Earnings Preview: Facebook Q2 2015: 1. Daily Active users (DAUs) 2. Mobile Daily Active users (Mobile DAUs) 3. Monthly Active users (MAUs) 4. Mobile Monthly Active users (Mobile MAUs) 5. Mobile-Only Monthly Active users (Mobile-Only MAUs) 6. Revenue 7. Revenue by User 8. Advertising Revenue by User 9. Payments and Others Frees Revenue by User 10. Average Revenue per User (ARPU 11. Incom from Operations 12. Operating Margin 13. Effective Tax Rate 14. Net Incom 15. Capital Investments 16. Reconciliations Thank you...!