This write-up will guide you properly in coming up with a great cover design for your magazine that will hold the potential to be picked and purchased.

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I M P R E S S I V E
HOWTO
DESIGN

2. Designing a magazine cover calls for sheer blend of creativity and technical skills. The cover of a
magazine is the attire which creates an impression in the minds of the audience. You need to craft
the cover in such a way that they captivate the prospects. In other words, the cover should
have the appeal to steal the attention of your audience. At the same time, a
magazine cover has to convey its intended theme unfailingly. When you
incorporate all necessary design elements in the right proportion,
you can smartly compel your target audience to buy the product.
The element of unusualness attracts the reader’s attention, so try to
be as creative as possible when you design a magazine cover page.
Here are a few guidelines for you that will enable you to infuse the
necessary charm in any magazine cover.

3. Maintain consistency
People identify your magazine by its cover. When
they scroll through the rack in the stores, the cover
of your magazine grabs their attention. Therefore,
you should be consistent with the design on the
cover in order to create your identity. You must
maintain a consistency between the cover designs
of successive issues. Make your theme familiar to
your readers. You may try out some new magazine
cover design ideas when the concept grows
considerably old. The readers should find a
coherency between the illustrations, graphic
designs, fonts and other
cover.
design elements on the
Typography on the magazine
cover
Typography is an important design element. No matter how effectively
you implement other magazine design tips and tricks, if typography
fails, nothing works in your favour. The shape, structure and size of the
fonts should be optimized to add to the visual appeal of the page. You
may stick to a particular type for a few editions and then move to
another. Typographical dynamism ensures that the design never turns
out to be boring. Vary the font sizes to focus on more important issues,
like the name of a person or an article covered in a particular issue.
Incorporating the right colour and contrast is also important for a
design. The foreground and background colours should complement
each other and not create an irritation to the eyes. You may try to make
the cover too vibrant, but it can result in eye-jerk of the readers. You may
have to alter the shade of colours on a photo in case you want to place a
text over it. This is one of the most common magazine cover design
techniques that experts imple- ment.
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4. Be creative with the cover
design
Being innovative with colour
incorporation does not indicate over
packing the cover with colours. It
should bear a cultured, trendy, yet
sophisticated look. The cover of your
magazine attracts the buyers, so you
have no point in wasting your efforts
in the inside pages if it goes unsold.
Make sure that the cover does not
look dull and drab. It should live up to
the taste of your audience. The colour
combination, text, photos and other
elements should enjoy a natural
synthesis in the cover. You need to
pick a subtle way to accommodate all
these features on the cover page.
Incorporate a single colour pop on the cover
You may think that using different colour combinations may make the cover attractive, but in
reality, readers love to see a single colour-pop on the covers. A popular trend among certain
types of magazine covers is to combine a vibrant colour with a black and white theme. It makes
the covers look sleek and sporty. Travel and sports magazines often follow this style, where they
use a single pop colour, like bright orange or yellow on the black and white theme. You can try out
light colours like sky blue to create a difference. Old-fashioned photography with monochrome
colour may also make the cover interesting.

5. Focus on the content page of your magazine
After the outside cover, the most important
page is the content page. It should guide
the readers about the location of the
articles and other materials. Write the
headings in bold and use the colours
effectively, so that it creates a soothing
sensation on the eyes. Most of the
successful magazines include vibrant
photographs along with the titles in the
contents page. Organize the content page
well, so that the key attractions of your
magazine in terms of content do not go
unnoticed. You can also style up the page
numbers, using a different font, larger in
SIZsize. A well-crafted content
your magazine contents
more palatable.
page makes
Use illustrated graphics
The graphics and illustrations you incorporate on the
business magazine layout design should reflect the
theme of the issue. It is necessary to provide the audi-
ence with a concept about what the issue is about. A
seamless illustration carries this message, conveying
the crux of the theme. Include explanatory illustrations
on the covers. Along with headlines, texts and other
design elements, illustrated graphics make a magazine
cover elegant. You can also use smooth graphics,
which can easily be designed, to make the magazine at-
tractive. You may use vector designs on the covers to
put forward more detailed and complex ideas. However,
this is applicable for magazines that do not belong to
popular categories like fashion or lifestyle. Whether you
draw the illustrations or use vector graphics, make sure
that it looks unique and carries the character of your
magazine.

6. Craft a mood for your readers
You need to position your brand through your magazine and typical companies offering maga-
zine layout design services specializing in the same. Therefore, create a mood that the readers
will enjoy while going through it. Each magazine has its own set of readers and you need to keep
their likes and preferences in mind. It is necessary to create an image which you would love to
enjoy among the readers. The typographical style, font, photos and other elements used in the
cover design are crucial for the same. You may want your target audience to view you as a trendy
magazine, or one carrying the traditional essence and heritage. You need to design the magazine
in such a way that it carries this message. It is recommended to retain the same typographical
style on the cover, though you may change the colours and photos.

7. Further tips to make your cover attractive
If you have a model facing the audience on the cover, make sure that the eyes of the model
should look directly into the camera. It will intensify the effect of the facial expression.
You can experiment with various design elements on the cover, but retain the style and con-
cept. A stable design style of the cover creates a sense of distinction in the minds of your
readers.
Add a dominant headline on the cover. It should look catchy in terms of attitude, colour and
size. Companies offering marketing material design services usually have copywriters with
them who can assist in this regard.
Every cover needs a catchy element to captivate the attention of the audience. It may be a
headline, an image, a number or anything else.
Well, you must note that red is the most used colour on magazine covers, while green is the
least. Incorporate a good variation among the colours to craft a splendid cover.
When you design the cover for a new edition, make it different from the last edition. Similar
colours often confuse the buyers.
You will definitely find these tips for
crafting magazine design beneficial
when you deign your magazine cover.
Innovate, feel the pulse of your readers
and create a unique identity for your
magazine by designing a flawless
cover. If you are least confident to
proceed by yourself, there is always an
option for you to seek services from
an expert graphic design company in
India.