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The Legal Needs of
Small Business
A Research Study Conducted by Decision Analyst
Commissioned by LegalShield
About the Study
This study of small businesses in the U.S. was conducted over the Internet.
A sample of owners and top executives of small businesses with 1 to 250
employees was drawn from the Executive Advisory Board®, Decision Analyst’s
online panel of managers, executives, directors, and owners of smaller
businesses. Panelists were invited by email to the screening survey, and those
who qualified were invited to Decision Analyst’s DAISurvey™ website to
participate in the study. A total of 1,007 interviews were completed online from
May 2 through May 14, 2013. Statistical variation is 3 percent.
About Decision Analyst
Decision Analyst is one of the largest marketing research and analytical
consulting firms in North America, and serves an array of Fortune 500
companies around the world. The firm specializes in strategy research, product
testing, advertising testing, and marketing optimization using advanced
simulation techniques. The firm is headquartered in the Dallas-Fort Worth area.
Legal Issues – When, Not If
The Small Business Survey reveals that an astounding number of small business
owners face legal issues.
Debt collection was the most frequently cited legal problem with 22 percent reporting
having had trouble collecting money owed to them. Twenty percent of respondents
said they needed contracts and documents reviewed to protect their company and
nearly 10 percent said they had to deal with contractor or supplier disputes, Internet
security breaches, product liability issues, employee theft, tax audits, employee
confidentiality issues, and threats of customer lawsuits.
More than 13 million, or nearly 60%, of all small businesses
have experienced significant legal events in the past two years.
The Legal Needs of Small Business Survey shows
that America’s smallest businesses—those with 250
employees or less—face a host of legal issues, mostly
alone, as they try to protect and grow their business.
• Debt collection
• Contract review
• Document review
• Contractor/Supplier disputes
• Internet security breaches
• Product liability issues
• Employee theft
• Tax audits
• Employee confidentiality issues
• Threats of consumer lawsuits
10 Legal Issues Faced by Small Businesses
Cost also is a significant barrier to legal services for small businesses.
Of the 13 million small businesses that said they had a significant legal event, 7 million (54
percent) did not seek the help of an attorney and 3 million of them (40 percent) cited the
high cost as the reason. In fact, the cost of legal counsel was the number one contributor
to a “negative” experience in working with a lawyer.
Despite the prevalence of legal issues facing small businesses, an alarming number of owners
are facing these problems without the benefit of legal advice or counsel.
This reluctance to use an attorney comes despite the fact that nearly all respondents listed
at least one legal issue as one of the “greatest threats to their business.” Serious legal threats
being handled alone by small business owners include collection of bad debt, contract
preparation and execution, intellectual property protection, insurance disputes, employee
and customer lawsuits, product liability issues, and tax problems.
When asked why they did not seek legal help for such serious issues, nearly 60 percent
of small business owners who decided to forgo hiring an attorney did so because they
believed they could handle the issue better on their own—even though only 1 percent of
the respondents said they are a lawyer or “have a legal background.”
Going it Alone – Dangerous Attitudes
3 million small businesses cite high cost
as the reason for not using an attorney.
Cost is a Barrier to Access
Nearly 60% of small business owners who said they experienced a
legal event in the past two years reported not hiring an attorney to
help them.
Owners reported spending an average of $7,600 in legal expenses
per year with 20% saying they spend $10,000 or more per year for
legal help.
A Better Option – Legal Plans
A significant number of small business owners deal with legal issues on their own because
they don’t believe hiring an attorney is worth the high cost they have to pay.
For a fraction of what a small business would pay a lawyer to handle a single issue, they
can have access to their own dedicated law firm to discuss an unlimited number of legal
issues. Despite the numerous legal issues small businesses face,
What is more troubling is that about half of small business owners say they’ve never even
considered subscribing to one.
A significant number of owners see it differently, however. Of those who are considering
a legal service plan, the overwhelming majority says they are considering subscribing to a
legal plan to protect their business and save money, to have ready access to legal advice
and counsel without having to pay the high cost usually associated with such access.
This positive sentiment is similar to attitudes expressed by small businesses that seek out
legal assistance in general. According to the survey, 90 percent of small business owners
said they had a favorable experience when they sought out legal help.
