Logos are important to schools and other educational institutions. Usually in the shape of a simple graphic or combined with wordmark as it is, school logo extends a unique identification of the school, besides that, a logo also represents the school’s history, culture and tradition. It symbolizes the value a school upholds. Check out the Top 10 School Logos we have selected as an inspiration.
2. University of Texas
University of Texas's longhorn silhouette is the
hallmark of classic and timeless logo design.
The logo hasn't changed since its introduction
in 1961, and it remains one of the most iconic
college sports logos in the world.
"Any logo that works as a single color design
is fantastic," says Littwin. "It's simple, iconic,
and has a great tie-in to the 'hook 'em horns'
hand symbol."
Resource: https://blog.hubspot.com/marketing/best-college-logos
3. New York University
Founded in 1831, New York University is
now one of the largest private universities in
the United States.
Tom Geismar is one of country’s most
renowned graphic designers. He designed
the NYU logo in 1995, back when our school
was just a growing commuter college.
“You need something pretty simple that
could be produced in many different
materials and easily recognized.” The idea of
the torch: “The only thing there was at the
time was the university shield with runners
holding torches, so our idea was to extract
the torch.”
Resource: https://nyulocal.com/a-chat-with-the-designer-of-nyus-torch-logo-f28d6845b566
4. University of Miami
The Miami athletics' iconic split-U logo
wasn't created until 1973, several years after
the student-athlete scholarship fund �irst
commissioned a logo redesign. It was
designed by Publicist Julian Cole.
“If you think about it, it was quite a stretch,”
said Lisa Cole, one of Julian’s daughters.
“They took the U and said, ‘This is the
university.'"
But it worked, and a hype surrounding the
"U" developed over the following few years.
It was used for slogans like "U gotta believe."
Littwin calls it "minimalist and recognizable
to a brilliant degree."
Resource: https://blog.hubspot.com/marketing/best-college-logos
5. UC Berkeley
Berkeley is one of the world’s most respected
brands. The logo represent their brand:
What we do: UC Berkeley reimagines
the world.
How we do it: By challenging convention.
Why we do it: To shape the future. Berkeley
generates unparalleled intellectual, economic
and social value. With the drive to ask critical
questions and embrace new challenges, we
are rede�ining ourselves and the role of the
university in a changing world.
Resource: http://brand.berkeley.edu/brand-platform/
6. Bowdoin College
While Bowdoin's mascot has been the Polar
Bear for over 100 years, this particular version
of their logo is fairly recent: It was made official
by the university in 2008.A student reporter
for the school's official student newspaper
explains: "The new logo is intended to serve as
a consistent and timeless graphic identity for
the College."
Previously, the polar bear logo had been
unofficial -- and it had been represented by
everything from a "cartoonish" running polar
bear on student keycards, to a "more
aggressive" profile of a bear with its mouth
open as if it were snarling.
Resource: https://nyulocal.com/a-chat-with-the-designer-of-nyus-torch-logo-f28d6845b566
7. Hofstra University
The Hofstra Pride logo was "developed to
build a strong visual identity" for their
athletic department, according to its of�icial
usage guide. It's represented by a pair of
lions, male and female, that appears to be
charging in the same direction. Furrowed
brows and windswept manes give them a
sense of determination and strength.
"The Pride conveys both the teamwork and
togetherness that are traits of lions living in a
pride, that have a close bond and work
together for the good of the entire group,"
reads the guide. It was created for the
university's athletic department in 2005.
Resource: https://nyulocal.com/a-chat-with-the-designer-of-nyus-torch-logo-f28d6845b566
8. Washington State
University
Washington State University’s mascot is a
cougar, which is their logo mark. Subtly
hidden in the cougar’s head is the
university’s initials, W, S, and U.
The Cougar head embodies the tradition and
spirit of Washington State University. The
shield symbolizes academic excellence and
higher education. Together, the elements
represent the academic strengths, dignity,
and reputation of the University as well as
the Cougar spirit and the loyalty of its
students, alumni, faculty, and staff.
Resource: https://brand.wsu.edu/visual/logos/
9. University of Hawaii
The University of Hawai'i "H" logo was
created for the athletic department in 2000.
While the "H" clearly stands for Hawai'i, the
school's of�icial website says it also
represents the Hawaiian expression "ha,"
meaning "breath" in Hawaiian. "The spirit of
life passed on to us from one person to
another, generation to generation, with
lessons and success," the website reads.
The cool patterns you see on either side of
the "H" were inspired by Hawaiian kapa
designs, which derive from native Hawaiian
art. "I really like the kapa aesthetic and the
simplicity of a one letter logo," says Littwin.
Resource: https://nyulocal.com/a-chat-with-the-designer-of-nyus-torch-logo-f28d6845b566
10. Massachusetts
Institute of
Technology
Tim Blackburn and Matthew took to
designing the brand for MIT proper in 2000.
Blackburn and Carter did still reference the
Cooper mark, maintaining a subtractive
element, but they bolstered the
communication with an application of color.
Moreover, they decidedly refused to follow
Cooper's rule of eschewing crossbars, and
made the "t" look like a "t." In doing so, they
were successful at using a healthy amount of
abstraction for the context.
Resource: http://www.elischiff.com/blog/2016/4/12/do-almost-anything
11. Oregon State
University
Oregon State University (OSU) is an
international public research university. In
April 2017, OSU introduced a new logo and
identity designed by Pentagram design team.
It was inspired by the university and state's
of�icial seals and the state �lag. A beaver sits
atop the logo, which features three stars to
represent OSU's three campuses and Oregon
being the 33rd state to join the union.
Mountains signify the Cascade Range, a book
represents knowledge, and other symbols
highlight the land grant university's mission
to study land, sea, sun and space.
Resource: http://www.oregonlive.com/education/index.ssf/2017/04/oregon_state_debuts_new_logo_m.html