2. This is a magazine advert to promote and inform the audience that Icona Pop are playing at
the Capital Pride which is located in USA, as well as this it is also promotes an interview.
The main image is placed in the
centre of the page, making sure it
gains the attention of the
audience at first glance. The
colour scheme of black, pinks and
beiges not only suit the colour
scheme used throughout of the
advert but also allow the sell line
to reflect of the image, allowing
the audience to see it clearly.
The facial express of both
the women portray the
serious attitude towards
their music. The eye
contact with one of the
girls and the camera
makes the audience feel
like she is looking straight
at them, personalising
the advertisement. The mid shot allows the audience
to see the duo’s clothes and
accessories, giving them a visual
insight into their style, without
being told via written words.
Ripped shirts, leather jackets and
studs all give a feel of and outgoing
personality as they make a person
stand out in a crowd, making a
statement to those around them.
This further illustrates and implying
what the duos personality is like
with out actually stating it
themselves.
On of the girls hair, being
bright red illustrates a
potential fiery and ‘out
there’ personality, as red
regularly connotes passion
(for her music/job) and also
danger and rage. Bold and obvious jewellery such big, metal
bangles and bright, fabric bracelets make a
statement and reflect of the basic, white
background. This conveys that the individual likes
to stand out from the crowd and make a
statement.
