Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Brandwise Presentation
1. Just imagine if…
…your retailers could use the internet
to generate traffic to their brick and
mortar locations, making it easy for
consumers to find specific products
retailers carry from a single web site….
Pie in the sky? We don’t think so!!
2. Consider that…
Your customers want a centralized and easy method for
conducting online business with you, then they want an easy
method for conducting offline business with their customers.
Email marketing = excess clutter
Available SKU level data by retailer = relevant, timely, efficient
Centralized shopping for consumers = More business for everyone
down stream
3. All this works how?
Reps place orders with retailers
Order detail is available on-line by SKU for consumers
Enter Zip Code
Select a product
See list of retailers who have purchased that product
Drive to retail location
Purchase product
Receive Hug from Retailer
Retailers place reorders
Repeat process