Digital Marketing Real Estate Case Study

1. Digital Marketing
Case Study on
Real Estate

2. Hello!
We’re the Incredibles
And we would like to share a Case Study on
Real Estate
with you today!

3. Key Elements:
-Budget
-Digital Marketer’s
Responsibilities.
- Other Criteria such as:
◇ Price.
◇Location.
◇Quality.
◇Builder Reputation.
How did we sell
Apartments Starting
From 25 Lakhs
Requirements from the
Builder.
◇ Telecalling Team
◇ Sales Team

4. The Marketing and Sales Funnel for Real Estate
When we do digital marketing for our real estate
clients, this is what the sales funnel looks
like:
◇ Ad Campaigns to Generate Interest
◇ Lead Generation
◇ Retargeting Potential Buyers
◇ Giving Information via Calls, Emails and SMS
◇ Follow Up Calls & Driving Site Visits
◇ Converting Site Visitors into Buyers

5. Facebook
Facebook Ads
The Key Ingredients
Objective
Lead Generation
Branding
Instagram
Ad Placements

6. The Marketing Funnel
Ad Impressions
Leads
Click / Visit
Multiple Ad Sets | Ad
Copy’s | Creative’s Testing.
Landing Page
Hot Leads

7. The Sales Funnel
Filtered Hot Leads
Final
Buyers
Leads
Qualification

8. Attractive offer
Call to Action
SocialProofing
Attractive Ad Copy

9. The Final Result

10. CLIENT REVIEW

11. Thanks!
Any questions?
You can find us at:
◇ info@incredibledigitals.com