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!"#"$"
Redefining Business Ownership
!"%"$"
Partnering with Entrepreneurs
to Deliver Breakthrough Skincare Solutions
and Substantial Income Potential
!"'"$"
Convergence is Creating New Business Opportunities
Source: Euromonitor, Global Industry Analyst
Rise of the
Social Commerce
Breakthroughs
In Skincare
$2.9+ Billion Spent
Annually on Anti-Aging
Skincare Products
Shift in Power
from Corporations
to Individuals
TRADITIONAL
BUSINESS
MODELS ARE
CHANGING
!"("$"
The Right Business Model,
at the Right Time, in the Right Market
Direct Sales Model with Low Cost of
Entry, High Profit Potential
Channel
Clinically Proven Solutions
That Deliver Results
Products
Profit
Support to Monetize the Value of
Your Network
Established Brand That Works
for You
Brand Presence
!")"$"
Products
The information in this presentation is not intended to be used as a substitute for medical advice. Results may vary depending on the
individual. Rodan + Fields® makes no guarantee as to the results you may experience.
!"*"$"
An Opportunity to Participate
in a Multi-Billion Dollar, Growing Market
84% of Women in Their 20s
Are Concerned About Aging
100% of Women Want to Look
Younger than their Years
Many Consumers Are Dissatisfied
with Their Current Products
Source: Rodan + Fields Beauty: The Impact of Aging Study, 2010
Skincare Is the #1 Defense
Against the Appearance of Aging
84% of Women Feel Pressure to
Look Younger
!"+"$"
A Synergistic Approach to Skincare
GET A FAST START GO THE DISTANCE AMP IT UP
REDEFINE MACRO Exfoliator™
for Extreme Smoothness
and Radiance
REDEFINE Regimen for the
Appearance of Lines, Pores
and Loss of Firmness
REDEFINE AMP MD™
System
for Firmer-Looking Skin
!","$"
REDEFINE Clinical Results
REDEFINE Regimen AMP MD™
SystemMACRO Exfoliator™
After 8 Weeks of Use*
PERCENT OF PARTICIPANTS EXPERIENCING
AN IMPROVEMENT
*Results may vary.
PERCENT OF PARTICIPANTS EXPERIENCING
AN IMPROVEMENT IN SKIN TEXTURE*
After One Use and After Four
Weeks*
*One-use data includes use of MACRO Exfoliator™ Cooling Gel.
Four week data includes use of Cooling Gels and REDEFINE
Regimen. Results may vary.
™
After 8 Weeks of Use With the
REDEFINE Regimen*
PERCENT OF PARTICIPANTS EXPERIENCING
AN IMPROVEMENT
*Results may vary.
!"#-"$"
Real Results: REDEFINE Regimen and AMP MD™
System in Four Weeks*
BEFORE
AFTER
*Unretouched photos. Results may vary.
BEFORE
AFTER
!"##"$"
Real Results: REDEFINE MACRO Exfoliator™
After Using the REDEFINE MACRO Exfoliator
™
Once Weekly and Respective Regimen Daily*
BEFORE BEFORE
AFTER 2 MONTHS
AFTER 2 MONTHS
REDEFINE REGIMEN
AFTER 3.5 MONTHS
*Unretouched photos. Results may vary.
REVERSE REGIMEN UNBLEMISH REGIMEN
BEFORE
AFTER 2 MONTHS
BEFORE
!"#%"$"
Brand Presence
!"#&"$"
Established Brand
with Significant Media Coverage
MORE MEDIA COVERAGE THAN ANY OTHER DIRECT SELLING COMPANY
Source: Meltwater News, US Coverage Only; Excludes Avon due to Extensive Paid Advertising
PRINT TELEVISION WEB
!"#'"$"
Social Media Buzz
Example Of Weekly Social Snapshot – August 28, 2013 – September 09, 2013
!"#("$"
People Are Taking Notice
The Direct Selling Association
Awarded R+F four Ethos Awards in 2013,
including the Vision for Tomorrow Award.
The American Business Awards
Awarded Gold for Consumer Product
Company of the Year.
Ernst & Young
Dr. Katie Rodan and Dr. Kathy Fields
were finalists for Northern California
Entrepreneurs of the Year.
The San Francisco Business Times
Recognized R+F as the 24th fastest growing
company in the Bay Area in 2013.
Media Impressions
Over 70 million media impressions in
2013 alone.
