Personal Information
Organization / Workplace
NCR - National Capital Region, Philippines, Choose One . . . Philippines
Occupation
Founder & Game Master
Industry
Advertising / Marketing / PR
Website
cyburban.org
About
Location-based Mobile Experiential Marketing, Brand Engagement, Digital Strategy, Transmedia Games, and Heuristics. I design & optimize games as tools for learning and marketing (brand awareness, product consideration, purchase decisions, and brand loyalty). I develop engaging methods and strategies that promote intrinsic motivation & create fun, playful environments.
Specialties: games, transmedia storytelling, education, engagement, location-based games, mobile games, learning games, board games, card games, edu games, educational games, fun, play, knowledge management, engagement strategy, professional happiness, game-based learning, serious games, future-proof chan
Tags
gamification
engagement marketing
mobile
events
games
startup
game design
startups
business strategy
location-based
user experience
business intelligence
trust
customer experience
happiness
life coaching
strategy
transmedia
entrepreneurship
innovation
pitching
marketing
sales algorithms
team building
brand engagement
haikudeck
gameful
play
gameplay
execution
lean method
active spectatorship
philippines
native advertising
startup pitch
scalability
adventure tourism
race
fun
adventure
expectation management
relationships
joy
presence
consciousness
awareness
motivation
now
competitive advantage
customer relationship management
success
life hack
empathy
resolutions
new year
goals
See more
Presentations
(18)Infographics
(1)Likes
(62)PayPal MasterBrand Guidelines
Bill Smith
•
9 years ago
All about events - Event Management Guideline
Harindu Chathuranga Korala
•
8 years ago
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Nicolas J. Chevalier
•
9 years ago
A short presentation for The International Gamification for Business Conference
Sylvester Arnab
•
8 years ago
In Praise of Interdisciplinary Research through Scientometrics
Guillaume Cabanac
•
9 years ago
55 Business Models to Revolutionize your Business by Michaela Csik
jindrichweiss
•
9 years ago
A literature review of gamification design frameworks
Alberto Mora
•
8 years ago
Ontology Building and its Application using Hozo
Kouji Kozaki
•
9 years ago
Emerging Leaders Playbook
Beth Kanter
•
8 years ago
Developing a successful research grant application
David Young
•
11 years ago
UPOU-Biomodd For Pifgex 2010_ Al Librero
aletav
•
13 years ago
Mobile trends to transform your business in 2015
Self-employed
•
9 years ago
Digital, Social & Mobile in APAC in 2015
We Are Social Singapore
•
9 years ago
10 Event Trends for 2015
Julius Solaris
•
9 years ago
Introduction to Samsung Gear SDK
Manikantan Krishnamurthy
•
10 years ago
Story, Sci-Fi & Transmedia to develop Corporate Technology Strategies.
Hubbub Media
•
10 years ago
Philippines Startup Report - 2013
Ron Hose
•
10 years ago
5 Big Ideas to Keep Control of Indie Transmedia Projects
Hubbub Media
•
10 years ago
[Report] Defining and Mapping the Native Advertising Landscape, by Rebecca Lieb
Altimeter, a Prophet Company
•
10 years ago
Blue Ocean Strategy
Yodhia Antariksa
•
16 years ago
Startup Metrics for Pirates (SF, Jan 2010)
Dave McClure
•
14 years ago
Breaking: How Native Advertising Makes Headlines
Hawkeye Thompson
•
10 years ago
What's Your Perception Strategy? (Why It's NOT All About Content)
Stephen Anderson
•
12 years ago
21 Actionable Growth Hacking Tactics
Jon Yongfook
•
11 years ago
Brand building in a digital world (Intro to Digital for Grads)
David Carr
•
11 years ago
Creating Pleasurable Interfaces: Getting From Tasks to Experiences
Stephen Anderson
•
17 years ago
The End of TV as We Know It & The Birth of Transmedia
Ogilvy
•
11 years ago
Active Story System - design methodology for transmedia storytelling
Robert Pratten
•
11 years ago
6 Easy Pieces v1
Darren Kuropatwa
•
11 years ago
6 Steps To Transform Your Brand to a Media Company
Michael Brito | Zeno Group
•
11 years ago
Personal Information
Organization / Workplace
NCR - National Capital Region, Philippines, Choose One . . . Philippines
Occupation
Founder & Game Master
Industry
Advertising / Marketing / PR
Website
cyburban.org
About
Location-based Mobile Experiential Marketing, Brand Engagement, Digital Strategy, Transmedia Games, and Heuristics. I design & optimize games as tools for learning and marketing (brand awareness, product consideration, purchase decisions, and brand loyalty). I develop engaging methods and strategies that promote intrinsic motivation & create fun, playful environments.
Specialties: games, transmedia storytelling, education, engagement, location-based games, mobile games, learning games, board games, card games, edu games, educational games, fun, play, knowledge management, engagement strategy, professional happiness, game-based learning, serious games, future-proof chan
Tags
gamification
engagement marketing
mobile
events
games
startup
game design
startups
business strategy
location-based
user experience
business intelligence
trust
customer experience
happiness
life coaching
strategy
transmedia
entrepreneurship
innovation
pitching
marketing
sales algorithms
team building
brand engagement
haikudeck
gameful
play
gameplay
execution
lean method
active spectatorship
philippines
native advertising
startup pitch
scalability
adventure tourism
race
fun
adventure
expectation management
relationships
joy
presence
consciousness
awareness
motivation
now
competitive advantage
customer relationship management
success
life hack
empathy
resolutions
new year
goals
See more