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Investor Presentation
May 2017
© 2017 Alteryx, Inc. 2
This presentation includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by the use of terminology such as “believe,”
“may,” “will,” “intend,” “expect,” “plan,” “anticipate,” “estimate,” “potential,” or “continue,” or other comparable terminology. All statements other than statements of historical fact could be deemed forward-looking, including
any projections of product availability, growth and financial metrics and any statements regarding product roadmaps, strategies, plans or use cases. Although Alteryx believes that the expectations reflected in any of these forward-
looking statements are reasonable, these expectations or any of the forward-looking statements could prove to be incorrect, and actual results or outcomes could differ materially from those projected or assumed in the forward-
looking statements, including, but not limited to, as a result of: our limited operating history under our current business model; our ability to manage our growth effectively; the rate of growth in the market for analytics products
and services; our ability to attract new customers and expand sales to existing customers; our ability to develop and release product and service enhancements and new products and services to respond to rapid technological
change in a timely and cost-effective manner; intense and increasing competition in our market; our ability to develop, maintain, and enhance our brand and reputation cost-effectively; our ability to expand our sales force and the
effectiveness of our sales force; our ability to establish and maintain successful relationships with our channel partners; risks associated with our international operations; litigation and related costs; and other general market,
political, economic and business conditions. Alteryx’s future financial condition and results of operations, as well as any forward-looking statements, are subject to risks and uncertainties, including but not limited to the factors set
forth above, in Alteryx’s press releases, public statements and/or filings with the Securities and Exchange Commission, especially the “Risk Factors” sections of Alteryx’s Quarterly Report on Form 10-Q. These documents and others
containing important disclosures are available at www.sec.gov or in the “Investors” section of Alteryx’s website at www.alteryx.com. All forward-looking statements are made as of the date of this presentation and Alteryx assumes
no obligation to update any such forward-looking statements.
This presentation also contains estimates and other statistical data made by independent parties and by us relating to market size and growth and other data about our industry. This data involves a number of assumptions and
limitations, and you are cautioned not to give undue weight to such estimates. In addition, projections, assumptions, and estimates of our future performance and the future performance of the markets in which we operate are
necessarily subject to a high degree of uncertainty and risk.
In addition to the financials presented in accordance with U.S. generally accepted accounting principles (GAAP), this presentation includes certain non-GAAP financial measures. The non-GAAP financial measures have limitations
as analytical tools and you should not consider them in isolation or as a substitute for the most directly comparable financial measures prepared in accordance with GAAP. There are a number of limitations related to the use of
these non-GAAP financial measures versus their nearest GAAP equivalents. Other companies, including companies in our industry, may calculate non-GAAP financial measures differently or may use other measures to evaluate
their performance, all of which could reduce the usefulness of our non-GAAP financial measures as tools for comparison. We urge you to review the reconciliation of our non-GAAP financial measures to the most directly
comparable GAAP financial measures set forth in the Appendix, and not to rely on any single financial measure to evaluate our business.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are only intended to outline Alteryx’s general product direction. They are intended for information purposes only,
and may not be incorporated into any contract. This is not a commitment to deliver any material, code, or functionality (which may not be released on time or at all) and customers should not rely upon this presentation or any such
statements to make purchasing decisions. The development, release, and timing of any features or functionality described for Alteryx’s products remains at the sole discretion of Alteryx.
Alteryx, the Alteryx logo, Alteryx Designer, Alteryx Server, Alteryx Analytics Gallery, and other registered or common law trade names, trademarks, or service marks of ours appearing in this presentation are our property.
The presentation contains additional trade names, trademarks, and service marks of other companies, including, but not limited to, our customers, technology partners, and competitors, that are the property of their respective
owners. We do not intend our use or display of other companies' trade names, trademarks, or service marks to imply a relationship with, or endorsement or sponsorship of us by, these other companies.