The most sought-after reasons for seeking legal help by small
businesses were debt collection and the review of contracts and
other business documents—two prominent services covered under
LegalShield’s Small Business Plans.
fewer than 20% of American small businesses subscribe to a legal
plan, which could make getting the legal advice and counsel they
need easy and affordable.
For small businesses that subscribe to a legal plan, 100% report they
are satisfied with the services they receive.
Small businesses that seek legal help say they get “positive results,” “issues are resolved in
my favor,” and “avoided complications.”
The survey further shows that small business owners spend a significant amount of time
trying to deal with complex legal issues on their own. This is time they could be spending
on managing and growing their business. Small business owners must wear many hats,
but being the company lawyer does not have to be one of them.
With a LegalShield Small Business Plan, small business owners have ready access to the
quality legal advice and counsel they need so that they can focus on properly managing and
growing their business.
With a LegalShield Small Business Plan, small business owners
have ready access to the quality legal advice and counsel they
need so that they can focus on properly managing and growing
their business.
• Legal consultation on unlimited matters
• Business law expertise
• Contract and document review
• Debt collection assistance
• Up to 75 hours in trial defense services, including 15 hours of pre-trial
preparation and 60 hours at trial, on covered matters
Some Services covered under
LegalShield Small Business plans include:
LegalShield’s Legal Needs of Small Business Study shows that small business owners deal with
legal issues on their own because they don’t believe hiring an attorney is worth the significant
cost they have to pay.
LegalShield’s Small Business Plan removes the cost barrier and allows small businesses to access
experienced attorneys so they can get the legal help they need.
For over 40 years LegalShield has been offering legal services, and today LegalShield provides
legal services to 1.4 million members and 47,000 small businesses across North America.
For a low monthly fee, LegalShield members get access to qualified attorneys who are
experienced in the areas of law that most impact small businesses.
LegalShield has dedicated law firms in 49 states and 4 provinces in Canada with an average of
19 years of experience. The attorneys at the firms assist small businesses with such things as
incorporation, collecting debts, reviewing contracts and documents, employee issues and more.
Worry Less. Live More.
Today LegalShield provides legal services to 47,000 small
businesses across North America.
LegalShield has dedicated law firms in 49 states and 4 provinces
in Canada.

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37_116_legal-needs-of-small-business_0

  • 1. The Legal Needs of Small Business A Research Study Conducted by Decision Analyst Commissioned by LegalShield
  • 2. About the Study This study of small businesses in the U.S. was conducted over the Internet. A sample of owners and top executives of small businesses with 1 to 250 employees was drawn from the Executive Advisory Board®, Decision Analyst’s online panel of managers, executives, directors, and owners of smaller businesses. Panelists were invited by email to the screening survey, and those who qualified were invited to Decision Analyst’s DAISurvey™ website to participate in the study. A total of 1,007 interviews were completed online from May 2 through May 14, 2013. Statistical variation is 3 percent. About Decision Analyst Decision Analyst is one of the largest marketing research and analytical consulting firms in North America, and serves an array of Fortune 500 companies around the world. The firm specializes in strategy research, product testing, advertising testing, and marketing optimization using advanced simulation techniques. The firm is headquartered in the Dallas-Fort Worth area.
