Start up India action plan launched by PM Narendra Modi and major start ups in 2016, emerging trends and schemes under Start up .

1. AWARENESS ON
START UP INDIA

2. START- UP INDIA

6. To commence operations start up require
registration with relevant regularity
authorities. Delays or lack of clarity in the
registration process leads to delay in
establishment and operation of start-ups.

7. • A STARTUP SHALL BE ELIGIBLE FOR
TAXBENEFITS ONLYAFTER IT HAS
OBTAINEDCERTIFICATION
VALIDATING THE INNOVATIVE
NATURE OF THE BUSINESS FROMTHE
INTER-MINISTRIALBOARD, SET UP
FOR SUCH PURPOSE BY THE
DEPARTMENTOF INDUSTRIAL
POLICYAND PROMOTIONS

12. IMPACT
• Housing.com
• They’re growing intelligently and rapidly and surpassed all competition within two years of launch. They
recently acquired Delhi-based Realty Business Intelligence for an estimated USD 2-4 million. Realty BI
tracks real estate trends and creates collateral risk management tools through the use of technology.
Though, recently, Housing itself has been in the news for more reasons than they probably wanted.
• Zivame
• “I realized that lingerie as a category in India is under-served. There is unavailability of sizes, social
discomfort and very poor market penetration”, says Richa Kar, CEO of Zivame.com who is taking the
women’s underwear market by storm.The freedom of choice and the sense of liberation that it has
provided to its consumers is unmatched by traditional lingerie stores.
• AdPushup
• While ad networks have ruled the Internet for over a decade, doing all the optimization inside the ad unit
including targeting, relevance, creative optimization; No player has optimized the ad layout of the page.
By optimizing the ad layout, AdPushup fights banner blindness, increasing the website’s ad revenue from
existing ad networks. A transparent organization, they have blogged about how they raised their first
round of funding, built their office and how they did their marketing.
• Paytm
• Boasting 80 million mobile wallets and more than 15 million orders per month, Paytm has revolutionized
mobile commerce in India. It’s a leading payment solutions provider to e-commerce merchants using its
RBI approved semi-closed wallet, also its USP. From Domino’s Pizza to Zivame to Uber, it’s everywhere.
• Redbus
• It’s incomprehensible to imagine now that there was nothing like RedBus for a long time despite the
thriving existence of MakeMyTrip and Yatra. When an increasing number of consumers were booking
tickets online for trains and flights, why were buses left out? This compelling question gave birth to
RedBus, now acquired by the ibibo Group for $138 Million.
• InMobi
• Securing a coveted spot in MIT Technology Review’s 50 most disruptive companies of 2013, InMobi’s
international acquisitions and exponential growth continues to challenge industry giants like Apple,
Facebook, and Google. Their pioneering innovation in data science epitomizes typical startup growth
DNA. In InMobi’s words, they’re going to, “democratize the understanding of user behavior”.
• This list is not exhaustive but it serves as an appetizer for delving deep into the world of the Indian

14. BUMPER
Found in year
2015
Provider for all
post–sales car
support and
needs.
Helps consumers
get accurate
quotes for any
dent, paint or
repair works

15. Founded in 2015 ,want to make more reliable and safer
logistics network.
Sensor used to monitor the temperature of refrigerated
shipments ,track security and location to monitor the
performance of each vehicle down to its individual parts
,emphasis on driver satisfaction and training,24X7
service network ,quick response times.
RIVIGO

16. BUILDZAR
Online market place for all
home construction
requirements and home
renovation solutions.
Offering full range of
construction materials
currently delivers to
Delhi/NCR

17. FAIDA
• faida.com is an
exchange portal for
new and use
products
• Allow users to
exchange products
without any
monetary
involvement, as a
cashless transaction

18. CHILLRRidingonasmartphonewave,promoting
cashlesseconomywithaplomb
PartneredwithHDFCandbankofBarodafor
theirapppromotion.
Helpsuserstotransfercashtoanypersonon
theirmobilephonecontactlistviatheapp
Alsoonlinerechargeonprepaidphones

19. Future in a MOBILE-FIRST WORLD
• Mobile is transforming the
way we live our lives.
Starting from
communication to ordering
products to payments, we
are turning to smart phones
for everything.
• Large part of Indian
population choosing mobile
as their preferred device,
enterprises should be able
to provide the level of
personalization that
customers expect.

20. CONTRIBUTION OF BANKING SECTOR...

22. HOUSING.COM

23. PAYTM

24. INMOBI

25. REDBUSS

26. ZIVAME

28. • Auctions of coal, spectrum and FM radio licenses.
• PAHAL scheme for direct transfer of LPG subsidy,
which has resulted in savings of Rs. 15,000 crore.
• “neem-coated urea” has helped to end diversion of
subsidized urea to non-agricultural purposes.
• Pradhan Mantri Krishi Sinchai Yojana had
been launched with an outlay of Rs. 50,000 crore.
• connect with electricity, all the 18,500 villages
which still remain without power, within the next
1000 days.
• To make India a developed nation by 2022, with

29. • To endthe practice of “interviews” for recruitments
even at relatively junior levels and to promote
merit by recruiting only through transparent,
online processes.
• The long-standing demand from ex-
serviceman for One-Rank, One-Pension, had been
accepted by the Government.
• The promise of toilets in all schools had been
almost fulfilled, with the cooperation of States
& opening of 17 crore bank accounts through
the Pradhan Mantri Jan Dhan Yojana.