Safe Harbor
Dean Stoecker
Chairman and CEO,Co-Founder
© 2017 Alteryx, Inc. 4
Prep, Blend, and Analyze Deploy and Share Deliver Deeper Insights
A Leading Provider of Self-Service Data Analytics Software
© 2017 Alteryx, Inc. 5
Retail Restaurants Consumer Products Telecom/Cable Media Professional Services
Travel and HospitalityFinancial ServicesManufacturingHealthcareEnergy and Utilities
Diverse Blue Chip Customer Base
Retail Restaurants Consumer Products Telecom/Cable Media Professional Services
TechnologyTravel and HospitalityFinancial ServicesManufacturingHealthcareEnergy and Utilities
Note: Customers as of December 31, 2016.
© 2017 Alteryx, Inc. 6
A leading provider of self-service
data analytic software
A leading provider of self-service
data analytic software
FY 2016
Revenue1
(1) Financial results for the year ended December 31, 2016.
(2) Represents last eight quarters, including the quarter ended March 31, 2017. Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. See the Appendix for more
information.
(3) Customer data is as of March 31, 2017. A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date. A single organization with separate subsidiaries, segments, or divisions that use
our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer.
(4) IDC, Worldwide Business Analytics Software Forecast, 2016-2020, August 2016 (the "August 2016 IDC Report"). IDC, The State of Self-Service Data Preparation and Analysis Using Spreadsheets (Commissioned by Alteryx), December 2016 (the "December 2016 IDC Commissioned Report").
Combines the existing market estimates for business intelligence and analytic tools, analytic data integration, and spatial information analysis markets in 2015 of $18 billion as provided in the August 2016 IDC Report, with our internal estimate of the spend associated with 21 million spreadsheet
users worldwide that will work on advanced data preparation and analytics in 2016 as provided in the December 2016 IDC Commissioned Report.
$86M
Revenue
Y/Y Growth1
59%+
Subscription
Revenue1
95%+
Dollar-Based Net
Revenue Retention2
120%+
Total
Customers3
2500+
Estimated $28B total market
under-addressed by incumbents4
Compelling land
and expand model
Key Highlights
A leading provider of self-service
data analytic software
© 2017 Alteryx, Inc. 7
(1) Alteryx, Lack of Data Blending Capability is Costing Time and Money.
(2) Harvard Business Review, Data Blending: A Powerful Method for Faster, Easier Decisions (sponsored by Alteryx), August 2015.
94%
of organizations use
multiple sources for
their data1 with
60%+
having FIVE or
more different
data sources2
TheVariety of Data Continues to Grow
© 2017 Alteryx, Inc. 8
In-Memory
Computing
“Big Data”
Technology
Advanced
Analytics
Movement
to Cloud
Self-Service
Solutions
Movement
to Cloud
In-Memory
Computing
“Big Data”
Technology
Advanced
Analytics
Self-Service
Solutions
Paradigm Shift Creates a Foundation for Reimagining Analytics
© 2017 Alteryx, Inc. 9
IT Staff Data Scientists Line-of-Business
Predictive and
Spatial Analytics
Production and
Output Creation
Analytic coding App creationData quality tool
Slow, long process Multiple tools
and process steps
Expensive software
