The document details a company specializing in medical and scientific communication services, primarily through animation, for the pharmaceutical and healthcare industries, highlighting its four decades of expertise. It showcases various case studies on projects like sales support materials, training kits, and product launches, emphasizing its technical accuracy and innovative approaches. The company has a global presence with offices in India, the USA, and the UK, and utilizes advanced technology and a skilled workforce to deliver high-quality services.

1. Company providing Medical & Scientific communication services for the pharmaceutical, biotech, medical equipment & health care industry Specialization in Medical & Scientific Animation. One of the pioneers in the field of Medical Animation in the country. With four decades of medical expertise, we provide a broad spectrum of services ranging from new product launches, sales force training materials, MOA videos, CME kits & interactive sales & marketing materials Introduction

2. Products & Services Medical Animation Library 2D/3D Medical & Scientific Illustrations 2D/3D Medical & Scientific Animations Flash based Interactive Applications Websites & Health Portals for Pharmaceutical & Healthcare Industry

3. Specific Applications MOA (Mechanism of Action) of a Drug Pharmaceutical Sales Force Training Kits Continuing Interactive Medical Education (CME) Kits Public Health Information Interactive Sales & Marketing Aids New product Launches Sales support materials Medical Education programs Equipment demonstration Technical Literature Kits

4. CASE STUDY: Sales Support Materials Client: Eurocor GmbH, Germany Title: Sales support materials - Equipment Demonstration Run-time: 0:90secs Eurocor is a growing European Life Sciences Technology corporation specializing in the research, development and manufacture of interventional cardiology products. The client wanted an animation that depicted the operational procedure of the cobalt chromium coronary stent system as a sales support material.

5. CASE STUDY: Sales force training kits Client: Novartis International AG , Australia Title: Sales force raining kits - Osteoporosis The action of osteoblast and osteoclast cells in normal condition and during osteoporosis was provided comparatively which ensured better understanding.

6. CASE STUDY : Medical Education Programs Client: Pixmed Medical Communication AS, Norway Title: Medical Education programs – 3d modeling of Human knee The client wanted the human knee to be modeled in low poly and high poly, photo realistically textured and rigged with limitations in all the joints and movements.

7. CASE STUDY : Trade show Exhibits The animation explained the operational procedure of the blade housed within the balloon catheter. The cutting of the blade through the intimal, media, adventitial layer of coronary artery and heart muscle and the healing process was depicted in a visually appealing manner with technical perfection. Client: Macbrud Corporations, USA Title: Trade show exhibits – Demonstration of Innovative Surgical equipment

8. Editorial Board OTOLARYNGOLOGY Dr.P.G.Visvanathan, M.S.,D.L.O.,F.R.A.C.S.,F.I.C.S., NEPHROLOGY Dr.Mangal Kumar Veerasamy, M.D.,MRCP.,Ph.D., CARDIOLOGY Dr.J.K.Periyasamy, M.D., D.M, FCCP, FICC., INTERNAL MEDICINE Dr.K.Umakanthan, M.B.,B.S.,M.D.,

9. CASE STUDY : Product Launch Client: PFIZER, INDIA Title: Product launch – TRULIMAX – Mechanism of Action The biggest challenge was to depict the complete action of the drug from its administration, its uptake, molecular mechanisms in the body and elimination. The uptake of the drug by the phagocytes in the body, migration to the infected sites, bactericidal activity by azithromycin & inhibition of the protein synthesis was shown with importance to technical accuracy.

10. Competitive Advantage Editorial Board comprising of leading specialists and surgeons from different faculties of medicine. In-house technical team to develop Medical & Scientific content. Specialization in Medical & Scientific animation enables us to leverage the benefits of technical animation for product launches, sales force training & marketing materials.

11. Infrastructure High end workstations powered by the latest multi core Intel processors Multi terabyte storage servers with automated tape backup facility Dedicated high end render farms powered by 8 core blade servers High speed Fibre Channel backbone interconnect Fully licensed software & industry standard plug ins Highly skilled workforce with vast experience in animation Dedicated leased line connectivity 24/7 Uninterrupted power supply

12. Global Presence INDIA COIMBATORE 20 Bharathi Park 8 th Cross SB Mission Post Tel: +91 422 438 5520 Fax: +91 422 243 0963 CHENNAI E2 3 rd Avenue Anna Nagar Tel: +91 44 4263 4080

13. Global Presence USA NEW YORK 255 West 36 Street Suite 800 Tel: +1 732 606 4045 Fax: +1 646 519 2757 UK LONDON 7 Regal Court 89 Sudbury Avenue Wembley Tel: +44 20 8904 6996