1. Zexting
The New Virtual “Word of Mouth”
Connecting the Web to Mobile
Personal
Visual
Instant
Trusted
Actionable
Zexting increases web/mobile sales by
providing, instant, personal feedback

2. Zextit – Drives Web Browsing to Mobile Bookings
Personal, Visual, Instant, Trusted, Actionable
1
Zext a friend for quick opinion
Instant feedback2
Weekend place in Tahoe?...

3. Mobile Friend – receives Zext - gives opinion and
comments – then books on the phone within minutes
1
2
3
Receives Zext
within seconds
Send Thumbs Up and Comment
Drives Mobile installs

4. Mobile Friend – receives Zext - gives opinion and
comments – then books on the phone within minutes
4
2
3
Rich Mobile Experience (Native App)
Mobile browsing to….
…Mobile Booking

5. Zext vs Status Quo: Speed Counts
6 seconds vs 6 minutes…
1
2
Zext sent at 11:50
2
Zext
received
at 11:50
1
Email sent at 11:56
2
Email
received at
12:02
o Loads immediately
o Instant feedback from a friend
o Users won't wait longer than 3-5
seconds before they move on
o Zextit reduces the dropout rate