and labor
Access, Cleanse,
and Prepare Data
IT Staff Data Scientists Line-of-Business
Data integration tool
Blend Data
Traditional Methods Are Broken
© 2017 Alteryx, Inc. 10
Alteryx: Intuitive and Comprehensive Self-Service Experience
Connect to Data Select Data Summarize Data Analyze Data Output Data
Connect to Data Sort and Filter Data Report on Data Browse Data
T
F
R
L L
J
R
O
R
TalendInformatica Paxata Trifacta SPSS SAS Microsoft TableauQlik
Analytic coding App creationData quality tool
Blend Data
Data integration tool
Unifying the Analytics Experience
IT Staff Data Scientists Line-of-BusinessIT Staff Data Scientists Line-of-Business
Predictive and
Spatial Analytics
Production and
Output Creation
Access, Cleanse,
and Prepare Data
Blend Data
© 2017 Alteryx, Inc. 11
Oracle
Oracle
SAS
Input Output
Alteryx Platform
DESIGNER SERVER GALLERY
Enrich
Prep and Blend Analyze Share
Alteryx: A Leading Platform for Self-Service Data Analytics
© 2017 Alteryx, Inc. 12
Connect to Data Select Data Summarize Data Analyze Data Output Data
Connect to Data Sort and Filter Data
Blend Data
Report on Data Browse Data
T
F
R
L L
J
R
O
R
Prep and
Blend Data
Analytics
RepeatableWorkflow for Self-Service Data Analytics
App
Creation
Alteryx Designer
© 2017 Alteryx, Inc. 13
Data
Scalability
Collaboration
Governance
and Security
Scalable Platform to Deploy and Share Analytics
Alteryx Server
© 2017 Alteryx, Inc. 14
Administration
and Monitoring
Automated scheduling
and data refresh
APIs, SDK, web services
Web Interface
for Sharing Apps
Built in security, data access
and version control
Scalable architecture
ANALYTICS
GALLERY
Alteryx
Designer
Consumers
Alteryx Server
Alteryx Server
© 2017 Alteryx, Inc. 15
Compelling Land and Expand Model
0
50
100
150
200
250
$0
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
Q1 '14 Q2 '14 Q3 '14 Q4 '14 Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16
Annual Contract Value Users
1st Server
International
Users
Note: Represents an Illustration of Alteryx's land and expand business model based on data from a current customer. Actual expansion rates may vary from customer to customer.
A Leading Global Retailer and Manufacturer
Adoption
Services
© 2017 Alteryx, Inc. 16
Large and Growing Market Opportunity
Worldwide Business Analytics
Software Market: $41bn (2015)
BI and Analytic Tools,
Analytic Data
Integration, and Spatial
Information Analysis
Markets (2015)
21 mm Spreadsheet Users
who work on advanced data prep
and analytics in 20162
$10 billion
(1) IDC, Worldwide Business Analytics Software Forecast, 2016-2020, August 2016.
(2) The December 2016 IDC Commissioned Report.
(3) Internal estimate of the spend associated with 21 million spreadsheet users worldwide that will work on advanced data preparation and analytics in 2016 as provided in the December 2016 IDC Commissioned Report.
3
$18
billion
Existing Market Estimates1 Additional Estimated Spend
© 2017 Alteryx, Inc. 17
Differentiated Competitive Positioning
Ease of Use
Oracle IBM
SAP
SAS
Microsoft
Excel
Note: Only shows comparison to other analytical companies and excludes other competitors that only provide a portion of the Alteryx solution.