!"#)"$"
Channel
!"#*"$"
Our Direct Sales Model
Focuses on Where the Power Resides
A LEADING CLINICAL SKINCARE LINE
in Prestige Department Stores
2007
RETAILSALES
2014
DIRECTSALES
INDIVIDUALS BUILDING
SKINCARE BUSINESSES
Producing Volume Which Far
Exceeds Our Retail Presence
!"#+"$"
A Unique Model
LOW Cost of Entry
!! Leverage Your Network
!! Share the Product
!! Scale Efficiently and Quickly
!! No Product Inventory
HIGH Profit Potential
!! Recoup Your Start-Up Costs
in the First Month
!! Long-Term Residual Income
!! Unlimited Earning Potential
!"#,"$"
Leverage the Exponential Value of
YOUR Network
YOU
!! Multiple “Generations” of Connections Drives Incremental Opportunities
!! Technology Enables Leverage, Speed and Duplication
!! Multiple Sources of Income: Sales and Commissions
!"%-"$"
Proven, Turnkey Business Support
Customer Care
Email and Phone
Access to Registered
Nurses with Dermatology
Experience
Sophisticated
“Prescription” Tools
and Guidelines for
Determining
Skincare Needs
Assessment Tools
Ongoing Skincare
and Award-Winning
Business Education
From Leaders in
the Field
Training
!"%#"$"
Building Your Business Anytime, Anywhere
Pulse
Mobile
R+F
Catalog
Mentors
Magazine
Solution
Tool
MACRO E
App
R+F Biz Op
!"%%"$"
A Business Opportunity
for People with Diverse Backgrounds
Stay-at-Home Mother and Wife of Former Major League Baseball Player
Country Music Writer | Corporate Chief Financial Officer | Aesthetician
Elementary School Teacher | Luxury Real Estate Agent | Attorney | Architect
Home-Schooling Mom | Pharmaceutical Sales Representative
Beauty Industry Marketing Executive | General Contractor / Builder
Former Professional Figure Skater | Public Relations Executive | Artist and
Entrepreneur | Commercial Real Estate Broker  | Corporate Sales Trainer
!"%&"$"
Profit
!"%'"$"
Start Your Own Business Today
BIG BUSINESS LAUNCH KIT
$695
Also available: $395 Personal Results Kit and the $45 Business Portfolio. Kit contents
subject to change.
RFX EXPRESS BUSINESS KIT
$995
It Takes Just Minutes to Get Started
VALUED
AT OVER
$1,900
!"%("$"
Immediate Rewards
Offers you the opportunity to earn an
immediate return and more on your initial
start-up cost.
Fast Start Program
Plus, achieve the iStart Program for
the opportunity to earn a new iPad.
!"%)"$"
Road to RFX
!"%*"$"
Redefining Business Ownership
Disclaimer: The information on this presentation has been provided by a Rodan + Fields Independent Consultant.  Rodan & Fields, LLC
makes no guarantee as to the amount of income, if any, that Consultants participating in the business opportunity will generate.  Each
Consultant’s business results may vary. For statistical information regarding Consultant earnings, please see the Rodan + Fields Income
Disclosure Statement on our website: www.rodanandfields.com/images/Archives/RF-Income-Disclosure-Statement.pdf

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How To Become A CEO...with a little help

  • 2. !"%"$" Partnering with Entrepreneurs to Deliver Breakthrough Skincare Solutions and Substantial Income Potential
  • 3. !"'"$" Convergence is Creating New Business Opportunities Source: Euromonitor, Global Industry Analyst Rise of the Social Commerce Breakthroughs In Skincare $2.9+ Billion Spent Annually on Anti-Aging Skincare Products Shift in Power from Corporations to Individuals TRADITIONAL BUSINESS MODELS ARE CHANGING
  • 4. !"("$" The Right Business Model, at the Right Time, in the Right Market Direct Sales Model with Low Cost of Entry, High Profit Potential Channel Clinically Proven Solutions That Deliver Results Products Profit Support to Monetize the Value of Your Network Established Brand That Works for You Brand Presence
  • 5. !")"$" Products The information in this presentation is not intended to be used as a substitute for medical advice. Results may vary depending on the individual. Rodan + Fields® makes no guarantee as to the results you may experience.
  • 6. !"*"$" An Opportunity to Participate in a Multi-Billion Dollar, Growing Market 84% of Women in Their 20s Are Concerned About Aging 100% of Women Want to Look Younger than their Years Many Consumers Are Dissatisfied with Their Current Products Source: Rodan + Fields Beauty: The Impact of Aging Study, 2010 Skincare Is the #1 Defense Against the Appearance of Aging 84% of Women Feel Pressure to Look Younger
  • 7. !"+"$" A Synergistic Approach to Skincare GET A FAST START GO THE DISTANCE AMP IT UP REDEFINE MACRO Exfoliator™ for Extreme Smoothness and Radiance REDEFINE Regimen for the Appearance of Lines, Pores and Loss of Firmness REDEFINE AMP MD™ System for Firmer-Looking Skin
  • 8. !","$" REDEFINE Clinical Results REDEFINE Regimen AMP MD™ SystemMACRO Exfoliator™ After 8 Weeks of Use* PERCENT OF PARTICIPANTS EXPERIENCING AN IMPROVEMENT *Results may vary. PERCENT OF PARTICIPANTS EXPERIENCING AN IMPROVEMENT IN SKIN TEXTURE* After One Use and After Four Weeks* *One-use data includes use of MACRO Exfoliator™ Cooling Gel. Four week data includes use of Cooling Gels and REDEFINE Regimen. Results may vary. ™ After 8 Weeks of Use With the REDEFINE Regimen* PERCENT OF PARTICIPANTS EXPERIENCING AN IMPROVEMENT *Results may vary.
