This document is Christine Lazorchak's resume, highlighting her experience in graphic design and marketing. She has expertise in direct-to-consumer materials, brochures, newsletters, eblasts and invites. Her portfolio includes work for non-profits, retail clients, and sustainability projects. She facilitates the user experience through print and digital signage. Samples of her work include annual reports, brochures, newsletters, invites and social responsibility projects.

1. comm
uni
C
Christine Lazorchak
ation
graphics & marketing specialist
cjhchl09@gmail.com
• direct-to-consumer • brochures/collaterals • newsletters • eblasts • invites

2. get a taste of design
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com page 2

3. i c o n i c u s a g e / lo g o s
As a designer who focuses on
audience engagement,
I develop a variety of materials
presenting information with
clarity, engaging visuals and
copy which produce results.
This is evident in the variety
of materials in my portfolio
including non-pro t fund
raising, high-end retail,
enhanced supermarket
circulars and sustainability
projects bene ting the
environment.
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com page 3

4. Facilitating the
user experience
user experience:
Print:
featuring unique folding
and tab-like headers
directory familiarizes and
facilitates
user experience;
all-in-one multi-use
directory
and functional
marketing piece.
Signage:
Visual clari cation to
destination - Garage wall
mounted directory
In each elevator bank.
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com page 4

5. brochures/reports Annual Reports,
Our Board & Sta
Board of Directors
Lees Stuntz, President
Davida Fox-Melanson, Vice President
Maxwell B. Hall, Secretary
David Linnard, Treasurer bring SCIENCE to life!
The Discovery Museums Joan Appleton
Brochures & 2010 Annual Report
Thomas L. Beaudoin
Daniel Cook
Bruce Enders
Stephen Giulietti
Schoo
Dear Friend of The Discovery Museums:
Lenore Henry
Michael E. Katin l Pro
Newsletters : gra
Kelley Leimkuhler
We are pleased to deliver the 2010 Annual Report of The Discovery Museums. The past year
Jenna Newcombe
was one of positive growth, greatly expanded programs, and exciting new visions for our
William Ryan
future. We would like to tell you a bit about those things and share Witkin some stories
Thomas with you m
Igniting Sparks
Inside: read three stories
of people whose lives the Museums have touched.
Sta
The core of our work at The Discovery Museums is demonstrated in the many ways that our
s
visitors get to try out new things. This year we increased our daily program o erings by 40%.
of how the Museums are Just about every day visitors have a chance to engage in activities withGordon volunteers in our
Neil H. sta and
touching lives FETCH!™ Lab, through our Take-Aparts program, by dancing and singing with MissO cer by
Chief Executive Carolyn,
Rachel’s story exploring the very small word of Nanotechnology, or by building andBrockway the LEGO® zone.
Sarah creating in
Discovering the Courage Director of Visitor Experiences Dynamic
Apparently our visitors liked what we were doing, as attendance increased by 13% and we
Annette Ekberg
to Pursue Her Passion experienced an incredible 32% growth in membership. The response indicatedBusiness Partners Associate educators excite
page 3 Development & to us that
visitors liked the changes we’ve made to hours, pricing, and member bene ts. This success,
Jill Foster curiosity and a passion
Annual Reports: Daria & Julian’s story
Finding a Place to Be
Comfortable
page 4
coupled with the growth in support from people like you, meant that The Discovery
Director of School & Group Programs
Museums ended 2010 with increased revenue of 17.8%. Sarah Hetherington
Grants & Scheduling Manager
That increased support made it possible for us to invest in the underserved families support-
Jill Jacques
ed through our Open Door Connections program. Through free or subsidized admissions,
for science with fun,
hands-on discovery.
Helen’s story we grew the number of children and families served by more than 25%Store Manager
Museum to over 25,000. We
Kavita Katti
were also able to o er one of our most important programs, Traveling Science Workshops,
It’s convenient,
An Early Start on a Path to
Focusing on the many through a scholarship program to numerous schools in communities that otherwise could Administration
Director of Finance & Business
the Peace Corps a ordable, and rich
page 5 not have a orded it. And thanks to your support, we wereDenise LeBlanc
able to launch Especially for Me,
Director of Learning Experiences
exclusive events both for families with children on the autism spectrum and families with with curriculum
© 2010 Heather Reardon
deaf or hard of hearing infants and toddlers. Erin Manning
Membership Manager connections.
The Discovery Museums are spreading our in uence beyond Greater Boston. A new part-
Peggy Plant
nership with the Tin Marin Children’s Museum in El Salvador connects United Manager
School Relations States and
programs and events Salvadoran children on projects focused on biodiversity and culture. In this State Depart-
Steve Roake
ment-funded program, the children learn about each other and theirFacilities Director
Exhibit & communities.
Closer to home, The Discovery Museums’ Board is charting the Sgarzi steps. In 2010, they
Ann next big
completed the facilities master plan that will turn our 4.5 acres into aof Marketing
Director dynamic learning
Lucas Skorczeski 177 Main Street
campus. They developed a Strategic Plan that will grow the services to our community
and secure The Discovery Museums for future generations. Assistant Director of Visitor Experiences
By adopting exciting and chal- Acton, MA 01720
which in clude members,
Amy Spencer
lenging goals for Museums, they seek to build upon our strengths as we move towards 978.264.4200
the end of our rst 30 years. This year the board was fortunate to add Bill Ryan, former Education &
Director of Early Childhood
Parent Resources
Superintendent of the Acton-Boxborough public schools, as well as Bruce Enders, former discoverymuseums.org
Claudia Bard Veitchsaid thank
Corporate Vice President at General Electric, to our leadership team. The Board
© 2010 Heather Reardon www.heatherreardon.com
you to Jenna Newcombe, whose board service ended in 2010. Director of Development & Communications
discoverymuseums.org
Each year we touch the lives of 140,000 people. We have been doing that for nearly 30 years,
volunteers and sta but our success is measured neither in a moment nor in the volume of people we serve. It is
measured in the sparks we create that may change lives. In this report you’ll nd two stories
about sparks lit several years ago, and a story about what we hope is a spark lit just this year.
The stories of Rachel (page 3), Daria and Julian (page 4) and Helen (page 5), are the stories of
just a few of the many kids touched by The Discovery Museums—with your support.
We thank you for being part of our story.
names, call-outs and Sincerely,
Neil H. Gordon, CEO Lees Stuntz, Chair, Board of Directors
end-of-year nancials.
Components of the
report are designed
to utilize in brochures,
newsletters, eblasts and
the basis of case studies,
white papers and
fact sheets.
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com page 5