Why We Win Competitive Landscape
Comprehensive
SolutionWithout
Need for Code
FullAnalytics
Stack for Line
of Business
QuickTime
toValue
AddressesVariety
of Complex
UseCases
Complexity of Analysis
© 2017 Alteryx, Inc. 18
The Rise of the New Analytics Stack
Legacy Modern
Business
Intelligence
Advanced
Analytics
Data and Application
Integration
Data Management and
Enterprise Data Warehouse
SAP Oracle MicroStrategy
IBM SAS
TIBCO Informatica
Teradata IBM Oracle
© 2017 Alteryx, Inc. 19
Multiple Drivers of Future Growth
DeepenUser
Community
Grow
Channel
Ecosystem
Extend
OurValue
Proposition
Grow Into
International
Markets
Expand
Current
Customer
Base
Increase
Customer
Base
© 2017 Alteryx, Inc. 20
ExperiencedTeam of Leaders and Innovators
Management Team
Langley Eide
SVP, Strategy
and Operations
Morgan Stanley
Seann Gardiner
SVP, Business Development
Dell / KACE Networks
Ned Harding
ChiefTechnologyOfficer
Co-Founder
Olivia DuaneAdams
Chief Customer Officer
Co-Founder
Dean Stoecker
Chairman and CEO
Co-Founder
Kevin Rubin
Chief Financial Officer
MSC Software
Seth Greenberg
Chief MarketingOfficer
LifeLock / Intuit
Jay Bourland
SVP, Engineering
Pitney Bowes
Chris Lal
SVP, GeneralCounsel and
Secretary
Tilly’s / O’Melveny & Myers
Scott Jones
Chief Revenue Officer
Tableau / SAP
Board of Directors
Dean Stoecker
Alteryx
Chuck Cory
Morgan Stanley (Retired)
KimberlyAlexy
FireEye (Board Member)
Vizio (Board Member)
Doug Garn
Toba Capital
John Bellizzi
Thomson Reuters
Jai Das
SapphireVentures
Five9, Inc. (Board Member)
Jeff Horing
InsightVenture Partners
Timothy I. Maudlin
Medical Innovation Partners (Retired)
WEB.com (Board Member)
Eileen Schloss
Medidata (Retired)
Kevin Rubin
Chief Financial Officer
© 2017 Alteryx, Inc. 22
Strong
Growth
Large and Diverse
Customer Base
Land and Expand
Go-to-Market
HighlyVisible
Business Model
Attractive
Margins
2300+
Revenue
Y/Y Growth1
55%+
Subscription
Revenue1
95%+ 120%+
Gross
Margin1
80%+
Total
Customers3
2500+
Dollar-Based Net
Revenue Retention2
(1) Financial results for the quarter ended March 31, 2017.
(2) Represents last eight quarters, including the quarter ended March 31, 2017. Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year.
See the Appendix for more information.
(3) Customer data is as of March 31, 2017. A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date. A single organization with separate subsidiaries, segments,
or divisions that use our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer.
© 2017 Alteryx, Inc. 23
Our Business Model
Subscription
License,
BilledAnnually
(1-3Year
Contracts)
Downloadable
Software
Efficient
Customer
Acquisition
Model, Short
SalesCycle
LandAnd
Expand Model
Opportunity
To Upsell
Additional
Licenses Into
Customer Base
ServerDesigner
© 2017 Alteryx, Inc. 24
$38
$54
$86
2014 2015 2016
$12
$13 $14
$15
$18
$20
$22
$25
$29
Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17
Strong Revenue Growth
%Y/Y
Growth
42% 59%
FYE December | $ in millions
55% Revenue
Q1Y/Y Growth
Revenue
CAGR: 50%
© 2017 Alteryx, Inc. 25
760
961
1,140
1,398
1,578
1,834
2,047
2,328
2,565
Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17
Beginning Customers Net New Customers
Compelling Customer Growth
Note: A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date.
A single organization with separate subsidiaries, segments, or divisions that use our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer.
63%Total Customer
Q1Y/Y Growth
© 2017 Alteryx, Inc. 26
123% 124% 125%
122%
126% 127% 129%
135% 133%
Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17
Strong Dollar-Based Net Revenue Retention
Note: Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. See the Appendix for more information.
