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pm_smart_times_2010_eng.pdf

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[PDF] Press release: smart times 2010: a parade, parties, and a world record
[http://www.lifepr.de?boxid=183801]

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pm_smart_times_2010_eng.pdf

  1. 1. Guest Service Zell am See-Kaprun, A-5700 Zell am See Tel. +43 6542 7700, Fax +43 6542 72032, Internet: www.zellamsee-kaprun.com PRESS RELEASE Summer 2010 smart times 2010: a parade, parties, and a world record About 4,000 fans flocked to the world's largest smart meeting in Zell am See-Kaprun There are few cars which are smaller than a smart - if any! Normally two people can comfortably have a seat in the nimble little car from Germany. But the smart times, the world's largest international meeting of passionate smart drivers, are anything but normal. Consequently, it does not come as a surprise that last weekend the common notion of the capacity of a smart had to be revised. Last Friday people from all over Europe set course for the holiday destination Zell am See-Kaprun, where this one-of-a-kind event promised its visitors fun and entertainment once again. And it was not least the intent to cut a world record on Saturday that guaranteed for a mixture of enthusiasm and incredulousness. As many as 16 young ladies of a cheerleader team from Innsbruck were able to squeeze into just one smart fortwo, thus cutting the former world record of 15 passengers. It did not exactly look comfortable but a record is a record. About 4,000 people from all over the world could not afford to miss this cult festival staged in Zell am See and Kaprun. In glorious, sunny weather, the smart community met at Zell's airfield to 'check in' for the event. Some participants who could not wait for the 2010 edition of the smart times to kick off had come to the region some days in advance to enjoy the supporting programme in the run-up including a 'Power Drive' race, the opportunity to test the new smart with an electric drive, and a leisurely ride around Lake Zell. The blue heart of the region which boasts drinking-water quality was at the focus on Saturday, too. Just like in previous years, smart drivers were invited to join the meanwhile traditional parade along the shore of Lake Zell. More than 600 out of 800 cars had → Visitors: more than 4,000 smart fans flocked to Zell am See and Kaprun. → Parade: 600 out of 800 cars lined up like beads on a string on Saturday. → World record: 16 young ladies were able to 'take a seat' in just one smart fortwo.
  2. 2. Guest Service Zell am See-Kaprun, A-5700 Zell am See Tel. +43 6542 7700, Fax +43 6542 72032, Internet: www.zellamsee-kaprun.com PRESS RELEASE Summer 2010 met at the airfield before to form a long line. Finally at 11 am the cars set out to roam the region lined up like beads on a string. For many participants of the smart times this was the undisputed highlight of the weekend. The parade had strong competition, though. In an amazing show consisting of two parts, stuntmen demonstrated that the tiny cars hide more under their bonnets than can be assumed at first sight. In addition, three bodybuilders flexed their muscles and hauled five smarts over a distance of 40 metres. On Friday and Saturday evening, the parties at the marquee and at Kaprun Castle offered guests of the smart times the perfect opportunity to enjoy a drink and great music after sunset. For more information on the region Zell am See-Kaprun and its holiday offers please visit presse.zellamsee-kaprun.com on the Internet. Contact within the region Guest Service Zell am See-Kaprun Phone +43 (0)6542 - 770 0 welcome@zellamsee-kaprun.com http://www.zellamsee-kaprun.com Press contact knoefler-journalist . media + communications GmbH Mr. Benjamin Knöfler Phone +49 (0)6028 - 80729 0 zellkaprun@kj-media.com http://www.knoefler-journalist.com
  3. 3. Guest Service Zell am See-Kaprun, A-5700 Zell am See Tel. +43 6542 7700, Fax +43 6542 72032, Internet: www.zellamsee-kaprun.com PRESS RELEASE Summer 2010 Information summary The holiday region of Zell am See-Kaprun with its 14,000 beds and two million overnight stays per year is one of the most important holiday destinations in Austria. The beautiful flora and fauna in the Alpine panorama and Lake Zell guarantee relaxation and well- being. Golfing, hiking, and bathing are at the focus for the summer time programme, but visitors can choose from more than 40 other activities as well. During the cold season, fun on skis and boards make sure that there is no dull moment. Skiers can comfortably reach the 138 kilometres of slopes covered with powder snow by one of the 54 lifts. Snowboarders enjoy the perfect conditions of the Snowpark on the 2,600-metre-high glacier plateau. Even in the summer you can swish down the slopes here. And family- friendliness is a top priority in Zell am See and Kaprun. For this reason, the region has already received various awards.

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