Dave Griffin Video Marketing Presentation

1. The 7 Deadly Sins
of Video Marketing
18th February 2011

2. Why Listen to Me.....
13,532 Twitter Followers
(Yet I am only following Just 1,577)
3,015 FB Fans and Friends
4,119 Connections

3. Sin 1
Not integrating video
into your marketing
strategy
create a synergy that builds real power and impact

4. Sin 2
Not placing your video
on You Tube
People are watching 2 billion videos a day on YouTube and
uploading hundreds of thousands of videos daily.

5. Sin 3
Not using video for
search engine
optimisation
Video is 53 times more likely to reach the first page
of search engines than text (Forrester Research)

6. Sin 4
Thinking it costs hundreds or
thousands of pounds to create
Kodak Zi8 £75

7. Sin 5
Not doing tips
videos
and they are simple like this.......

9. Sin 6
Not using screen
capture software to
create videos
and they are simple like this.......

11. Sin 7
Not doing webinars
and here is one provider .......

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