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The Company reports its financial results in accordance with United States generally accepted accounting principles
(U.S. GAAP). However, management believes that certain non-U.S. GAAP performance measures, ratios, and trends
used in managing the business, may provide users of this financial information additional meaningful comparisons
between current results and results in prior operating periods. Management believes that these non-U.S. GAAP
measures can provide meaningful reflection of underlying trends of the business because it provides a comparison of
historical information that excludes certain items that impact the overall comparability due to the fact that these items
do not represent results from the fundamental operations of the Company. See the Table below for supplemental
financial data and corresponding reconciliations to U.S. GAAP financial measures for the Europe Operating Segment.
Non-U.S. GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's
reported results prepared in accordance with U.S. GAAP.


THE COCA-COLA COMPANY
EUROPE OPERATING SEGMENT
RECONCILIATION OF PROFIT BEFORE TAX EXCLUDING CURRENCY IMPACT AND CHARGES

                                                                         2001          2003       CAGR
Reported profit before tax                                           $     1,413   $     1,921       17%
Streamlining Charges                                                                       183
Stock-based Compensation Expense                                             -              54
Profit before tax excluding charges and stock-based
compensation expense                                                      1,413         2,158          24%
Cummulative positive currency impact                                        -             408
Profit before tax excluding charges and currency impact              $    1,413    $    1,750          11%

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coca cola Reconciliation of Non-GAAP Financial Measures

  • 1. The Company reports its financial results in accordance with United States generally accepted accounting principles (U.S. GAAP). However, management believes that certain non-U.S. GAAP performance measures, ratios, and trends used in managing the business, may provide users of this financial information additional meaningful comparisons between current results and results in prior operating periods. Management believes that these non-U.S. GAAP measures can provide meaningful reflection of underlying trends of the business because it provides a comparison of historical information that excludes certain items that impact the overall comparability due to the fact that these items do not represent results from the fundamental operations of the Company. See the Table below for supplemental financial data and corresponding reconciliations to U.S. GAAP financial measures for the Europe Operating Segment. Non-U.S. GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's reported results prepared in accordance with U.S. GAAP. THE COCA-COLA COMPANY EUROPE OPERATING SEGMENT RECONCILIATION OF PROFIT BEFORE TAX EXCLUDING CURRENCY IMPACT AND CHARGES 2001 2003 CAGR Reported profit before tax $ 1,413 $ 1,921 17% Streamlining Charges 183 Stock-based Compensation Expense - 54 Profit before tax excluding charges and stock-based compensation expense 1,413 2,158 24% Cummulative positive currency impact - 408 Profit before tax excluding charges and currency impact $ 1,413 $ 1,750 11%