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Chemicals for Household Industrial and Institutional
    Cleaning Applications Database: China
         2010 Fact Sheet
                                                                           Market Breakdown for Household Cleaning
                                                                         Chemicals by Chemical Category in China, 2009
The Market
In 2009, specialty chemicals used in household cleaning
applications were in excess of 65,000 tonnes. Organic seques-
trants data shown in the chart excludes phosphates; however, this
data is included within the database. Functional polymers
consumption is dominated by acrylic acid homo-and copolymers in
laundry detergents, approximately 70% of this segment. Other
chemicals include odor control and optical brighteners, and these
are also included within the database.




                                                                               Market Development in China, 2009



Usage Trends
The volume compound annual growth rate from 2009-2014 is
4.7% when excluding phosphates. If phosphates were included,
the market would actually show a decline. Phosphate detergents
account for 30% of all detergents used in China, and they are
currently being removed. The usage of phosphates is forecast at
-3% during the forecast period.




                                                                    Volume Growth by Product Category in China, 2010 to 2014



Future Outlook
Chemical consumption in household cleaning applications is
forecast at 4.7%. Antibacterials will drive industry growth, with
the product group forecast to develop at 7.8% during the
forecast period.




                                                                                                    www.KlineGroup.com
                                                                                  Report #Y692 | © 2011 Kline & Company, Inc.

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Chemicals for Household Industrial and Institutional Cleaning Applications China - Fact Sheet

  • 1. Chemicals for Household Industrial and Institutional Cleaning Applications Database: China 2010 Fact Sheet Market Breakdown for Household Cleaning Chemicals by Chemical Category in China, 2009 The Market In 2009, specialty chemicals used in household cleaning applications were in excess of 65,000 tonnes. Organic seques- trants data shown in the chart excludes phosphates; however, this data is included within the database. Functional polymers consumption is dominated by acrylic acid homo-and copolymers in laundry detergents, approximately 70% of this segment. Other chemicals include odor control and optical brighteners, and these are also included within the database. Market Development in China, 2009 Usage Trends The volume compound annual growth rate from 2009-2014 is 4.7% when excluding phosphates. If phosphates were included, the market would actually show a decline. Phosphate detergents account for 30% of all detergents used in China, and they are currently being removed. The usage of phosphates is forecast at -3% during the forecast period. Volume Growth by Product Category in China, 2010 to 2014 Future Outlook Chemical consumption in household cleaning applications is forecast at 4.7%. Antibacterials will drive industry growth, with the product group forecast to develop at 7.8% during the forecast period. www.KlineGroup.com Report #Y692 | © 2011 Kline & Company, Inc.