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Online Marketplace
Industry At A Glance
How it works
Revenue Source
(TRENDS, BUSINESS MODEL & OTHER FACTS)
What is an
online marketplace?
It is a place (website) where visitors (buyers) can buy
products/services from multiple third party vendors (actual sellers).
The transaction part is handled by the marketplace owner, whereas
manufacturing and stocking is handled by the seller themself.
Buyers buy from one website but have access to multiple sellers.
Sellers are given dedicated space to manage orders and sell products.
The website acts like seller but products are actually sold by
vendors & the owner (admin) enjoys
various revenue streams.
Commission
Commission is one of the most popular revenue streams pertaining to online
marketplace model. A business generates revenue from transaction between
buyer and seller, by charging a set percentage on each transaction.
Subscriptions
Some online marketplaces also generate revenue by charging a monthly
or yearly subscription fee for using / accessing the products or services
or a fee is charged for listing a product or service on portal.
Advertisement
Hosting displays ads is a popular practice among online marketplaces as
an additional source of revenue. Marketplaces charge advertisers based
on the size, duration position on the webpage of their ads.
FIRST
Sellers deliver the product
to buyer on their own. In few cases
services are delivered online only.
Studypool is one such example of
online learning portals that
engage classes online.
THIRD
The buyer goes to the seller to get the product
or to avail the service. Online travel booking
marketplaces are the best example of
marketplaces where transactions take place online
and services are availed by buyers when they
reach the booked destination.
107 billion USD
8.7 billion USD
76.26 billion CNY
713.5 billion JPY
Contact us
FATbit Technologies
www.fatbit.com
sales@fatbit.com +91-95555-96666
SECOND
Sellers involve third party logistics
(3PL) to deliver products
at buyer’s place. In this case
the delivery partner manages
all deliveries itself.
SELLSELLSELLSELLSEL
L
SELL SELL SELL SELL SELL SELL SELL SELL
S
ELL
SELLSELL
MANAGEMANAG
E
MANAGE MANAGE
MANAGEMANAGEMANAGEMANAGE
BUYBUYBUYBUYBUYBUYBUY
BUYER
SELLER
OWNER
SELLER
OWNER
BUYER
HOW PRODUCTS & SERVICES
ARE DELIVERED
Plus Factors
of Online
Marketplace
Potential
Sectors
Global Leaders in Online
Marketplace Business
Major Players &
Their Hefty Revenue
Speak With Experienced Professionals
To Launch Advanced Online Marketplace
MULTIPLE
PAYMENT
OPTIONS
24/7 SERVICE
CUSTOMIZED
SERVICE SAVE TIME
NO INVENTORY
PRICE
COMPARISON
MORE PRODUCTS
(VARIETY)
FOOD
FASHION
HOSPITALITY
HEALTH
ELEC
TRO
NIC
S
SERVICES
AUTO
M
O
BILE
USA UK CHINA JAPAN
GERMANY FRANCE S. KOREA RUSSIA
BELGIUM AUS
1 2 3 4
5 6 7 8
9 10
3PL

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Quick Guide on eCommerce Marketplace Business Model, Trends & Other Facts

  • 1. Online Marketplace Industry At A Glance How it works Revenue Source (TRENDS, BUSINESS MODEL & OTHER FACTS) What is an online marketplace? It is a place (website) where visitors (buyers) can buy products/services from multiple third party vendors (actual sellers). The transaction part is handled by the marketplace owner, whereas manufacturing and stocking is handled by the seller themself. Buyers buy from one website but have access to multiple sellers. Sellers are given dedicated space to manage orders and sell products. The website acts like seller but products are actually sold by vendors & the owner (admin) enjoys various revenue streams. Commission Commission is one of the most popular revenue streams pertaining to online marketplace model. A business generates revenue from transaction between buyer and seller, by charging a set percentage on each transaction. Subscriptions Some online marketplaces also generate revenue by charging a monthly or yearly subscription fee for using / accessing the products or services or a fee is charged for listing a product or service on portal. Advertisement Hosting displays ads is a popular practice among online marketplaces as an additional source of revenue. Marketplaces charge advertisers based on the size, duration position on the webpage of their ads. FIRST Sellers deliver the product to buyer on their own. In few cases services are delivered online only. Studypool is one such example of online learning portals that engage classes online. THIRD The buyer goes to the seller to get the product or to avail the service. Online travel booking marketplaces are the best example of marketplaces where transactions take place online and services are availed by buyers when they reach the booked destination. 107 billion USD 8.7 billion USD 76.26 billion CNY 713.5 billion JPY Contact us FATbit Technologies www.fatbit.com sales@fatbit.com +91-95555-96666 SECOND Sellers involve third party logistics (3PL) to deliver products at buyer’s place. In this case the delivery partner manages all deliveries itself. SELLSELLSELLSELLSEL L SELL SELL SELL SELL SELL SELL SELL SELL S ELL SELLSELL MANAGEMANAG E MANAGE MANAGE MANAGEMANAGEMANAGEMANAGE BUYBUYBUYBUYBUYBUYBUY BUYER SELLER OWNER SELLER OWNER BUYER HOW PRODUCTS & SERVICES ARE DELIVERED Plus Factors of Online Marketplace Potential Sectors Global Leaders in Online Marketplace Business Major Players & Their Hefty Revenue Speak With Experienced Professionals To Launch Advanced Online Marketplace MULTIPLE PAYMENT OPTIONS 24/7 SERVICE CUSTOMIZED SERVICE SAVE TIME NO INVENTORY PRICE COMPARISON MORE PRODUCTS (VARIETY) FOOD FASHION HOSPITALITY HEALTH ELEC TRO NIC S SERVICES AUTO M O BILE USA UK CHINA JAPAN GERMANY FRANCE S. KOREA RUSSIA BELGIUM AUS 1 2 3 4 5 6 7 8 9 10 3PL