http://www.inexxus.com iNexxus designed, developed, and executed a maneuverable social media campaign to aid in the rebranding and reinvention of the image of top brand name companies. iNexxus was able to increase their fan base exponentially while targeting social media users with strategic advertising. Sales skyrocketed while awareness spread like wildfire. iNexxus identified the issue, objectively approached the problem, and created unique solutions that delivered real results for Sony.

1. R- AD GR-VNI ,EM G I
E RN I ,ENET GR- AIN
B N I N I NG J E02
U 21
N
SC L EI
OI M D
A A
M KOE
AEVR
Hwa bo Tir
o F eokwt
c ,t e
adoT e d e a
nY u l t wy
ube h
8p
t
is
t a t ms
o kh o
m ee t
ooree ror:
fu rtts c
y gase ue
t ct e
h uo r
e sm W a n ca o 0%
h airs f 0
t ne e 3
rlo s e
el o l
a lki
y k
W ASHD F EC
HT T IE NE
' E FR
AAT DP AAT
DP AAT DP
, ,
Os o n e
nt r l ?
i Oi
e n Oeony ke
nc t sir
ur l
' l
c pi i nt r
a an ao e
m gs h
c ny dd
o t su.
ur '
IASC T N I :O Y E VIMD LES| LYT I MD LES
N SOII WT SN M |A I EAT PASAO I EAT
AO H O D TN D

2. SN
OY 0 / u e 02
1 Jn 21

3. ha o e
e d ffic
MO R AL
NT E
2 7 U ies y ut 10
05 nvri S i 2 1
t e
Mo te l u bc
nra, ee.
Q
H A2 1C n d
3 L, a a a
+ 54 9 24
1 1 8 4 24
+ 8 0 8 94
1 0 9 6 32
NE Y R
W O K
4 Ma i nA e u
1 ds vn e
o
3sFo r
1t lo
N wYr, Y 0 1-1
e okN 10001
(4 ) 0 -6 3
6 6 2 228
D B
U AI
D b i i ot re rd Z n
u a Ar r Fe Ta e o e
p
0 r E sWig ulig
3d at n B i n
d
0 t Fo rP .o -4 2
4h lo,. B x 560
O
Zp56001
i:4 2 -1
0 / u e 02
2 Jn 21 SN
OY

4. TE
H
C A LN E
H LE G
S
Sn dsea lnee t
oy eprty eddo
e
r- a do ef e w l nw a d
e rn sm ot i eko n n
b hr l
wdlue pouti teurte
i y sd rdc n h l ai
e s
u s t f Md e sTea
fa s h dE .
c v
G l t eote i l at h cm-
pi f ue o teanh ei f
a no sd nh l c pr do
g c u o r
Wi a tenw ad eg bad
t l h e n dy rns
h l
P yt i 3 n Sn V iZ
l S tn a d oy a .
a ao o
e e i ,oy e e trne ie
m r n Sn ne doe s tsf
gg d i r tl
T e flta te n me a gt
hy e h th i a w s e-
t r ntn aaedr uaa udro.
ool s l ebtsn ne g
y a , d
t gl ti temaktlc a d
i o n h
n s repae n
h d ottsen fxee c a d
a l i he o eclne n
s s l Ti s bse cm ay at tb
h e alhd o pn w n do e
st i e
in v t n U e l at h d
n oai . sr o l
o y y a s n sealecl tn f w r-
e a ri e xee ado ad
e lb , ln r
pa e.
ekd l k g caegi e !
o i . hlne de
on A l n d
0 / u e 02
3 Jn 21 SN
OY

5. T E
H
S L TO
O U IN
A det e oil dama e vr a
n ni sc mei
r a k- e w s
o
i
nee.u ga w sonrae h ue
edd r o l a t ices te sr
O
fn aeep n nil ,neta d po
a b s x o et l isr n r-
ay
moe vrlcnet n r r a s a y
t i a o tn, ut e
u td
e
s em o cmmet a d “ks a d
ta
r fo ns n l e, n
i ”
e sr a30dge cmmu i t nb-
nue 6 ere o nc i e
ao
I a dtr nd h t vrgn sc l
t s e mie ta l ea ig oi
w e e a t en aeokT ie,oT b a d h
w e Fcb o ,w r u u e n te
Y
meigv u te sl w y n ma
da ae sh mote a a d -
e w bi .h i otne f i lo
es eT emp r c o vr cmmu
t a a -
nu ea it t w r w t. cud
evrbly o ok i We o l
i h nct n a n t e n eet t ,se
i i cn o b u drs mae ep-
ao i d
tre teseicrgo ,oai o r
agt h pc fi ei l le u
n c z c l i a ei w t l t o p r n-
i l n rgo i i e p ot i
ay n h mi d u
cnet n b nmbe n h go n i
o tn, d e i lo te ru d n
a t so sc lo tc. p t l o rl
i fr oi cnat
e a We u a o fe-
t i
a reta h d i ici nes n
makth t a ds nt e ed a d
t v a c o mesgscmmeta d od f
ne n sa e,o ns n w r o
epc t n. i Sn ara yh s
x et i sWhl o y l d a a
ao e e mo t – hc p io e o r ul,o
uh w i ad ff n umo s n t
h y
fnt nn Fcb o s eiw snu
u ci ig aeok i , a isffi-
o t t o ltte ecpi o te rn ,u
ny o h pret n fh ba db t
o
c n.
it
e te b o l e
hi o m i .
r n
SN
OY 0 / u e 02
4 Jn 21

