Certain demographic groups are disproportionately affected by the obesity epidemic. Particular ethnic groups, and those on lower incomes, for example, are more likely to be overweight. Today’s diet options remain 'one size fits all', but careful targeting and propositions designed to meet different dieters’ needs represents a key opportunity.

1. Future Diet Trends and Opportunities
Changes in the global food system and more sedentary lifestyles have combined to create
a global obesity crisis. Children around the world are getting fatter younger – a ticking
time bomb in terms of poor health and rocketing medical costs. Dieting has to be part of
the solution, with strong growth in this market almost assured.
Certain demographic groups are disproportionately affected by the obesity epidemic.
Particular ethnic groups, and those on lower incomes, for example, are more likely to be
overweight. Today’s diet options remain 'one size fits all', but careful targeting and
propositions designed to meet different dieters’ needs represents a key opportunity.
With the launch of digital platforms, diet programs can now offer 24-hour support tools
and engage dieters in more appealing and interactive ways. New diet programs have the
opportunity to make quick inroads in the market while established brands need to take
advantage of these new tools in order to maintain their market position.
Request a Sample for or Inquire before buying the Diet Trends and Opportunities
Report
Features and benefits
 Understand dieters’ needs and wants and how these may evolve, helping you to ensure your
proposition stays fresh and relevant.
 Benefit from a comprehensive breakdown of the key diet plans on the market.
 Identify the key trends influencing consumer behaviour. Understand how such trends affect
your brand.
 Assess the latest pieces of innovation within the diet industry.
 Identify areas of opportunity for diets and diet plans.
Read more info., Get your copy of the report @
http://www.reportsnreports.com/reports/146908-future-diet-trends-and-opportunities.html
Report Details:
Published: February 2012
No. of Pages: 182
Price: Single User License – US$4795 Corporate User License – US$17981

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