.425.9830 | @mikewittenstein
wrap up
What do you do?
Two things:
1. Find the essence of a brand/company (its story)
2. Turn it into an experience
We have some cool tools to help us accomplish that…
wrap up
How do we best sell you to our clients?
Consulting innovators with market proven techniques

that IBM, LeasePlan, Chick-fil-A, University of Phoenix and others rely on
Experts at experience design with experience in

retail, services, B2B, healthcare, hospitality, travel, and non-profits

Comfortable at the intersection of business, design, and experience
Hands-on, sleeves-rolled-up activators

who don’t just know what to do—we do it!
wrap up
What are some details we can share?
• Experienced: 400+ clients, >$1.5B in value created
• International: 25+ countries
• Top-ranked influencer (SAP, Huffington Post, MindTouch,
Witty Parrot, Kampyle)
• Work well with mixed teams
• Inventor of several consulting methods
• Accredited: (CMC, CCXP, MBA, DTM, CSP-expected 2016)
www.PartyCity.com
ECEWEUROPEAN CUSTOMER EXPERIENCE WORLD
select clients
What do clients like best about you?
We let THEM fly.
We use emotion in our designs.
We always bring a fresh perspective.
We offer lots of practical ideas.
We constantly study the market
retail - service - b2b - international - disruptors
We don’t shout!
wrap up
Who’s your favorite client?
A charismatic visionary—kinda scrappy,
smart yet loves collaboration,
empowered to make changes, values people,
wants to improve the experience— 

and is ready to make a difference
Anything special about your approach?
Sometimes, we’ll go undercover to see the business

from the customer’s and employee’s points of view—
then bring that experience on-stage for everyone to see first-hand*
* with permission, of course ;-)
What time duration tends to work 

best with your clients?
We’ve worked from one hour to several years
Focused workshops + implementation = weeks
Comprehensive experience design = quarters
wrap up
Have you shared your ideas on stage?
Customer Experience World*
Customer 360 Symposium
CEX in the City
Mystery Shopping Providers Association*
Retail Design Institute*
Customer Experience Professionals Association*
Future Stores
Next Gen Customer Experience
Retail Customer Experience*
SAP*, IBM*, TimeTrade*, and others
* indicates multiple appearances
wrap up
Do you do workshops?
Yes!
strategy
customer experience
journey mapping
design
future state planning
hosted tours
on-stage experience improv
Do you do team up with
other consultants?
Yes!
and backed by the team at
Are you tech-savvy?
Yes!
Yes!
Yes!
Yes!
let’s figure out what’s next…
Mike Wittenstein is Storyminers’ founder and managing principal. By his own admission, he
is a designer who can’t draw. He’s also a world-class expert on experience, service, and
business design, who has helped over 400 organizations in 25+ countries make their
experiences better—to the tune of $1.5B in value created. As eVisionary, he started IBM’s first
experience and service design practice and helped establish the international Customer
Experience Professionals Association. Mike is a sought-after public speaker and facilitator
who shares his thought leadership at public conferences and corporate events globally.
Mike is ranked as a top customer experience influencer by Huffington Post, SAP, WittyParrot,
and Vend. His clients include: Air Canada, Apple, AT&T, Best Buy, BlackRock, Clorox, Delta
Air Lines, Holiday Inn, IBM, LeasePlan, McDonald’s, Party City, Publix, Safeway, SAP,
Zaxby’s, and many other game-changing brands.
Mike earned his MBA from Thunderbird, BA from the University of Florida, and studied in
Brazil and Russia. He speaks four languages, lives in the Atlanta area with his family, and
tries to squeeze in woodworking projects on the weekends.
wrap up
Storyminers was founded in 2002 by Mike Wittenstein to help organizations improve their overall performance by
improving their experiences. Storyminers has introduced many innovations that help businesses find their centers,
find new revenue streams, and find their best-fit customers through storytelling and experience/service design.
Storyminers has an extensive partner ecosystem composed of specialists in many creative disciplines: service/
tech/design companies, production/media/event companies and with similar firms to handle fluxes in work
volume. Each partner adheres to a standard commercial code and also subscribes to Governing Principles which
focus on non-commercial-but-important topics like partnering, outcomes, issue handling, learning, growth, etc.
Storyminers has significant experience in retail, telecom, hospitality, and other service industries characterized by
frequent contact between customers and employees, creeping consumer expectations, and ever-changing
technology platforms. We are specialists in personalization and ‘fitted solutions’. Our clients include: Transitions,
Clorox, PNC, Blackrock, Teleflora, Chick-fil-A, Ride.com, SOHO Hero, iPay Technologies, Piedmont Hospital,
LeasePlan, PartnerTech, Habasit, and many others.

