3. Corporate Annual Reports
Corporate annual report provided to
investors is the major source that provides
information on the effectiveness of the
accomplishments of managers in meeting
their fiduciary duties and carrying out their
stewardship functions.
4. Country review
SRI
LANKA
Anura De Zoysa
& Kathy Rudkin
Sri Lankan users depend more on annual report
information than on information provided by
stockbrokers, newspapers, and other media
reviews.
SAUDI
ARABIA
Abdulrahman Al-
Razeen
& Yusuf Karbhari
(2004)
The majority of the individual investors rely heavily
on the stockbrokerās advice as their main source of
information.
JORDAN Mohammad Abu-
Nassar
& Brian A.
Rutherford
(1996)
The pattern of usage of the individual report
sections is broadly consistent with that in
developed countries except that greater attention
is given to auditorsā reports.
5. KUWAIT Kamal Naser,
Rana Nuseibeh &
Ahmed Al-Hussaini
(2003)
The users mainly rely mainly on the
information made directly available by
the company
AUSTRALIA John K. Courtis
(1982)
The users mainly depend on the
stockbrokerās advice and ranked the
importance of annual reports as 3rd.
QATAR Jalal M. Alattar &
Khalid Al-Khater
(2007)
The users consider annual reports to be
very important and to be the main
source of information for investment
decision.
6. Survey Response
User Group Approached Responded Response
Percentage (%)
Investors 44 27 61
Stockbrokers 8 6 75
Total 52 33 63
14. Reading Annual Reports
40%
20%
20%
20% 0%
Stock Brokers
Always
Usually
Sometimes
Rarely
Never
11%
36%
39%
14%0%
Shareholders
Always
Usually
Sometime
s
Rarely
Never
16. Investors
Sources of
information
Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-
tailed)
Null
Hypothesis
Broker_advice 3.14 1.457 .138 .510 .614 Accepted
FnF_advice
2.93 1.280 -.069 -.290 .774
Accepted
Annual_report
4.14 .915 1.138 6.696 .000
Accepted
Interim_report
3.86 .915 .862 5.073 .000
Accepted
Communication_mgt
3.17 1.311 .172 .708 .485
Accepted
Media_report
3.21 1.424 .207 .783 .440
Accepted
Ho: Āµ ā„ 3 (Source of information is perceived as at least moderately important)
H1: Āµ < 3 (Source of information is perceived as less than moderately important)
17. Sources of
information
Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-
tailed)
Null
Hypothesis
Publication_DSE_BSEC
3.24 1.455 .241 .893 .379
Accepted
Technical_analysis
2.76 1.405 -.241 -.925 .363
Accepted
Info_internet
2.83 1.391 -.172 -.668 .510
Accepted
Rumors
1.90 1.319 -1.103 -4.506 .000 Rejected
Ho: Āµ ā„ 3 (Source of information is perceived as at least moderately important)
H1: Āµ < 3 (Source of information is perceived as less than moderately important)
18. Stock-brokers
Sources of information Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-
tailed)
Decision
Broker_advice 2.50 1.225 -.500 -1.000 .363 Accepted
FnF_advice 2.33 1.211 -.667 -1.348 .235 Accepted
Annual_report 4.17 .753 1.167 3.796 .013 Rejected
Interim_report 4.50 .548 1.500 6.708 .051 Accepted
Communication_mgt 3.83 .753 .833 2.712 .042 Rejected
Media_report 3.67 .816 .667 2.000 .102 Accepted
Publication_DSE_BSEC 3.83 .753 .833 2.712 .042 Rejected
Technical_analysis 3.83 .753 .833 2.712 .042 Rejected
Info_internet 2.00 1.549 -1.000 -1.581 .175 Accepted
Rumors 1.17 .408 -1.833 -11.000 .000 Rejected
Ho: Āµ ā„ 3 (Source of information is perceived as at least moderately important)
H1: Āµ < 3 (Source of information is perceived as less than moderately important)
21. Investors
Sources of
information
Mean
value
Standard
Deviation
Mean
difference
t -statistic Sig. (2-tailed) Null
Hypothesis
Company info. 3.38 1.474 .379 1.386 .177 Accepted
Chairmanās review 2.24 1.272 -.759 -3.211 .003 Rejected
Directorās report 2.97 1.349 -.034 -.138 .892 Accepted
CG statement 3.17 1.197 .172 .775 .445 Accepted
Audit comm. Report 4.03 .944 1.034 5.900 .000 Accepted
Auditorsā report 4.07 1.132 1.069 5.087 .000 Accepted
Balance sheet 4.62 .622 1.621 14.035 .000 Accepted
Income statement 4.41 .733 1.414 10.390 .000 Accepted
Changes in equity 4.34 .857 1.345 8.453 .000 Accepted
Cash flow state. 3.97 1.267 .966 4.103 .000 Accepted
Acc. Policy notes 3.59 1.119 .586 2.822 .009 Accepted
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be at least moderately
important for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be as less than moderately
important for Investment Decisions)
22. Sources of
information
Mean value Standard
Deviation
Mean
difference
t -
statistic
Sig. (2-
tailed)
Null
Hypothesis
B/S notes 3.72 1.032 .724 3.780 .001 Accepted
I/S notes 3.31 1.168 .310 1.431 .164 Accepted
Cash Flow
state. notes
3.31 1.004 .310 1.665 .107
Accepted
Value added
state.
