1. A HEART ATTACK EVERY 34 SECONDS
Someone has a heart attack every 34 seconds in the United
States
Looks can be deceiving; screening is the key to prevention
Prevention means saving lives and money spent on
healthcare
So, how can we encourage at-risk individuals to get
screened?
The answer is the Directional Health Platform
W WW.DIRECTIONALHEALTH.COM 11/1/2012 1
2. DIRECTIONAL HEALTH
APPLICATION
How it works
JQuery/AJAX application
Single screen, user friendly interface
Touch screen friendly
Clear recommendations
Social aspect to encourage follow through
Geo-targeted (Google Maps)
KML flat file conversion to display additional map inputs
E-mail reminder system for incomplete assessments with URL to bring the
patient back to where they left off
Optional text messaging system (twillo) and integration with viral mesh mobilizer
W WW.DIRECTIONALHEALTH.OM 11/1/2012 2
3. APPLICATION INTERFACE
Modern JQuery interface
Platform neutral application
Multilingual support (English and Spanish; other languages can
be added)
Social pledging enables users to ask family and friends to help
them commit to getting screened
Google Maps API displays local screening areas
Intuitive error checking
W WW.DIRECTIONALHEALTH.OM 11/1/2012 3
4. ENGAGEMENT
Higi.com is sponsoring an iPad sweepstakes to encourage
participation
Facebook application using shortstack.com
Virtual gifts
Encourage family and friends to help loved ones get screened
Partnership with Community Healthcare System and
emmisolutions to provide tablets in ER and outpatient waiting
areas (over 100,000 visitors)
Integrate application with emmisolutions’ large library of patient
educational materials, allowing waiting patients to learn more
W WW.DIRECTIONALHEALTH.OM 11/1/2012 4
5. SUMMARY
Platform neutral solution
E-Mail reminder and text-based reminder system to engage the patient
Unique patient engagement opportunity by targeting ER waiting
rooms
High volumes of at-risk patients
Improved patient outcomes and long-term cost savings for Accredited Care
Organizations
High quality patient education material provided by emmisolutions
to further educate patients and family
Social media contest to attract younger users sponsored by higi
W WW.DIRECTIONALHEALTH.OM 11/1/2012 5