2. Dr. Steven Covici, an oculo-facial plastic surgeon in
Springfield, MA, performs a wide range of injectable
rejuvenation procedures, such as Botox.
Over the past several years, Botox gained popularity
with American men in search of a more youthful
appearance. According to data from the American
Society of Plastic Surgery, doctors like Dr. Steven
Covici carried out millions of Botox procedures in
2012. Of those millions, about 400,000 were
performed on men. Although that number may seem
small when compared to overall Botox use, it
represents a substantial increase from previous years.
In fact, from 2000 to 2012, Botox use among men
rose 315 percent.
3. This may be the result of a new emphasis on
men’s health. As men strive to improve their
overall well-being, many also want their outward
appearance to project youthfulness. As evidence
of this trend, consider that men are not only
using Botox at higher rates than ever before, but
are also pursuing a wide range of cosmetic
procedures.
Botox's popularity also arises from its low cost
when compared to more invasive options. On
average, the injectable procedure costs less than
$400.