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CONTACTS
maghen2@gmail.com
+237 6 77 92 06 85
+237 6 94 27 12 80
+33 (0) 4 78 78 76 67
69355, Lyon, France
INFOS
 Availability: Now
 Mobility: France, Africa
 Salary expectations:
€ 2,000 monthly
GOAL
I am looking to integrate a
large group, an innovative
startup or an ambitious
SME with a business
model in the Blue Ocean
where I could team up
with highly qualified
people to create future
standards
VARIOUS
LANGUAGE:
 French mother
 English Intermediate
SPORTS:
 Soccer
 Martial Arts
HOBBIES:
 Internet
 Reading
 Debate
 Documentaries
PUBLICATIONS:
 What strategies for the
public service of the
African audiovisual
sector? The case of
Cameroon Radio
Rostant MAGHEN NEGOU
SALES AND MARKETING MANAGER
(PhD, Global Executive MBA, Master Pro in Marketing-
Sales, 50 Certifications & 16 years of experience)
www.linkedin.com/in/MaghenNegouRostandMarketing/
KEY AREAS OF COMPETENCE
• Creation and management of a company
• Marketing and Sales
• Communication
• Project management
SIGNIFICANT RESULTS
• Coaching by improving business performance: in 3 months, nearly
1350 registered business contacts, 1250 companies prospected, 40
business meetings, 2 negotiations for the sale of firmware, sales of 2 co-
productions and 35 infomercials
• Restructuring of the sales department, reorganization of the work
procedures, redesign of the tools and commercial documents, coaching of
the collaborators, development and implementation of a marketing strategy
with result the increase of 25% of the sales figures in 6 months.
• Streamlining the use and control of resources through the development
of practical procedures and dynamic dashboards resulting in a 30%
reduction in expenses in 6 months.
• Development and implementation of an e-marketing strategy on the
web through social networks and direct mail with result more than 10,000
companies prospected, 380 positive feedbacks, more than 200 commercial
interviews, 16 commercial agreements and 3 partnerships conclude.
• Design and deployment of an integrated sales, inventory, prospecting
and customer relationship management solution based on Dolibarr with
Remote Monitoring (ERP Enterprise Resources Planning).
• Project management of the work of redevelopment of a commercial
agency with drafting of the specifications and contracts of procurement ;
market research, administrative and fiscal formalities ; development and
implementation of the business plan with KPI report.
MOST RECENT TRAININGS AND DIPLOMAS
• 2017 - 2020 PhD in Economics and Management (Marketing-Sales
option) - IAE Lyon School of Management - France
• 2016 - 2018 Master Degree in Business Administration - IAE
Business Administration Institute - University of Poitiers - la France
• 2015 - 2017 Master Degree in Marketing-Sales, Negotiation and
Management of Commercial Teams - Institute of Business Sciences and
Management ISEM - University of Montpelier - France
EXTRACT OF PROFESSIONAL CERTIFICATIONS
Marketing and Sales
• Consumer Marketing - AgroParisTech - France
• Sales Force Management - University of Montpellier - France
• Marketing and Sales - Catholic University of Louvain - Belgium
Rostant MAGHEN – SALES AND MARKETING MANAGER (Executive MBA, Master Marketing-Sales, 50 Certifications & 16 years of experience) – page 1 of 2
TeleVision (CRTV)
 Consumer confidence
in private labels: the case
of agri-food products
 Various articles on
LinkedIn
ASSOCIATIONS:
 CEO Worldwide
 Association for the
Promotion of Employment
of Executives (APEC)
 Chief Marketing Officer
Association
 The Project Manager
Network
PROFILE IN BRIEF
EXPERIENCES:
 Director with a strong
commercial award
 Team Sales Manager
 Sales Agent
 Computer Scientist
CURRICULUM:
 PhD in Economics and
Management Sciences
 Professional Master in
Business Administration
 Professional Master in
Marketing-Sales,
Negotiation and
Management of
Commercial Teams
 Several Certifications in
various fields (Economic
and Management
Sciences, Humanities and
Social Sciences, Political
and Legal Sciences,
Technological Sciences
and Engineering, Natural
and Life Sciences, Arts
and Philosophies)
VALUES ADDED:
 Skills
 Experience
 versatility
 Know how
 Relational Contacts
 Customer portfolio
 Personal qualities
• Marketing, Trade and Sales - HEC Montréal - Canada
• Business negotiations - Catholic University of Louvain - Belgium
Management
• Accounting and Finance - Catholic University of Louvain - Belgium
• Global Business Management - HP LIFE e-Learning - USA
• Startup creation and development - HEC & Polytechnique - France
• Project Management - Lille Central School - France
• Corporate Strategy - Catholic University of Louvain - Belgium
• Business Management with an ERP - University Toulouse III - France
SUMMARY OF PROFESSIONAL EXPERIENCE
Assistant Teacher
University of Montpellier • Higher Education • 4500 people • sept 2016
