Bizfirst - Makarand Lele - Business Strategy for Covid Combat
1. Overview & Impact of relief measures
for SME business continuity
Speaker
Makarand Lele
Founder Partner
2. 2
Is the current picture is real Pandemic View?
• Pandemic affected numbers are in proportion to tests conducted – Korean strategy
not implemented
• Failure of implementation of Social Distancing & Voluntary Home Quarantine
• Non availability of adequate testing & rapid testing facilities
• Focus of Government is more on availability of food grains & control Pandemic – not
on identified infected population
• Overall failure of disaster management awareness among citizens & actual disaster
management by government machinery.
3. 3
Scenario in lockdown phase for business & owners
• Struggle to cope up with office routine for service companies.
• Office setups for WFH.
• Total stoppage for manufacturing, retail, aviation, hospitality segments.
• Overall struggle with communication facilities, banking, internet, access to data.
• Difficulties in recovering genuine dues.
• Difficulties to make government payment & other dues.
• Difficulties in accessing bank funds & making payments to the employees & others-
banks are not able to cope up with unprecedented pressures.
4. 4
Facilitation from government to business
• RBI directives to Banks - Ease of repayment of loans – Burden is postponed – However nothing comes free!
• Deferment of recovery of interest & loan installments & no NPA categorization
• Ease of corporate compliances
• filing of GST return due dates extended
• for Companies, LLPs new schemes announced to do delayed compliances without any additional fees or
penalty.
• Insolvency trigger point increased to dues of Rs 1 Cr
• Relaxation of condition to have resident director for Indian Companies
•
• Relaxation in number of board meetings for corporates in a particular period
• Relaxation in various compliance regulations by SEBI for listed entities
• Reduction in penal interest for delay in deposit of TDS/ TCS etc
• Time period of 15 months is granted for realisation of export proceeds without approval
• Extension of time granted for deposit of employee related dues to government.
• Majority of business licenses expiry period is extended
5. 5
Facilitation from government to citizens
• Ease of process compliances – due date of submission of form 15H to banks for non-
deduction of TDS is relaxed till June 2020
• Ease of payment of rent to landlord
• Due date for tax related investments extended to June 2020
• Timeline for filing of delayed income tax return for FY 18-19 is extended
• Driving license & permits expiry period is extended
• Restrictions on ATM usage removed
• No charges for Carona testing at private hospitals – Supreme Court Decision
• Easy availability of food grain through government ration shops
• Availability of concessional meals
6. 6
Odds from business perspective
• Retrenchment of temporary workers is banned
• Deduction in wages is banned
• Demanding rent from tenant is banned
• Stock market is whipping
• Government treasury in danger – no collection in march
• No strong measures for business sustainability during lock down
• No monetary benefits only deferment
7. 7
Who is gaining & will continue to gain?
• IT & ITES – service providers
• Food Delivery (not brick & mortal model)
• Web solutions – for meetings & socializing
• Medicines (R&D, distribution & supply chain)
• Hospitals
• Grossers & Vegetable suppliers to limited extent (middlemen?)
• Insurance sector – with force majeure cover
• Supply chain management & warehousing solutions providers
8. 8
What is missing?
• Current relaxations needs to be strengthened; more focused relaxations expected.
• Full fledge, whole hearted procedural relaxations from various compliances
• Relaxation of requirements like payment of stamp duty or use of stamp paper etc
• Relaxation for loan documentation & process compliances for easy loan schemes
• Extension of CSR spending period (for FY 2019-20) till June 2020
• Adequate support by banks to initiate online transactions
• Lifting of restrictions on doing cash transactions
• Lifting of monetary restriction in doing online transactions (can’t send/ pay more than Rs 20K in
one transaction in BHIM UPI App. Per day limit is 40K?)
• Availability of strong print media
• Control over wastage of huge vegetable & fruit produce– why not to give it free to needy.
• Substantial reduction in electricity, fuel and other essential prices
• Exemption from state/ local taxes like professional tax?
9. 9
Post COVID – Upcoming challenges – Fresh Start
• Re-capturing the market position
• Re-joining of workforce
• Re-gaining fund strength – long term needs & working capital
• Re - sourcing
• Re-covering dues
• Re-building strengths
• Re-gaining confidence of stakeholders
• Re-defining Business strategy – yesterday is not tomorrow!
• Matching with delivery expectations of OEM/ Customers
• Facing litigations by & against – arising out of recovery, contractual obligations, employee dues
• Managing regulatory compliances & statutory payments
• Regaining the business valuations
• Managing cost over runs for delayed projects
10. 10
Strategy - Post COVID
• Acknowledge Human Strength – as against AI
• Re-discover inner strength & potential
• Re-align daily schedule & drills -do time benefit analysis
• Re-think on travel plans & gathering essentials (web meetings)
• Re-design HR strategies
• Re-design market strategies
• Re-design investment patterns & sectors
• Re-design inventory strategy
• Re-design product mixture, offerings to market, new business avenues
• Re-look insurance covers
• Re-look contracts & agreements terms
• Re-emphasising on leading business segments – IT, Hospitality, Aviation, Transport, retail
• Strengthen IT infrastructure for enabling WFH
• Secure & protect data & IP
• Acquire skills for remote team management and KRA
• Enhance use of software, automated products, processes for routine admin functions
11. 11
Look up at sky at night and
enjoy stargazing
The Sky will be Blue again