The document discusses the results of a Statista survey about why people follow others on Instagram. The top three reasons people follow others on Instagram are: they like the products/services featured (73.4%), they enjoy the promotional content (58.8%), and they find the content entertaining (51.3%). The survey also looked at other potential reasons for following like incentives, staying informed about certain industries, engaging with brand communications, and following friends they know or like the posted content of.

1. Kamu Mengikuti Instagram
Orang Lain
Karena…………..

2. Pilih Salah Satu
• Produk / Layanan (Product/Services)
• Promosi (Promotion)
• Entertaining (Hiburan)
• Insentif (Incentive)
• Industri (Industry)
• Komunikasi brand (Brand Communication)
• Mengikut teman / Suka dgn konten (Friends
follow / Like their content)

3. Hasilnya

4. Hasilnya

5. Hasilnya

6. Sumber Statista
• Produk / Layanan (Product/Services)
• Promosi (Promotion)
• Entertaining (Hiburan)
• Insentif (Incentive)
• Industri (Industry)
• Komunikasi brand (Brand
Communication)
• Mengikut teman / Suka dgn konten
(Friends follow / Like their content)
• 73,4%
• 58,8%
• 51,3%
• 42,2%
• 41,5%
• 25,1%
• 21%

7. Maximal Training Indonesia