© 2017 Alteryx, Inc. 27
0.0 x
0.5 x
1.0 x
1.5 x
2.0 x
2.5 x
3.0 x
2016 Cohort 2015 Cohort 2014 Cohort
2014 Revenue 2015 Revenue 2016 Revenue
CumulativeSubscriptionRevenueGrowthfromBaseYear
HighlyVisible Business Model
Cumulative
90% Growth
Cumulative
170% Growth
BaseYear
Year 2
BaseYearBaseYear
Year 3
Year 2
FirstYear Baseline
1.0x 1.0x
1.9x
1.0x
2.7x
1.7x
Note: The chart above reflects annualized revenue from subscriptions for the group of customers that became customers in each respective cohort year. A cohort is a grouping of customers by the year specified. We calculate initial annualized revenue from subscriptions for any given cohort year as the
sum of the revenue from subscriptions from each customer in the cohort one month after the subscription start date in the initial period, multiplied by 12. In the chart above, this value is then normalized to the value of 1.0x to represent the base year for such cohort. We calculate annualized revenue
from subscriptions from subsequent years for any cohort as the sum of the total annual revenue from subscriptions in the period. The increase in annualized revenue from subscriptions for each of our 2014 and 2015 cohorts represents the increase in revenue in 2016 from the initial period of the
applicable cohort. For example, the 2.7 times increase for the 2014 cohort represents the result obtained by dividing the annualized revenue from subscriptions generated by the 2014 cohort in 2016 by the annualized revenue from subscriptions generated by the 2014 cohort in 2014, the initial period.
© 2017 Alteryx, Inc. 28
Improving Leverage
2015 2016 2015 2016
(23)%
(36)%
(15)%
(7)%
FYE December | $ in millions
Note: Margins calculated as a % of Revenue. See the Appendix for a reconciliation between GAAP and non-GAAP financial measures.
Non-GAAP Operating Margin Net Cash Used in Operating Activities Margin
(13)%
(31)%
Q1’16 Q1’17 Q1’16 Q1’17
16% 18%
© 2017 Alteryx, Inc. 29
Company Highlights
Leading
Self-Service
Analytics
Platform
Compelling
Land and
Expand Model
and Strong
Dollar-Based
Net Revenue
Retention
Large and
Growing Market
Opportunity
Blue Chip, Diverse
Enterprise
Customer Base
Subscription
Revenue Model
Strong
Top Line
Growth
Experienced
Team of Leaders
and Innovators
Appendix
© 2017 Alteryx, Inc. 32
Statement of Operations and Comprehensive Loss
FYE December | $ in thousands
GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17
Cost of Revenue
GAAP cost of revenue $10,521 $16,026 $3,899 $4,826
Less:
Stock-based compensation expense 34 106 26 121
Amortization of intangible assets - - - 65
Non-GAAP cost of revenue $10,487 $15,920 $3,873 $4,640
Non-GAAP - % of revenue 19% 19% 21% 16%
Gross Profit
GAAP gross profit $43,300 $69,764 $14,495 $23,719
GAAP gross margin 80% 81% 79% 83%
Add back:
Stock-based compensation expense 34 106 26 121
Amortization of intangible assets - - - 65
Non-GAAP gross profit $43,334 $69,870 $14,521 $23,905
Non-GAAP gross margin 81% 81% 79% 84%
Research and development expense
GAAP research and development $11,103 $17,481 $3,855 $6,022
Less:
Stock-based compensation expense 239 338 73 236
Non-GAAP research and development $10,864 $17,143 $3,782 $5,786
Non-GAAP - % of revenue 20% 20% 21% 20%
© 2017 Alteryx, Inc. 33
Statement of Operations and Comprehensive Loss (cont’d)
FYE December | $ in thousands
GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17
Sales and marketing expense
GAAP sales and marketing $43,244 $57,585 $13,630 $15,628
