The document discusses the evolution and societal impact of Turkish television adaptations, particularly highlighting trends in family values, marriage, and consumerism across various surveys from 2006 to 2015 in regions like Palestine, Egypt, and Greece. It notes that themes of love, respect for tradition, and the portrayal of women's roles create complex cultural narratives that challenge stereotypes and influence viewer perceptions. Additionally, it emphasizes the importance of digital literacies and transnational practices in understanding and interacting with media.

3. TurkishTelevision’s first Filmed
Adaptation Series (1975)

4. Yeşilçam Melodramas
 Filmed quickly
 Repetitive plots and
situations
 Focus on the Family
and the Security of
Marriage
 Good triumphs over
Evil
 Universally popular

7. 2006 survey
1.FamilyValues Reaffirmed
2.Marriage a Respected Institution
3.Good EmergesTriumphant
4.Understanding the Symbolic Power of
Money and Consumption
5.18-22 year oldsTry to Adapt to New
IdentitiesCombining “Traditional” and
“Pluralist” values

8. 2013 survey Palestine
1.Aşk-i-Memnu has a Corrupting
Influence with women wearing short-
skirts
2.Neo-Ottoman “cool”
3.Respects familialTraditions
4.MalesTreat Females with Respect
5.A very “Westernized” Serial

9. 2013 survey Egypt
1.Love to see “Romance and
Compassion”
2.Like the emphasis on Home, Life and
Work (16-24 y.o.)
3.Opposing Immorality and Celebrating
Marriage
4.Consumerism Endangers Islamic
Values

10. 2015 survey Greece
1.Vıewers’ ways of life are not that
different from those on screen
2.Challenging Stereotypes ofTurkey
(e.g. that it is difficult to live there)
3.Improves Relations Between the
Peoples of both countries
4.A form of soft diplomacy

12. Active literacy requires
both creative energy as
well as an understanding of
how texts are produced.
consumed, canonized,
transformed, resisted, and
denied (Thomas Leitch)

13. Digital Literacies
Cultural
Cognitive
Constructive
Communicative
Confident
Creative
Critical
Civic

14. Active & Digital Literacies
NegotiationVirtually and
Online
Perpetual Adaptation
Self-Reflexivity
TRANSNATIONAL PRACTICE