  • 9. !"#-"$" Real Results: REDEFINE Regimen and AMP MD™ System in Four Weeks* BEFORE AFTER *Unretouched photos. Results may vary. BEFORE AFTER
  • 10. !"##"$" Real Results: REDEFINE MACRO Exfoliator™ After Using the REDEFINE MACRO Exfoliator ™ Once Weekly and Respective Regimen Daily* BEFORE BEFORE AFTER 2 MONTHS AFTER 2 MONTHS REDEFINE REGIMEN AFTER 3.5 MONTHS *Unretouched photos. Results may vary. REVERSE REGIMEN UNBLEMISH REGIMEN BEFORE AFTER 2 MONTHS BEFORE
  • 12. !"#&"$" Established Brand with Significant Media Coverage MORE MEDIA COVERAGE THAN ANY OTHER DIRECT SELLING COMPANY Source: Meltwater News, US Coverage Only; Excludes Avon due to Extensive Paid Advertising PRINT TELEVISION WEB
  • 13. !"#'"$" Social Media Buzz Example Of Weekly Social Snapshot – August 28, 2013 – September 09, 2013
  • 14. !"#("$" People Are Taking Notice The Direct Selling Association Awarded R+F four Ethos Awards in 2013, including the Vision for Tomorrow Award. The American Business Awards Awarded Gold for Consumer Product Company of the Year. Ernst & Young Dr. Katie Rodan and Dr. Kathy Fields were finalists for Northern California Entrepreneurs of the Year. The San Francisco Business Times Recognized R+F as the 24th fastest growing company in the Bay Area in 2013. Media Impressions Over 70 million media impressions in 2013 alone.
  • 16. !"#*"$" Our Direct Sales Model Focuses on Where the Power Resides A LEADING CLINICAL SKINCARE LINE in Prestige Department Stores 2007 RETAILSALES 2014 DIRECTSALES INDIVIDUALS BUILDING SKINCARE BUSINESSES Producing Volume Which Far Exceeds Our Retail Presence
  • 17. !"#+"$" A Unique Model LOW Cost of Entry !! Leverage Your Network !! Share the Product !! Scale Efficiently and Quickly !! No Product Inventory HIGH Profit Potential !! Recoup Your Start-Up Costs in the First Month !! Long-Term Residual Income !! Unlimited Earning Potential
  • 18. !"#,"$" Leverage the Exponential Value of YOUR Network YOU !! Multiple “Generations” of Connections Drives Incremental Opportunities !! Technology Enables Leverage, Speed and Duplication !! Multiple Sources of Income: Sales and Commissions
  • 19. !"%-"$" Proven, Turnkey Business Support Customer Care Email and Phone Access to Registered Nurses with Dermatology Experience Sophisticated “Prescription” Tools and Guidelines for Determining Skincare Needs Assessment Tools Ongoing Skincare and Award-Winning Business Education From Leaders in the Field Training
  • 20. !"%#"$" Building Your Business Anytime, Anywhere Pulse Mobile R+F Catalog Mentors Magazine Solution Tool MACRO E App R+F Biz Op
  • 21. !"%%"$" A Business Opportunity for People with Diverse Backgrounds Stay-at-Home Mother and Wife of Former Major League Baseball Player Country Music Writer | Corporate Chief Financial Officer | Aesthetician Elementary School Teacher | Luxury Real Estate Agent | Attorney | Architect Home-Schooling Mom | Pharmaceutical Sales Representative Beauty Industry Marketing Executive | General Contractor / Builder Former Professional Figure Skater | Public Relations Executive | Artist and Entrepreneur | Commercial Real Estate Broker  | Corporate Sales Trainer
  • 23. !"%'"$" Start Your Own Business Today BIG BUSINESS LAUNCH KIT $695 Also available: $395 Personal Results Kit and the $45 Business Portfolio. Kit contents subject to change. RFX EXPRESS BUSINESS KIT $995 It Takes Just Minutes to Get Started VALUED AT OVER $1,900
  • 24. !"%("$" Immediate Rewards Offers you the opportunity to earn an immediate return and more on your initial start-up cost. Fast Start Program Plus, achieve the iStart Program for the opportunity to earn a new iPad.
  • 26. !"%*"$" Redefining Business Ownership Disclaimer: The information on this presentation has been provided by a Rodan + Fields Independent Consultant.  Rodan & Fields, LLC makes no guarantee as to the amount of income, if any, that Consultants participating in the business opportunity will generate.  Each Consultant’s business results may vary. For statistical information regarding Consultant earnings, please see the Rodan + Fields Income Disclosure Statement on our website: www.rodanandfields.com/images/Archives/RF-Income-Disclosure-Statement.pdf