Less:
Stock-based compensation expense 800 1,281 310 659
Non-GAAP sales and marketing $42,444 $56,304 $13,320 $14,969
Non-GAAP - % of revenue 79% 66% 72% 52%
General and administrative
GAAP general and administrative $10,039 $17,720 $3,416 $7,683
Less:
Stock-based compensation expense 409 1,559 228 926
Non-GAAP general and administrative $9,630 $16,161 $3,188 $6,757
Non-GAAP - % of revenue 18% 19% 17% 24%
Loss from operations
GAAP loss from operations ($21,086) ($23,022) ($6,406) ($5,614)
GAAP operating margin -39% -27% -35% -20%
Add back:
Stock-based compensation expense 1,482 3,284 637 1,942
Amortization of intangible assets - - - 65
Non-GAAP loss from operations ($19,604) ($19,738) ($5,769) ($3,607)
Non-GAAP operating margin -36% -23% -31% -13%
© 2017 Alteryx, Inc. 34
Statement of Operations and Comprehensive Loss (cont’d)
FYE December | $ in thousands
GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17
Net Loss
GAAP net loss attributable to common stockholders ($21,450) ($24,258) ($7,811) ($7,650)
Add back:
Stock-based compensation expense 1,482 3,284 637 1,942
Amortization of intangible assets - - - 65
Accretion of Series A redeemable convertible preferred stock - - 1,278 1,983
Non-GAAP net loss ($19,968) ($20,974) ($5,896) ($3,660)
Non-GAAP - % of revenue -37% -24% -32% -13%
© 2017 Alteryx, Inc. 35
Balance Sheet & Cash Flow Highlights
(1) Includes short term investments
FYE December | $ in thousands
Select Balance Sheet Items 2015 2016 Q4 '16 Q1 '17
Cash and cash equivalents plus investments1
$39,570 $52,700 $52,700 $164,488
Accounts receivable, net $21,569 $35,367 $35,367 $24,061
Deferred revenue - current $44,179 $71,050 $71,050 $70,494
Select Cash Flow Items 2015 2016 Q1 '16 Q1 '17
Net cash provided by (used in) operating activities ($8,035) ($6,031) $3,005 $5,023
Net cash provided by (used in) investing activities ($40,359) $11,735 ($6,734) ($11,903)
Net increase in cash and cash equivalents $137 $6,527 ($3,726) $110,280
© 2017 Alteryx, Inc. 36
Our dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of
customers in a quarter as compared to the same quarter in the prior year. Dollar-based net revenue retention rate equal to
100% would indicate that we received the same amount of revenue from our cohort of customers in the current quarter as
we did in the same quarter of the prior year. Dollar-based net revenue retention rate less than 100% would indicate that we
received less revenue from our cohort of customers in the current quarter than we did in the same quarter of the prior year.
To calculate our dollar-based net revenue retention rate, we first identify a cohort of customers (the “Base Customers”) in a
particular quarter (the “Base Quarter”). A customer will not be considered a Base Customer unless such customer has an active
subscription for the entirety of the Base Quarter. We then divide the revenue in the same quarter of the subsequent year
attributable to the Base Customers (the “Comparison Quarter”), including Base Customers from which we no longer derive
revenue in the Comparison Quarter, by the revenue attributable to that Base Customers in the Base Quarter. Our dollar-based
net revenue retention rate in a particular quarter is then obtained by averaging the result from that particular quarter by the
corresponding result from each of the prior three quarters.The dollar-based net revenue retention rate excludes revenue from
professional services from that cohort.