• Assistance of the principal teacher in the preparation of courses, the
transmission of knowledge (lectures and tutorials) and the control of
knowledge (continuous and terminal examinations)
Commercial and Administrative Manager
CRTV • Production and Audiovisual Broadcasting • 2000 people • Oct 2014
• Coaching on the fundamentals of sales and improvement of commercial
performance of commercial and technical sales teams
• Construction of a proposition of unique values through the
implementation of the basic methods and techniques (CAP, 4C, FFOM,etc)
• Planning and realization of the commercial campaign CRTV-Promote
2014 through the implementation of SPANCO method with Customer
Relationship Management and management dashboard (KPI)
Chief Executive Officer
Image Company Ltd • Hotel and Catering • 50 people • march - sept 2014
• Management and management of the commercial development of the
different establishments that the company has in order to achieve the
objectives of CA
• Rationalization of management and optimization of operating cost
reduction through better use and control of resources
• Coordination and development of the activities of the whole group
Branch Manager
Cameroonian Soap Company - Cameroon Refineries SA • Cosmetic industry - Food
industry • 200 people • Jan 2012 - March 2014
• Project management: definition of needs, drafting of specifications,
drafting of tenders; selection of providers; negotiation, drafting, signing and
monitoring of contracts.
• Human Resources Management: needs diagnosis, profile definition, job
postings, pre-selection of candidates, recruitment, payroll and career plan
management
• Creation and management of companies: market study, marketing
strategy and plan, administrative and tax formalities, development,
execution and follow-up of the business plan with KPI Reporting dashboard
Various Marketings and Commercial Functions
SMEs • Agribusiness and Technology • 30 people • June 2003 - Jan 2012
• Planning the marketing strategy and managing the sales force
• Customer relationship management, loyalty and customer growth
• Maintenance and management of point-of-sale networks
• Design, Realization and Maintenance of many websites
• Prospecting and sale of consumer goods and services
Rostant MAGHEN – SALES AND MARKETING MANAGER (Executive MBA, Master Marketing-Sales, 50 Certifications & 16 years of experience) – page 2 of 2

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CV Sales Marketing Manager Rostant MAGHEN NEGOU

  • 1. CONTACTS maghen2@gmail.com +237 6 77 92 06 85 +237 6 94 27 12 80 +33 (0) 4 78 78 76 67 69355, Lyon, France INFOS  Availability: Now  Mobility: France, Africa  Salary expectations: € 2,000 monthly GOAL I am looking to integrate a large group, an innovative startup or an ambitious SME with a business model in the Blue Ocean where I could team up with highly qualified people to create future standards VARIOUS LANGUAGE:  French mother  English Intermediate SPORTS:  Soccer  Martial Arts HOBBIES:  Internet  Reading  Debate  Documentaries PUBLICATIONS:  What strategies for the public service of the African audiovisual sector? The case of Cameroon Radio Rostant MAGHEN NEGOU SALES AND MARKETING MANAGER (PhD, Global Executive MBA, Master Pro in Marketing- Sales, 50 Certifications & 16 years of experience) www.linkedin.com/in/MaghenNegouRostandMarketing/ KEY AREAS OF COMPETENCE • Creation and management of a company • Marketing and Sales • Communication • Project management SIGNIFICANT RESULTS • Coaching by improving business performance: in 3 months, nearly 1350 registered business contacts, 1250 companies prospected, 40 business meetings, 2 negotiations for the sale of firmware, sales of 2 co- productions and 35 infomercials • Restructuring of the sales department, reorganization of the work procedures, redesign of the tools and commercial documents, coaching of the collaborators, development and implementation of a marketing strategy with result the increase of 25% of the sales figures in 6 months. • Streamlining the use and control of resources through the development of practical procedures and dynamic dashboards resulting in a 30% reduction in expenses in 6 months. • Development and implementation of an e-marketing strategy on the web through social networks and direct mail with result more than 10,000 companies prospected, 380 positive feedbacks, more than 200 commercial interviews, 16 commercial agreements and 3 partnerships conclude. • Design and deployment of an integrated sales, inventory, prospecting and customer relationship management solution based on Dolibarr with Remote Monitoring (ERP Enterprise Resources Planning). • Project management of the work of redevelopment of a commercial agency with drafting of the specifications and contracts of procurement ; market research, administrative and fiscal formalities ; development and implementation of the business plan with KPI report. MOST RECENT TRAININGS AND DIPLOMAS • 2017 - 2020 PhD in Economics and Management (Marketing-Sales option) - IAE Lyon School of Management - France • 2016 - 2018 Master Degree in Business Administration - IAE Business Administration Institute - University of Poitiers - la France • 2015 - 2017 Master Degree in Marketing-Sales, Negotiation and Management of Commercial Teams - Institute of Business Sciences and Management ISEM - University of Montpelier - France EXTRACT OF PROFESSIONAL CERTIFICATIONS Marketing and Sales • Consumer Marketing - AgroParisTech - France • Sales Force Management - University of Montpellier - France • Marketing and Sales - Catholic University of Louvain - Belgium Rostant MAGHEN – SALES AND MARKETING MANAGER (Executive MBA, Master Marketing-Sales, 50 Certifications & 16 years of experience) – page 1 of 2
  • 2. TeleVision (CRTV)  Consumer confidence in private labels: the case of agri-food products  Various articles on LinkedIn ASSOCIATIONS:  CEO Worldwide  Association for the Promotion of Employment of Executives (APEC)  Chief Marketing Officer Association  The Project Manager Network PROFILE IN BRIEF EXPERIENCES:  Director with a strong commercial award  Team Sales Manager  Sales Agent  Computer Scientist CURRICULUM:  PhD in Economics and Management Sciences  Professional Master in Business Administration  Professional Master in Marketing-Sales, Negotiation and Management of Commercial Teams  Several Certifications in various fields (Economic and Management Sciences, Humanities and Social Sciences, Political and Legal Sciences, Technological Sciences and Engineering, Natural and Life Sciences, Arts and Philosophies) VALUES ADDED:  Skills  Experience  versatility  Know how  Relational Contacts  Customer portfolio  Personal qualities • Marketing, Trade and Sales - HEC Montréal - Canada • Business negotiations - Catholic University of Louvain - Belgium Management • Accounting and Finance - Catholic University of Louvain - Belgium • Global Business Management - HP LIFE e-Learning - USA • Startup creation and development - HEC & Polytechnique - France • Project Management - Lille Central School - France • Corporate Strategy - Catholic University of Louvain - Belgium • Business Management with an ERP - University Toulouse III - France SUMMARY OF PROFESSIONAL EXPERIENCE Assistant Teacher University of Montpellier • Higher Education • 4500 people • sept 2016 • Assistance of the principal teacher in the preparation of courses, the transmission of knowledge (lectures and tutorials) and the control of knowledge (continuous and terminal examinations) Commercial and Administrative Manager CRTV • Production and Audiovisual Broadcasting • 2000 people • Oct 2014 • Coaching on the fundamentals of sales and improvement of commercial performance of commercial and technical sales teams • Construction of a proposition of unique values through the implementation of the basic methods and techniques (CAP, 4C, FFOM,etc) • Planning and realization of the commercial campaign CRTV-Promote 2014 through the implementation of SPANCO method with Customer Relationship Management and management dashboard (KPI) Chief Executive Officer Image Company Ltd • Hotel and Catering • 50 people • march - sept 2014 • Management and management of the commercial development of the different establishments that the company has in order to achieve the objectives of CA • Rationalization of management and optimization of operating cost reduction through better use and control of resources • Coordination and development of the activities of the whole group Branch Manager Cameroonian Soap Company - Cameroon Refineries SA • Cosmetic industry - Food industry • 200 people • Jan 2012 - March 2014 • Project management: definition of needs, drafting of specifications, drafting of tenders; selection of providers; negotiation, drafting, signing and monitoring of contracts. • Human Resources Management: needs diagnosis, profile definition, job postings, pre-selection of candidates, recruitment, payroll and career plan management • Creation and management of companies: market study, marketing strategy and plan, administrative and tax formalities, development, execution and follow-up of the business plan with KPI Reporting dashboard Various Marketings and Commercial Functions SMEs • Agribusiness and Technology • 30 people • June 2003 - Jan 2012 • Planning the marketing strategy and managing the sales force • Customer relationship management, loyalty and customer growth • Maintenance and management of point-of-sale networks • Design, Realization and Maintenance of many websites • Prospecting and sale of consumer goods and services Rostant MAGHEN – SALES AND MARKETING MANAGER (Executive MBA, Master Marketing-Sales, 50 Certifications & 16 years of experience) – page 2 of 2