3.17 1.104 .172 .841 .408
Accepted
Environmenta
l reports
2.21 1.373 -.793 -3.111 .004
Rejected
Reviews 4.17 .928 1.172 6.800 .000 Accepted
Essay 2.72 1.131 -.276 -1.314 .200 Accepted
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be at least moderately
important for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be as less than moderately
important for Investment Decisions)
23. Components of
Annual report
Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-tailed) Decision
Company info. 4.00 1.265 1.000 1.936 .111 Accepted
Chairmanās review 4.17 1.329 1.167 2.150 .084 Accepted
Directorās report 3.83 1.329 .833 1.536 .185 Accepted
CG statement 4.17 .983 1.167 2.907 .034 Rejected
Audit comm. Report
4.33 .816 1.333 4.000 .010 Rejected
Auditorsā report 4.50 .548 1.500 6.708 .001 Rejected
Balance sheet 4.83 .408 1.833 11.000 .000 Accepted
Income statement 4.67 .516 1.667 7.906 .001 Rejected
Changes in equity 4.33 .816 1.333 4.000 .010 Rejected
Cash flow state. 4.17 .753 1.167 3.796 .013 Rejected
Stock-Brokers
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be at least moderately important
for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be as less than moderately
important for Investment Decisions)
24. Components of
Annual report
Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-tailed) Decision
Acc. Policy notes 3.50 .837 .500 1.464 .203 Accepted
B/S notes 3.83 1.329 .833 1.536 .185 Accepted
I/S notes 3.67 1.506 .667 1.085 .328 Accepted
Cash Flow state.
notes
3.33 1.633 .333 .500 .638 Accepted
Value added state. 3.50 1.517 .500 .808 .456 Accepted
Environmental
reports 3.33 1.366 .333 .598 .576
Accepted
Reviews 4.00 .894 1.000 2.739 .041 Rejected
Essay 3.17 1.169 .167 .349 .741 Accepted
Stock-brokers
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be at least moderately important
for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be as less than moderately
important for Investment Decisions)
26. Investors
Sources of
information
Mean value Standard
Deviation
Mean
difference
t -statistic Sig. (2-tailed) Null
Hypothesis
Company info. 2.21 1.114 -.793 -3.833 .001 Rejected
Chairmanās review
2.69 1.137 -.310 -1.470 .153
Accepted
Directorās report
2.69 1.257 -.310 -1.330 .194
Accepted
CG statement 3.86 1.217 .862 3.816 .001 Rejected
Audit comm.
