NamesCon 2017 Social Media Boot Camp
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Originally presented on January 22, 2017 at NamesCon, this presentation served as a primer on the NamesCon app, as well as describing best practices for Twitter, Facebook, LinkedIn, and Instagram. The purpose: help domain-name industry professionals tell better stories. Co-presented with Stephanie Mercier Voyer (@smvoyer). The text got a bit squeezed in the translation from Google Slides to PowerPoint.
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NamesCon 2017 Social Media Boot Camp
- 1. Social Media Bootcamp Stephanie Mercier Voyer @smvoye r @jordanyerman Jordan Yerman
- 10. #NSFW?
- 14. @smvoyer @jordanyerman Thanks, everyone! Hit us up if you have any questions. Stephanie Mercier Voyer Jordan Yerman #NamesCon
Editor's Notes
- Welcome. This is a person-to-person industry. You’re making investments. You’re helping other people make investments of their own, or launching their businesses w/ the perfect domain name. With the NamesCon app and some social-media know-how, you can stake out your space online in a more personable, approachable, and friendly way. At NamesCon, this is how we do Social. Let’s start with the app.
- The NamesCon App: Instant friends, instant scheduling, instant everything. The nexus for real-life and social-media connections.
- Quick portal to social-media world, as well as immediately-useful event info.
- Quickly chat with your new friends and colleagues.
- NamesCon App: The center of this week’s social media galaxy.
- NamesCon on Twitter. “Fun stuff… and you’re in on it!” The story involves you.
- NamesCon on Instagram: Sense of place, sense of person, sense of purpose.
- NamesCon on Facebook: Using your colleagues’ content/stories to gain momentum for yourself and everyone else. Rightside has been using Facebook Live.
- NamesCon on LinkedIn: The social-media site that irons its clothes. Use it for relevant content year ‘round. Audiences on LinkedIn expect a tad more decorum than on FB or Twitter.
- “Is this racist/sexist/offensive?” The parable of the egg-drop.
- When hashtags attack: Epic screwup born of a misunderstanding.
- How to apologize like a pro.
- Social media is storytelling. Not all of it will have commercial value. And that’s okay. You can’t have your story without you.
- Thankyou! Thankyouverymuch!