6. T E
H
SRT G
T AE Y
F cb o ,w e,o T b :
aeo kT i rYu u e
Frtw e s rdta teew s flt S n ta w rigo tes e r-
i , e n u e h t h r a a uli o y e m okn n h i ,e
s -me t
1 so dn t q ei ,h igw t fn , d igcne tT i cetda i rs
p n ig o u r sc a n i a sa dn o tn. hs rae n mpe-
e h
s no aw y o ,l a s aig
i f l a s n aw y cr .
o n
Al sr o
lu e cmme t a dcmpans ee nee it ad tb s, l w n u t
ns n o lit w r e trd no aa aeal ig s o
o
2takise,e ot ncssa di rv cnet n po ut.
rc su srp r o ae,n mpo e o tn a d rd cs
We n rae o r w es n rt et b 5 %,raigacn est nbt en
ice sd u T et a d ew es y 0 cetn o vrai ew e
o
3 n w r n n w ra s
e e a d e e fn .
C ne t a rg lr po td ew e F cb o ,w e a d o T b,raig
o tn w s eual rmoe bt en aeo kT i r n Yu u ecet
y n
4acntnl mo iglo .
os t
a y vn o p
5Vdo po tdo svrl o ua lcl ests n dsuso b ad.
ies rmoe n eea p p lroa w bi a d i sin o rs
e c
We nt tdacnet o co do re u e-e eae vd o. hs n u e w
iiae
i o ts fr rw su cd sr n rtd iesT i e s rd e
g
6awa s a fehcnetop s t ues
l y h d rs o tn t u h o sr.
S NY
O 0 / u e 02
5 Jn 21

7. A v r iig
d e tsn :
Srtgcl pae b n e a sa odn o e-rn ig n h r sl w r
taei l lcd a n r d (v iig vr a dn a d ad e ) ee
ay b l
p t n aeo k
u o F cb o .
Q cd s ee lcd t e s tn sh o g o th rgo .h s l b c
R o e w r pae a n w s d tru h u te einT eee ak
a d
t po t n o te aeo k a e
o rmoi s n h F cb o p g.
o
U e-e eae vd o o tspo td n rdo a ag .
sr n rtd ie cnet rmoe i a a icmp in
g
D R TO :
U A IN
T icmp in atd w e s i a agt o lf 10 ice s i n w
hs a ag ls 3 ek w t tre g a o a 0 % n raen e
e h
fn . th e d fh 3w e p r dte ae f e fn h d rw b
a sA te n o te - ek ei ,h b s o n w a s a go n y
o
30
0 %.
0 / u e 02
6 Jn 21 S NY
O

8. T er s l swe e
h eut r
o r e mi g
ve wh l n .
F cb o cn est n a d p ss i-
aeo k o vrai s n
o ot n
ce sd Vd o a d l k w n vrla
rae . ies n i s e t i , s
n a
u es b g n s aig T ee w s a i-
sr ea h r . h r a n n
n
ce s i e g gme tw t S n ’ s ts
rae n n a e n i o y t u
h s a
p ssic dn a ep n niln raen
ot, l ig n x o e t ice s i
nu a
“ks o s ts n l k.h r w r o e
l e” n t u a d i sT ee ee vr
i a n
4 0 sc l h rso e tep r do te
0 0 oi s ae vr h ei f h
a o
cmp in w i rs l d na ice s o
a ag , hc eut i n n rae f
h e
jsu d r 0 , 0 e fn .
ut n e 10 0 n w a s
0
P 3 ae ice sd nte uf eincm-
S sl n rae i h G lrgo o
s
p rdt peiu y asa dcmp rdt
ae o rvo s e r, n o ae o
e re i rt n
al r t ai s o te po u t
i e o f h rd c
(ly tt n a d )
Pa Sai 1 n 2.
o
T ER S L
H EUT
S NY
O 0 / u e 02
7 Jn 21

9. R eutfr o y ao ee p ae trm d y , i sl
s l o S n V iw r a p rn fo a 1w t ae
s
o a i daen rae
n n mme it ice s.
h
T e cii gn rtdi te aeo k T ie a dYu
h at t e eae n h F cb o , w r n o -
vy
s
T b w s l flb te o yp rn cmp n , h r-
u e a as e y h S n ae t o a y w o e
o t
p re a ice s i at i tru h u te rn l e
otd n n rae n ci t h o g o t h ba d i
vy n
a d n o y S a d h o g o th w r .
n i S n U A n tru h u te ol d
O eal t a a ie cmp ina d h c e t a moe
vrl iw s kl r a ag n te l n w s r
, l i
ta h p y We o ka e dt moe olb rt e ff rs
h n a p . lo h a o r cl oai e ot
a v
w t S n Mide at
i o y d lE s.
h
0 / u e 02
8 Jn 21 S NY
O