Report
3.83 1.197 .828 3.722 .001
Rejected
Auditorsā report
4.21 1.013 1.207 6.413 .000
Accepted
Balance sheet 3.97 .981 .966 5.298 .000 Accepted
Income statement
3.79 1.114 .793 3.833 .001
Rejected
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be read at least somewhat
thoroughly for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be read as less than somewhat
thoroughly for Investment Decisions)
27. Sources of
information
Mean value Standard
Deviation
Mean
difference
t -
statisti
c
Sig. (2-tailed) Decision
Changes in equity 3.52 1.153 .517 2.415 .023 Accepted
Cash flow state. 3.34 1.111 .345 1.672 .106 Accepted
Acc. Policy notes 3.59 1.119 .586 2.822 .009 Accepted
B/S notes 3.14 1.246 .138 .596 .556 Accepted
I/S notes 2.9310 1.03272 -.06897 -.360 .722 Accepted
Cash Flow state. notes 2.9310 1.25160 -.06897 -.297 .769 Accepted
Value added state. 2.0345 1.20957 -.96552 -4.299 .000 Accepted
Environmental
reports
3.6897 1.31213 .68966 2.830 .009
Rejected
Reviews 2.5172 1.27113 -.48276 -2.045 .050 Rejected
Essay 2.84. 1.23970. -.160 -.1291 .030 Rejected
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be read at least somewhat
thoroughly for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be read as less than
somewhat thoroughly for Investment Decisions)
28. Components of
Annual report
Mean
value
Standard
Deviation
Mean
difference
t - statistic Sig. (2-tailed) Null
Hypothesis
Company info. 3.83 1.169 .833 1.746 .141 Accepted
Chairmanās review 3.00 1.265 .000 .000 1.000 Accepted
Directorās report 3.67 .816 .667 2.000 .102 Accepted
CG statement 3.50 .837 .500 1.464 .203 Accepted
Audit comm. Report
4.33 .816 1.333 4.000 .010 Rejected
Auditorsā report 4.33 1.033 1.333 3.162 .025 Rejected
Balance sheet 4.67 .516 1.667 7.906 .001 Rejected
Income statement 4.50 .548 1.500 6.708 .001 Rejected
Changes in equity 4.33 .816 1.333 4.000 .010 Rejected
Cash flow state. 4.33 .816 1.333 4.000 .010 Rejected
Stock-brokers
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be read at least somewhat
thoroughly for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be read as less than somewhat
thoroughly for Investment Decisions)
29. Components of
Annual report
Mean value Standard
Deviation
Mean
difference
t - statistic Sig. (2-tailed) Null
Hypothesis
Acc. Policy
notes
3.67 .816 .667 2.000 .102 Accepted
B/S notes
3.67 1.211 .667 1.348 .235 Accepted
I/S notes
3.67 1.366 .667 1.195 .286 Accepted
Cash Flow state.
notes 3.17 1.472 .167 .277 .793
Accepted
Value added
state. 3.50 1.517 .500 .808 .456
Accepted
Environmental
reports 3.00 1.095 .000 .000 1.000
Accepted
Reviews
4.17 .983 1.167 2.907 .034 Rejected
Essay
3.33 1.366 .333 .598 .576 Accepted
Stock-brokers
Ho: Āµ ā„ 3 (Components of Annual Report are assumed to be read at least somewhat
thoroughly for Investment Decisions)
H1: Āµ < 3 (Components of Annual Report are assumed to be read as less than somewhat
thoroughly for Investment Decisions)
31. Investors
Correlation T-statistic Sig. (2 tailed) Null Hypothesis
Company info. .779 2.451 .021 Rejected
Chairmanās review .694 .197 .846 Accepted
Directorās report .714 1.548 .133 Accepted
CG statement .630 2.461 .020 Rejected
Audit comm. Report .719 1.095 .283 Accepted
Auditorsā report .773 1.653 .109 Accepted
Balance sheet .469 2.457 .020 Rejected
Income statement .666 3.279 .003 Rejected
Changes in equity .676 3.591 .001 Rejected
Ho : Āµ1=Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are equal. )
H1: Āµ1ā Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are not the equal.)
32. Correlation T-statistic Sig. (2 tailed) Null Hypothesis
Cash flow state. .648 2.365 .025 Rejected
Acc. Policy notes .550 1.229 .229 Accepted
B/S notes .702 .891 .380 Accepted
I/S notes .706 1.000 .326 Accepted
Cash Flow state.
notes
.848 3.638 .001 Rejected
Value added state. .629 1.270 .214 Accepted
Environmental
reports
.598 .796 .433 Accepted
Reviews .720 2.853 .008 Rejected
Essay .600 1.030 .312 Accepted
Ho : Āµ1=Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are equal. )
H1: Āµ1ā Āµ2 (Degree of thoroughness and degree of importance of components of annual
report are not the equal.)
