Fabio Cipriani
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Personal Information
Organization / Workplace
MondelezLocation
São Paulo BrazilOccupation
Director - Global eCommerce solutionsWebsite
www.fabiocipriani.comAbout
Fabio published the first web 2.0 book in Brazil back in 2006, and published his second in June/2011. “Social Media Strategy – How to break the social network paradox and make your competitors irrelevant". This book presents a new and groundbreaking strategic approach to social media adoption by businesses (only in Portuguese)