6. invites / evites
Event invitations, Join Us!
evites and eblasts: Director’s
Circle
Breakfast
Thursday,
May18, 2010
Invitations to events are
sent as both troditional
“SOMETIMES THE enjoy cocktails & hors d’ouevres & preview
exciting plans for
Di SCOVER Y M USEUMS
and evite mailers and
THE
QUESTIONS Carolyn & Eric Stein
invite you to join them
ARE COMPLICATED and a few friends
posted on Facebook, ANSWERS on Thursday, April 15th 0:00 PM
& THE
sent as tweets and ARE SIMPLE .” join s
at 44 Rodgers Road, Carlisle, MA
u
... DR. SUESS
eblasts to supporters and COME EXPLORE THE QUESTIONS & FIND
ANSWERS AT THE DISCOVERY MUSEUMS
R.S.V
DONATION $00
R.S.V.P. REGRETS ONLY BY
APRIL THE 8TH - 978-287-4718
OR RETURN THE ENCLOSED CARD
members.
You’re invited to attend the
Celebrate Mother’s Day with a lasting gift
GROWING PLACES
GARDEN PROJECT
Feeding Families Together
Grand Opening
and be the rst to experience
The Discovery Museums’ new exhibit
House Parties
Thursday, January 27
5:00 pm to 7:00 pm
also personalize Science Discovery Museum
the appeal and increase respondents will be notified in the event of weather cancellation
RSVP by January 20
Christine Lazorchak
clazorchak@discoverymuseums.org
recognition and 978-264-4200 ext. 39
membership.
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com page 6

7. social responsibility sustainabiity bags
there is only one earth ... www.kssf.de
... a collection of endangered
species featured on bags made of
100% recycled materials;
donations from each purchase
provide critical funding through the
Elizabeth Haub Foundation for
international
environmental preservation.
Selected to
design the
second and
third series of
4 sets each.
16, 2008….
pri nted: December
Copy of article
tion
Haub Founda
Over $20 0K to Elizabeth
A&P Donates
Elizabeth
Dec 16, 2008 y presented the
Co., Inc. recentl for
ic & Pacific Tea l Law and Policy with a check Since
The Great Atlant nta bags.
for Environme sable shopping
Haub Foundation sales of Elizabeth Haub reu
the ated $688,000 to the
$285,930, from 6, A&P has don ed to the
the bag progra
m began in 200 anization dedicat
lic interest org
• 2008 foundation, an
conservation and
international pub
sustainable use
of the earth's nat
ural resources.
post-
made entirely from The Food
bags, which are
- over The environme
ntally friendly
materials, offe
r shoppers at the
consumer waste aum's and SuperFresh banner
A&P, Pathmark
s with an afforda
from the sale of
,
ble and
these bags
ldb
Emporium, Wa of the proceeds
$280,000 col orful alternative
is donated to the
to plastic grocer
Elizabeth Haub
Fou
y bags. A portion
ndation.
n Haub's grandm
other,
chairman Christia tional environmental
ed for executive
donated to Fou
The Elizabeth
rs ago and nam
Haub Fou
varying interna
tional lega
in landmark inte
rna
nded over 30 yea ndation has played a key role lly binding laws, including the tional
, together with
World
the Interna
g and creating the foundation ry year to a
efforts, affectin States. In 1997 is presented eve
the Fund Cha rter for Nature
Council of Env
of The United
ironmental Law
, esta blished The Hau
ent in recogni
b Award, which atic achievements in the
tion of importa
nt diplom
Law School stud
Pace University ntal law.
from sales. field of environ
me
ion of these bea
utifully design
ed reusable bag
s, we are not onl
, but we are
the waste stream A&P s.v.p.,
y
tomers the opt on landfills and cLeod,
"By offering cus plastic bags and their impact ed Jennifer Ma
of rs' needs," not
reducing the use for our shoppe
a great alternative
also providing
munications. the following
marketing & com Columbia under
the District of er Foodmart,
eight states and d Emporium, Sup
A&P operate s 445 stores in hmark, Best Cellars, The Foo
Waldbaum's, Pat
banners: A&P, Reprints
Food Basics. RSS
Super Fresh, and Most Popular
E-mail Print
Save
Christine Lazorchak • graphic designer & marketing specialist ~ cjhchl09@gmail.com pa 7
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