Few people are familiar with "Programmatic Advertising." Do you know it is a true game-changer for Paid Ads? It has solutions to several issues related to paid ads. As per stats, the worldwide Programmatic Ads spending touches $129 billion, which reflects businesses have started indulging in it.

1. A Brief Guide to
Programmatic
Advertising

2. Few people are familiar with "Programmatic Advertising." Do you know it is a
true game-changer for Paid Ads?
It has solutions to several issues related to paid ads. As per stats, the worldwide
Programmatic Ads spending touches $129 billion, which reflects businesses have
started indulging in it.
Do you want to zero down on Programmatic Advertising or its strategies?
Let’s dive in!

3.  Microsoft Advertising
 Amazon Advertising
 Google Advertising
What is Programmatic Advertising?
Programmatic Advertising is a procedure of automation in
buying ads to assist brands with efficient user targeting and
high reach.
Till now, Media Buying has been performed via a manual
process where first we research placement opportunities,
price negotiation, make ad purchase, and manually track
performance. With Programmatic advertising, all these steps
can now be performed with automation using algorithms and
insightful data.
Few of the globally-recognized Programmatic Advertising
are as follows:

4. Programmatic Advertising basically works through
artificial intelligence. It helps to analyze an
audience's behavior to estimate how likely they are
to convert.
Meanwhile, programmatic ads service providers
collect data and use it to target ads more efficiently
than humans.
How does Programmatic
Advertising work?

5. Real-time Bidding
Different Types of
Programmatic Advertisings
Here are, primarily Programmatic Advertising categorize into three types:
Private Marketplace Programmatic Direct

6. Here are core benefits associated with
Programmatic Advertising:
Key Benefits
of Programmatic
Advertising
Target particular
potential audience
Encourage
Better ROI
High Reach
Improve Speed
Increase
Transparency
Are you not already using Programmatic advertising? Now is the time to kick-start!

7. Cogniter Technologies, a profound name in leading digital marketing company, offers high-end digital
solutions, including Programmatic advertising. For 18+years in the industry, the company backed by a
seasoned team of marketers, well-versed with the latest trends and know how to satisfy your expectations.
So, what are you waiting for? Share your objective & get started with Cogniter Experts today.
Don’t hesitate & visit us anytime at www.cogniter.com/.
Cogniter technologies
A leading Digital Marketing Agency

8. Head Office:
United States
Email: sanjose@cogniter.com
2880 Zanker Road
San Jose California, 95134
India
Email: india@cogniter.com
Website: www.cogniter.com