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Marketing To Women 2.0 Lisa Johnson

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Melissa Riggs
Melissa Riggs

a great presentation on marketing to women by Author and consultant Lisa Johnson

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THE LAND OF PUSH
THE LAND OF PULL
PEOPLE HAVE SHIFTED ,[object Object],[object Object],[object Object]
CONNECTED IN THREE WAYS ,[object Object],[object Object],[object Object]
THE CONNECTED GENERATION ,[object Object],[object Object],[object Object],WHO IS A PART OF THE CONNECTED GENERATION?
THE CONNECTED WORLDVIEW ,[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT DO THEY SOUND LIKE? ,[object Object],[object Object],[object Object]
POP QUIZ! ,[object Object],[object Object],ARE YOU A PART OF THE CONNECTED GENERATION?
MARKETING TO WOMEN 2.0 ,[object Object],[object Object],[object Object]
HER NETWORK ,[object Object],[object Object],[object Object],Dove “Evolution”
HER BUSY LIFE ,[object Object],[object Object],[object Object],She is seeking her “twinsumer”
HER EXPECTATIONS ,[object Object],[object Object],[object Object]
HER DESIRES ,[object Object],[object Object],[object Object],Shaun White Lisa Johnson
HER HEART ,[object Object],[object Object],[object Object]
HER CREATIVE GENE ,[object Object],[object Object],[object Object]
 
REACHGROUPCONSULTING.COM

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Marketing To Women 2.0 Lisa Johnson