33. Correlation T-statistic Sig. (2 tailed) Null Hypothesis
Company info. .947 1.000 .363 Accepted
Chairmanās review .250 1.581 .175 Accepted
Directorās report .600 -.415 .695 Accepted
CG statement .608 1.000 .363 Accepted
Audit comm. Report .700 .000 1.000 Accepted
Auditorsā report .707 .542 .611 Accepted
Balance sheet .632 1.000 .363 Accepted
Income statement .707 1.000 .363 Accepted
Changes in equity 1.000 Std error of the difference was
zero
Rejected
Ho : Āµ1=Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are equal. )
H1: Āµ1ā Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are not the equal.)
Stock-brokers
34. Correlation T-statistic Sig. (2 tailed) Null
Hypothesis
Cash flow state. .868 -1.000 .363 Accepted
Acc. Policy notes .878 1.000 .363 Accepted
B/S notes .953 1.000 .363 Accepted
I/S notes .907 .000 1.000 Accepted
Cash Flow state.
notes
.888 .542 .611 Accepted
Value added
state.
1.000 Std error of the difference was
zero
Rejected
Environmental
reports
.802 1.000 .363 Accepted
Reviews .910 -1.000 .363 Accepted
Essay .960 -1.000 .363 Accepted
Ho : Āµ1=Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are equal. )
H1: Āµ1ā Āµ2 (Degree of thoroughness and degree of importance of components of
annual report are not the equal.)
36. Importance of Readership Thoroughness of Readership
Mean for the
Shareholders
Means for the
Stock-brokers
Mean for the
Shareholders
Means for the
Stock-brokers
Company info 3.38 4.00 2.21 3.83
Chairmanās
Review
2.24 4.17 2.69 3.00
Directorās
Report
2.97 3.83 2.69 3.67
CG Statement 3.17 4.17 3.86 3.50
Audit
Committee
Report
4.03 4.33 3.83 4.33
Auditorās Report 4.07 4.50 4.21 4.33
BS 4.62 4.83 3.97 4.67
IS 4.41 4.67 3.79 4.50
37. Importance of Readership Thoroughness of Readership
Mean for the
Shareholders
Means for the
Stock-brokers
Mean for the
Shareholders
Means for the
Stock-brokers
Changes in
Equity
4.34 4.33 3.52 4.33
CFS 3.97 4.17 3.34 4.33
Accounting
Policy Notes
3.59 3.50 3.59 3.67
BS Notes 3.72 3.83 3.14 3.67
IS Notes 3.31 3.67 2.9310 3.67
CFS notes 3.31 3.33 2.9310 3.17
Value Added
Statement
3.17 3.50 2.0345 3.50
Environmental
Report
2.21 3.33 3.6897 3.00
Reviews 4.17 4.00 2.5172 4.17
Essays and
Pictorial
2.72 3.17 2.84 3.33
38. Findings
ļ± While collecting data, we found the stock-brokers to be more cordial and
cooperating than the investors.
ļ±Company information though not perceived to be much important by the
investors but is somewhat read thoroughly.
ļ±Environmental report is neither perceived as important nor read thoroughly.
Inferences can be drawn that they are not much concerned about the company's
environmental disclosure. Either they donāt have faith in the company reporting
or they simply donāt care about the environmental reporting.
ļ±Neither the investor nor the brokers considered audit committee report as
important.
39. Findings
ā¢ Brokers did not regard Auditors Report as important. Likewise
they donāt read them thoroughly .
ā¢ Rumors were found to be the least important source of
information for both the investors and the brokers.
ā¢ Interim reports were found to be perceived more important
than annual reports as an important source of information by
the brokers .
ā¢ Corporate governance was not taken importantly by either
parties.
40. Recommendations
ā¢ Organizations should provide more transparent and understandable
financial information through annual report which ultimately lead to
take rational and sound investment decision.
ā¢ Awareness should be created among general investors through
various training programs and seminars.
ā¢ Efficient efforts should be taken to make the annual report more
reliable to the shareholders.
ā¢ Purpose of maximizing shareholders value should be clearly
highlighted in the annual report.