  • 3. Legal Issues – When, Not If The Small Business Survey reveals that an astounding number of small business owners face legal issues. Debt collection was the most frequently cited legal problem with 22 percent reporting having had trouble collecting money owed to them. Twenty percent of respondents said they needed contracts and documents reviewed to protect their company and nearly 10 percent said they had to deal with contractor or supplier disputes, Internet security breaches, product liability issues, employee theft, tax audits, employee confidentiality issues, and threats of customer lawsuits. More than 13 million, or nearly 60%, of all small businesses have experienced significant legal events in the past two years. The Legal Needs of Small Business Survey shows that America’s smallest businesses—those with 250 employees or less—face a host of legal issues, mostly alone, as they try to protect and grow their business. • Debt collection • Contract review • Document review • Contractor/Supplier disputes • Internet security breaches • Product liability issues • Employee theft • Tax audits • Employee confidentiality issues • Threats of consumer lawsuits 10 Legal Issues Faced by Small Businesses
  • 4. Cost also is a significant barrier to legal services for small businesses. Of the 13 million small businesses that said they had a significant legal event, 7 million (54 percent) did not seek the help of an attorney and 3 million of them (40 percent) cited the high cost as the reason. In fact, the cost of legal counsel was the number one contributor to a “negative” experience in working with a lawyer. Despite the prevalence of legal issues facing small businesses, an alarming number of owners are facing these problems without the benefit of legal advice or counsel. This reluctance to use an attorney comes despite the fact that nearly all respondents listed at least one legal issue as one of the “greatest threats to their business.” Serious legal threats being handled alone by small business owners include collection of bad debt, contract preparation and execution, intellectual property protection, insurance disputes, employee and customer lawsuits, product liability issues, and tax problems. When asked why they did not seek legal help for such serious issues, nearly 60 percent of small business owners who decided to forgo hiring an attorney did so because they believed they could handle the issue better on their own—even though only 1 percent of the respondents said they are a lawyer or “have a legal background.” Going it Alone – Dangerous Attitudes 3 million small businesses cite high cost as the reason for not using an attorney. Cost is a Barrier to Access Nearly 60% of small business owners who said they experienced a legal event in the past two years reported not hiring an attorney to help them. Owners reported spending an average of $7,600 in legal expenses per year with 20% saying they spend $10,000 or more per year for legal help.
  • 5. A Better Option – Legal Plans A significant number of small business owners deal with legal issues on their own because they don’t believe hiring an attorney is worth the high cost they have to pay. For a fraction of what a small business would pay a lawyer to handle a single issue, they can have access to their own dedicated law firm to discuss an unlimited number of legal issues. Despite the numerous legal issues small businesses face, What is more troubling is that about half of small business owners say they’ve never even considered subscribing to one. A significant number of owners see it differently, however. Of those who are considering a legal service plan, the overwhelming majority says they are considering subscribing to a legal plan to protect their business and save money, to have ready access to legal advice and counsel without having to pay the high cost usually associated with such access. This positive sentiment is similar to attitudes expressed by small businesses that seek out legal assistance in general. According to the survey, 90 percent of small business owners said they had a favorable experience when they sought out legal help. The most sought-after reasons for seeking legal help by small businesses were debt collection and the review of contracts and other business documents—two prominent services covered under LegalShield’s Small Business Plans. fewer than 20% of American small businesses subscribe to a legal plan, which could make getting the legal advice and counsel they need easy and affordable. For small businesses that subscribe to a legal plan, 100% report they are satisfied with the services they receive.
  • 6. Small businesses that seek legal help say they get “positive results,” “issues are resolved in my favor,” and “avoided complications.” The survey further shows that small business owners spend a significant amount of time trying to deal with complex legal issues on their own. This is time they could be spending on managing and growing their business. Small business owners must wear many hats, but being the company lawyer does not have to be one of them. With a LegalShield Small Business Plan, small business owners have ready access to the quality legal advice and counsel they need so that they can focus on properly managing and growing their business. With a LegalShield Small Business Plan, small business owners have ready access to the quality legal advice and counsel they need so that they can focus on properly managing and growing their business. • Legal consultation on unlimited matters • Business law expertise • Contract and document review • Debt collection assistance • Up to 75 hours in trial defense services, including 15 hours of pre-trial preparation and 60 hours at trial, on covered matters Some Services covered under LegalShield Small Business plans include:
  • 7. LegalShield’s Legal Needs of Small Business Study shows that small business owners deal with legal issues on their own because they don’t believe hiring an attorney is worth the significant cost they have to pay. LegalShield’s Small Business Plan removes the cost barrier and allows small businesses to access experienced attorneys so they can get the legal help they need. For over 40 years LegalShield has been offering legal services, and today LegalShield provides legal services to 1.4 million members and 47,000 small businesses across North America. For a low monthly fee, LegalShield members get access to qualified attorneys who are experienced in the areas of law that most impact small businesses. LegalShield has dedicated law firms in 49 states and 4 provinces in Canada with an average of 19 years of experience. The attorneys at the firms assist small businesses with such things as incorporation, collecting debts, reviewing contracts and documents, employee issues and more. Worry Less. Live More. Today LegalShield provides legal services to 47,000 small businesses across North America. LegalShield has dedicated law firms in 49 states and 4 provinces in Canada.