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Alternative Sources of Financing: Banks & VCs October 4, 2011 Case Study: Russian World Studios Loan
The loan to Russian World Studios, secured by its content library, represents a first in the Russian market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The traditional broadcaster-funded production model constrains independent producers’ library growth ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources: Federal Agency for Press and Mass Communications, “TV in Russia” industry report 2010. Nevafilm: 2010, The Russian Film Industry Review Russian World Studios has a strong track record based on a strategy of full rights ownership
The RWS transaction is unprecedented in the Russian corporate credit market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A challenging transaction made possible by ING’s media finance expertise ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Success factor #1: quality content, delivered on-time, on-budget “ Indian” TV series nominated at Monte Carlo Int’l Television Festival “ Palm Sunday” wins Golden Eagle award in “best TV movie or miniseries category”  “ Woman’s Dreams of Neverland”, shown primetime on Channel 1 “ Sea Patrol” now in 2 nd  season, shown on Zvezda, ranking second only to football RWS’s productions garner international praise and highlight increasing demand for domestically produced content Client roster includes: Sony, Hallmark, HBO, Beacon
Success factors #2 & #3: relationships with customers (broadcasters) & demonstrated cost control  ,[object Object],[object Object]
All producers can learn from the RWS success in crafting a “bank-friendly” credit story (the 3 Cs) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
If you are looking for debt production financing, ING would like to hear your credit story Questions?

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RWS Presentation Final

  • 1. Alternative Sources of Financing: Banks & VCs October 4, 2011 Case Study: Russian World Studios Loan
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Success factor #1: quality content, delivered on-time, on-budget “ Indian” TV series nominated at Monte Carlo Int’l Television Festival “ Palm Sunday” wins Golden Eagle award in “best TV movie or miniseries category” “ Woman’s Dreams of Neverland”, shown primetime on Channel 1 “ Sea Patrol” now in 2 nd season, shown on Zvezda, ranking second only to football RWS’s productions garner international praise and highlight increasing demand for domestically produced content Client roster includes: Sony, Hallmark, HBO, Beacon
  • 8.
  • 9.
  • 10. If you are looking for debt production financing, ING would like to hear your credit story Questions?