2. C346 ‘4 Pillars’ IncorporationOption 1: Layer Pros: Use microsite content within ENGInE. Cons: Ford IT work to make existing layer technology compatible with all content. Ford IT work to make existing layer technology indexable for SEO. Ford IT work to incorporate social media module. Tim Bailey is aware of this proposal and has stated that it would need to be prioritised along other work.
3. C346 ‘4 Pillars’ IncorporationOption 2: Existing Template Pros: Uses an existing template. Minimal Ford IT involvement. No UXP. Cons: Existing template cannot be selected until 4 Pillar content is briefed/created. The current template uses an article module to import social media content from flickr and youtube. This needs to be expanded to include Facebook and Twitter therefore needing some Ford IT involvement. NB: For illustration only as existing template is TBC.