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Storyminers: Your Specialty Consulting Partner 2016

  • 1. Section Partnering with Storyminers we don’t do what you do ;-) mike@storyminers.com | 770.425.9830 | @mikewittenstein
  • 2. wrap up What do you do? Two things: 1. Find the essence of a brand/company (its story) 2. Turn it into an experience We have some cool tools to help us accomplish that…
  • 3. wrap up How do we best sell you to our clients? Consulting innovators with market proven techniques
 that IBM, LeasePlan, Chick-fil-A, University of Phoenix and others rely on Experts at experience design with experience in
 retail, services, B2B, healthcare, hospitality, travel, and non-profits
 Comfortable at the intersection of business, design, and experience Hands-on, sleeves-rolled-up activators
 who don’t just know what to do—we do it!
  • 4. wrap up What are some details we can share? • Experienced: 400+ clients, >$1.5B in value created • International: 25+ countries • Top-ranked influencer (SAP, Huffington Post, MindTouch, Witty Parrot, Kampyle) • Work well with mixed teams • Inventor of several consulting methods • Accredited: (CMC, CCXP, MBA, DTM, CSP-expected 2016)
  • 6. What do clients like best about you?
  • 7. We let THEM fly.
  • 8. We use emotion in our designs.
  • 9. We always bring a fresh perspective.
  • 10. We offer lots of practical ideas.
  • 11. We constantly study the market retail - service - b2b - international - disruptors
  • 13. wrap up Who’s your favorite client? A charismatic visionary—kinda scrappy, smart yet loves collaboration, empowered to make changes, values people, wants to improve the experience— 
 and is ready to make a difference
  • 14. Anything special about your approach?
  • 15. Sometimes, we’ll go undercover to see the business
 from the customer’s and employee’s points of view— then bring that experience on-stage for everyone to see first-hand* * with permission, of course ;-)
  • 16. What time duration tends to work 
 best with your clients? We’ve worked from one hour to several years Focused workshops + implementation = weeks Comprehensive experience design = quarters
  • 17. wrap up Have you shared your ideas on stage? Customer Experience World* Customer 360 Symposium CEX in the City Mystery Shopping Providers Association* Retail Design Institute* Customer Experience Professionals Association* Future Stores Next Gen Customer Experience Retail Customer Experience* SAP*, IBM*, TimeTrade*, and others * indicates multiple appearances
  • 18. wrap up Do you do workshops? Yes! strategy customer experience journey mapping design future state planning hosted tours on-stage experience improv
  • 19. Do you do team up with other consultants? Yes! and backed by the team at
  • 21. let’s figure out what’s next…
  • 22. Mike Wittenstein is Storyminers’ founder and managing principal. By his own admission, he is a designer who can’t draw. He’s also a world-class expert on experience, service, and business design, who has helped over 400 organizations in 25+ countries make their experiences better—to the tune of $1.5B in value created. As eVisionary, he started IBM’s first experience and service design practice and helped establish the international Customer Experience Professionals Association. Mike is a sought-after public speaker and facilitator who shares his thought leadership at public conferences and corporate events globally. Mike is ranked as a top customer experience influencer by Huffington Post, SAP, WittyParrot, and Vend. His clients include: Air Canada, Apple, AT&T, Best Buy, BlackRock, Clorox, Delta Air Lines, Holiday Inn, IBM, LeasePlan, McDonald’s, Party City, Publix, Safeway, SAP, Zaxby’s, and many other game-changing brands. Mike earned his MBA from Thunderbird, BA from the University of Florida, and studied in Brazil and Russia. He speaks four languages, lives in the Atlanta area with his family, and tries to squeeze in woodworking projects on the weekends.
  • 23. wrap up Storyminers was founded in 2002 by Mike Wittenstein to help organizations improve their overall performance by improving their experiences. Storyminers has introduced many innovations that help businesses find their centers, find new revenue streams, and find their best-fit customers through storytelling and experience/service design. Storyminers has an extensive partner ecosystem composed of specialists in many creative disciplines: service/ tech/design companies, production/media/event companies and with similar firms to handle fluxes in work volume. Each partner adheres to a standard commercial code and also subscribes to Governing Principles which focus on non-commercial-but-important topics like partnering, outcomes, issue handling, learning, growth, etc. Storyminers has significant experience in retail, telecom, hospitality, and other service industries characterized by frequent contact between customers and employees, creeping consumer expectations, and ever-changing technology platforms. We are specialists in personalization and ‘fitted solutions’. Our clients include: Transitions, Clorox, PNC, Blackrock, Teleflora, Chick-fil-A, Ride.com, SOHO Hero, iPay Technologies, Piedmont Hospital, LeasePlan, PartnerTech, Habasit, and many others.