The document summarizes the results of a survey about people's motivations and challenges in starting businesses. It found that most participants have great business ideas but lack funding or skills to launch, with over half requiring less than $25,000 in capital. Key motivations for starting a business included having awesome ideas, dreams of independence, and generating additional income.

1. Going into Business
Survey
Presented by DreamRaisers

2. Survey Participants
Who are they ?

3. Survey Participants
• 76% of the participants have more than 5 years of experience
• 30% people are looking for an Opportunity
• 54% employed participants
No answer Studying
>20 years 6% 6% 1 - 4 years
Self Employed 13% 12%
16% Looking for an
Opportunity 15 - 19 years
30% 8%
5 - 9 years
Employed 10 - 14 years 29%
54% 26%
Current Status Experience

4. Going into Business
Social Pressures??
Ideas?
Risks??
Cash Flows
Customers?
Survey Results
Opportunity?
Hobbies
Business Independence
Plans

5. Issues Starting a Business
80
Starting Business
− People seem to find it difficult to get funds
68 70
− Most of them have great ideas but don’t have
the skills to run a business
60
− Are to busy to take the time out to work on
something amazing
50
41
40
30
30
21
20
15
10 9
10
0
No, I will not start a Don't know where I do not have a It will require a lot of I want to, but i have It is too risky for me I am happy with my
business to start business idea time and dedication no funds current job

6. Motivation for going into Business
Top motivations to go into business are
− awesome business ideas
−
− dreams of being self employed
− an additional source of income
I want to give back to
Society Additional income
13% 16%
Business as
a hobby
Awesome Business 7%
idea
29% Being independent
23%
Interesting Market
Opportunity
12%

7. Type of Business Ideas
• 40% of the participants have disruptive
ideas for the market
• Others plan on improving existing products
0 10 20 30 40 50 60 70
New & Innovative idea 43
Already in the market, but want to make it better
66
Complementary product or services (e.g. iphone case)
10

8. Categories of Business Propositions
application
(IOS/Andriod/Windows)
Expansion of existing 8%
business
12% Community
development
Research & 10%
Development
9%
Charity
1%
Production Education
13% 15%
Franchise
9%
Technology
23%

9. Capital Required to Launch
51% of the participants require less than USD 25,000 to make their projects a
success
Questions to ask yourself?
− Why has raising capital been such a problem
in this region?
− 98% of projects never get funded, why?
0% 0% 0%
100,000 - 5000 -
500,000 10,000
USD USD
28% 23%
How can
10,000 -
DreamRaisers 50,000 -
100,000
25,000
USD
28%
USD
help? 21%

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