In this age of internet where things are increasingly moving online, search engines have become an integral part of our lives. Well-known search engines like Google and Bing source content from the World Wide Web using complex algorithm equations, which can be easily manipulated once the webmasters and SEO technicians get a hang of it.
2. In this age of internet where things are increasingly
moving online, search engines have become an integral
part of our lives.
Well-known search engines like Google and Bing source
content from the World Wide Web using complex
algorithm equations, which can be easily manipulated
once the webmasters and SEO technicians get a hang of it.
The end result is that you get a lot of results in a very
short period of time. The potential downside is that you
often have to forego quality in search of quantity.
Blekko is a new-age consumer facing search engine that
makes a judicious mix of human experience along with
complex algorithms to deliver spam free and relevant
results from the best sites.
3. Spam is a menace that continues to grow at a much
faster rate, despite the best efforts of the internet service
providers and other concerned authorities.
In the following section, we shall look in detail as to what
are Spam and Black Hat SEO techniques. We shall also see
the harm they can cause and how a judicious selection of
internet search engine can save us from their menace.
4. What is spam?
Spam is more often than not sent by computers that are
infected with harmful viruses. Spammers and virus makers
are combining their efforts to send virus to users' computers
too.
The end result is the formation of chain of computers
sending millions of spam e-mails worldwide. These malicious
programs ensure that the address looks like it is coming from
a genuine source enticing the recipient to open and check
the messages it contains.
5. Spam and phishing
This is a new and potentially one of the more dangerous
forms of internet fraud. Spammers will send you mail that
will seem to be coming from a legitimate source such as your
bank.
You will be made to feel as if your sensitive financial data is
on the verge of being compromised and you are requested to
send all your credit card details and other personal
information, so that the security breach can be plugged.
People usually panic after receiving such mails and instantly
give all the information that was requested before verifying
the authenticity of the sender.
6. How can you protect yourself
against spam?
Blekko, since its very inception, has declared an all-out war
on spam and spammers. You need to switch instantly to this
new-age search engine, if you wish to safeguard yourself
against different types of spam and fraud on the net.
This search engine makes use of human expertise along
with complex algorithm to deliver results for you. It never
hesitates in blocking the website from its result page, if there
is even the slightest of doubt that the website may contain
harmful or irrelevant information.
7. Black Hat SEO
The higher traffic a website generates, the more relevance
and prestige it acquires. Therefore, web owners and web
developers try their utmost to ensure that their websites
secure higher SERPs.
A search engine results page (SERP) is the web page, which
the search engine returns in response to users’ queries.
There is no harm in putting genuine efforts to drive your
website techniques. The problem arises when you start
resorting to unscrupulous methods and techniques to boost
your webpage ranking.
8. One of the more popular methods of forcing a search
engine to give a higher ranking to a website when it does
not deserve the honor is called a Black Hat SEO technique.
It refers to the unethical practice indulged in by
webmasters to trick the search engine to give a higher
SERP ranking to their Webpages.
Page stuffing, keyword stuffing, and link farming are
some of the common Black Hat SEO practices that thwart a
quality and relevant search engine experience of a user.
Blekko provides comprehensive protection from such
unscrupulous and ethical tactics and practices. It has
complex algorithms and other methods in places that
ensure that the user will only get what they are looking for.
9. Conclusion
Spam is a scourge that has the potential of causing
maximum damage with very little effort and resources.
Users are subjected to a variety of forgeries and frauds, not
to mention the spread of malicious software and viruses.
It is, therefore, imperative that you use a search engine
like Blekko that has made a name for itself in a very short
period of time by providing spam free results. You can get
the most relevant results from the best sites by using this
new age search engine.