360 Capital Advisors is a strategic advisory and asset management firm focused on creating value-enhancing solutions for hospitality assets worldwide. We design and implement comprehensive innovative solutions that deliver optimal value in hospitality real estate investments throughout the investment lifecycle.

1. Our Specialized Approach
Thought leadership and innovative
solutions to maximize hospitality
asset value, throughout the
investment lifecycle.
360 Capital Advisors is a strategic advisory and asset management firm focused on
delivering value-enhancing solutions for hospitality assets worldwide. We design and
implement comprehensive, innovative solutions that create optimal value in hospitality
real estate, throughout the investment lifecycle. The 360 Team leverages decades of
multi-disciplinary experience, and a proven track record of navigating through multiple
up and down cycles to preserve and enhance asset value. Our unique approach is based
on applying experience plus innovation to create customized solutions for each phase
of the investment lifecycle, to consistently deliver risk-adjusted returns that
outperform industry averages.

2. We design and implement comprehensive innovative solutions that deliver optimal
value in hospitality real estate investments throughout the investment lifecycle. The
360 Team leverages decades of multi-disciplinary experience, and a proven track
record of navigating through multiple up and down cycles to preserve and enhance
asset value. Our unique approach is based on applying experience plus innovation to
create customized solutions for each phase of the investment lifecycle, to consistently
deliver risk-adjusted returns that outperform industry averages.
360 Capital Advisors is founded and led by hospitality industry professionals with
decades of real world experience and a proven track record of creating tangible,
superior value across key stakeholder positions in the industry – Principal, Owner,
Asset Manager, Broker, and Investment Advisor; these include critical industry
functional areas of Hotel Operations, Underwriting and Due Diligence, Market
Research, Brand Management, Investment Management, Acquisitions, Portfolio and
Asset Management, Valuations, Risk Management, Financing and Recapitalizations,
Brokerage, Debt and Equity Capital Raising, Design and Construction, Capital
Planning and Execution, Project Management, and Dispositions.
About

3. We go the extra mile in seeking the best opportunity to
deliver that additional tranche of value, while providing
the highest levels of product and service quality to our
clients.
Values:
Trust and Mutual Respect: We believe that trust is the
foundation of all long-term business relationships. Mutual
respect for all stakeholders is the cornerstone of our
approach to effectively managing your investments.
Integrity: we conform to the highest levels of ethics and
personal responsibility while using a fiduciary approach
as advisors to our clients.
Transparency and Candor: we believe that real
improvement in performance can only occur when we are
clear, direct and forthright with our clients – and vice-
versa. No exceptions.
Our guiding principle is best expressed in Wayne Dyer’s
quote – “Go the extra mile. It is never crowded.”

4. Every investment begins with the optimal strategy and structure in place. We work
collaboratively with ownership groups to create an investment strategy and structure
that is designed to maximize the performance of the asset, while minimizing risk. In a
rapidly evolving environment, strategies must be adjusted to adapt to market changes
and capitalize on related opportunities.
Driven by specific needs of ownership, we provide support in the following areas:
identification of acquisition targets, investment analysis, deal structuring, brand and
operator selection, negotiation and structuring of transaction agreements, franchise
and management agreements, and joint venture agreements.
Solutions
Strategic Advisory
Portfolio and Asset Strategy
Brand and/or Operator Selection
Investment Analysis
Deal Structuring and Contract
Negotiation
Management Agreement Negotiation
Franchise Agreement Negotiation
Joint Venture Agreements
Shared Services/Amenity Use Agreements

5. The 360 Team provides comprehensive transaction support for acquisitions,
recapitalizations and dispositions. Having participated in transactions valued in excess
of $4.5 Billion, we know what is important to owners and hoteliers, and work to
develop solutions that target a thorough diligence process, an optimal capital
structure, and support the negotiation of transaction agreements that protect
ownership’s interests, while maximizing the value potential of the asset.
Transaction Advisory & Investment Banking
Acquisition Underwriting
Due Diligence
Administration of Third Party Reports
Opinion of Value
Transaction Advisory
Disposition Planning and Administration
Capital Strategies for Acquisition, New
Development and Disposition
Pre-Transaction Asset Management
Deal Structuring
Purchase and Sale Agreement Negotiation
Closing Oversight and Administration

6. For more information please visit
http://www.360-capitaladvisors.com