İTÜ Çekirdek Bigbang Yarı Final sunumu.

1. KOD - 104

2. Liter Price?
HIGHEST
LOWEST
₺7.10 ₺6.40 ₺3.98
₺6.70 ₺5.65 ₺3.21
gasoline diesel lpg
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3. Problem
Price
varies from brand to
brand.
Not every
brand
has an app and they leave
you disconnected from the
nearest station.
The most
relevant
stations are unknown.
Tire repair, oil change,
ATM, c-store, praying
room etc..
?
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4. Solution
50TLSave Money
Up to
All
brands
Get Accurate Location for
Choose
The Best
Station w/ Rest Areas
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5. KOD - 104

6. HappyWorkaholicPeople
CMO
CEO - Founder
CTO
Lead Designer Marketing Intern
Boğaziçi
UCLA
Marmara
9 Eylül
Anadolu
Trendyol
Masamo Gaming
Criteo
Hepsiburada
Cuz Translation
One in Toronto
One in İzmir
3 in İstanbul
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7. We Are GROWING !!
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34.723 Users

8. #1 GAS APP > BenzinLitre
Born in February 2018
52% Active Users
11.230 Vehicles
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9. Shifting the Behaviour
- A Clean WC
- Self-Wash Machine
- Convenient Store
Can be a reason to fuel.
CALL & GET
DIRECTIONS TO
BEST CHOICE!
BenzinLitre is a magical app that
simplifies the decision making process.
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10. Report Prices & Win
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11. Let’s Play Earn > Compete > Redeem
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12. Add Your Vehicle!
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Inspiring user behavior and unique data for auto and
insurance industries. All can be targeted by advertisers.
VEHICLE TYPES
AutomobileMotorcycle Trucks
DRIVER TYPES
RegularTaxi Commercial
FUEL TYPES
DieselLPG Gasoline

13. My Car is My Buddy !
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Road Assistance
Insurance
Mobile Pay
Tire Change
Driver Assistance
HGS/OGS Payment

14. Revenue Model
Advertising Revenue
- 7 Different Solutions
- Geo-Target Available
- Customized Ads
to
Business Business
to
Client
3rd Party Affiliates
Insurance
- Road Assistance
- Banks
Revenue Sharing
- Loyalty Cards
- Pay via Phone
(In Development)
to
Business Business
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15. How We Make $$$ ?
Just signed 1 year contract, sold advertising package.
Loyalty card integration. % Based Revenue
Location based offers. Data Sharing
RTB Ad Revenue & Rewarded Video
Sponsored a CAR !!!
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16. Turkey - Market Size
20 M+
CARS
%14 Motorcycle
29 M+
DRIVERS
160
Billion
of Turkish
Liras
109
BRANDS
Source: EPDK KOD - 104

17. Not a competitor, well established benchmark in U.S
Founded in 2000
Boston
140,000 Gas Station
70M+ Download
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18. Investment Needs
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ONLY TURKEY
Staff: ₺550K
Marketing: ₺340K
Server/IT: ₺39K
Other: $35K
Fixed Costs: $5K
TOTAL:₺969.2K
Get: 350K User
₺2.5M Revenue
EU EXPANSION
Staff: $94K
Marketing: $105K
EU Operations: $70K
Other: $10K
TOTAL:
$279K
AFTER 12 MONTHS
350K Users
₺2.5M Revenue / year
Available in
DE, GR, IT, AU
ENG, DE
Language Support

19. Thanks for your support!
New Fuel Types; Electricity & CNG
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ROAD MAP
Route Planner; Customized & Smart Route Creation
EU Expansion; Germany, Bulgaria, Italy, Greece, Romania, Hungary, Austria, Serbia, Hungary
Investment: High need for both marketing and data collection for EU expansion.

20. Thank you!
Berin YILDIRIM
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Görkem ÜNEL
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