Dollar-Based Net Revenue Retention Rate

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Investor Presentation Highlights

  • 2. © 2017 Alteryx, Inc. 2 This presentation includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by the use of terminology such as “believe,” “may,” “will,” “intend,” “expect,” “plan,” “anticipate,” “estimate,” “potential,” or “continue,” or other comparable terminology. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product availability, growth and financial metrics and any statements regarding product roadmaps, strategies, plans or use cases. Although Alteryx believes that the expectations reflected in any of these forward- looking statements are reasonable, these expectations or any of the forward-looking statements could prove to be incorrect, and actual results or outcomes could differ materially from those projected or assumed in the forward- looking statements, including, but not limited to, as a result of: our limited operating history under our current business model; our ability to manage our growth effectively; the rate of growth in the market for analytics products and services; our ability to attract new customers and expand sales to existing customers; our ability to develop and release product and service enhancements and new products and services to respond to rapid technological change in a timely and cost-effective manner; intense and increasing competition in our market; our ability to develop, maintain, and enhance our brand and reputation cost-effectively; our ability to expand our sales force and the effectiveness of our sales force; our ability to establish and maintain successful relationships with our channel partners; risks associated with our international operations; litigation and related costs; and other general market, political, economic and business conditions. Alteryx’s future financial condition and results of operations, as well as any forward-looking statements, are subject to risks and uncertainties, including but not limited to the factors set forth above, in Alteryx’s press releases, public statements and/or filings with the Securities and Exchange Commission, especially the “Risk Factors” sections of Alteryx’s Quarterly Report on Form 10-Q. These documents and others containing important disclosures are available at www.sec.gov or in the “Investors” section of Alteryx’s website at www.alteryx.com. All forward-looking statements are made as of the date of this presentation and Alteryx assumes no obligation to update any such forward-looking statements. This presentation also contains estimates and other statistical data made by independent parties and by us relating to market size and growth and other data about our industry. This data involves a number of assumptions and limitations, and you are cautioned not to give undue weight to such estimates. In addition, projections, assumptions, and estimates of our future performance and the future performance of the markets in which we operate are necessarily subject to a high degree of uncertainty and risk. In addition to the financials presented in accordance with U.S. generally accepted accounting principles (GAAP), this presentation includes certain non-GAAP financial measures. The non-GAAP financial measures have limitations as analytical tools and you should not consider them in isolation or as a substitute for the most directly comparable financial measures prepared in accordance with GAAP. There are a number of limitations related to the use of these non-GAAP financial measures versus their nearest GAAP equivalents. Other companies, including companies in our industry, may calculate non-GAAP financial measures differently or may use other measures to evaluate their performance, all of which could reduce the usefulness of our non-GAAP financial measures as tools for comparison. We urge you to review the reconciliation of our non-GAAP financial measures to the most directly comparable GAAP financial measures set forth in the Appendix, and not to rely on any single financial measure to evaluate our business. Any unreleased services or features referenced in this or other presentations, press releases or public statements are only intended to outline Alteryx’s general product direction. They are intended for information purposes only, and may not be incorporated into any contract. This is not a commitment to deliver any material, code, or functionality (which may not be released on time or at all) and customers should not rely upon this presentation or any such statements to make purchasing decisions. The development, release, and timing of any features or functionality described for Alteryx’s products remains at the sole discretion of Alteryx. Alteryx, the Alteryx logo, Alteryx Designer, Alteryx Server, Alteryx Analytics Gallery, and other registered or common law trade names, trademarks, or service marks of ours appearing in this presentation are our property. The presentation contains additional trade names, trademarks, and service marks of other companies, including, but not limited to, our customers, technology partners, and competitors, that are the property of their respective owners. We do not intend our use or display of other companies' trade names, trademarks, or service marks to imply a relationship with, or endorsement or sponsorship of us by, these other companies. Safe Harbor
  • 3. Dean Stoecker Chairman and CEO,Co-Founder
  • 4. © 2017 Alteryx, Inc. 4 Prep, Blend, and Analyze Deploy and Share Deliver Deeper Insights A Leading Provider of Self-Service Data Analytics Software
  • 5. © 2017 Alteryx, Inc. 5 Retail Restaurants Consumer Products Telecom/Cable Media Professional Services Travel and HospitalityFinancial ServicesManufacturingHealthcareEnergy and Utilities Diverse Blue Chip Customer Base Retail Restaurants Consumer Products Telecom/Cable Media Professional Services TechnologyTravel and HospitalityFinancial ServicesManufacturingHealthcareEnergy and Utilities Note: Customers as of December 31, 2016.
  • 6. © 2017 Alteryx, Inc. 6 A leading provider of self-service data analytic software A leading provider of self-service data analytic software FY 2016 Revenue1 (1) Financial results for the year ended December 31, 2016. (2) Represents last eight quarters, including the quarter ended March 31, 2017. Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. See the Appendix for more information. (3) Customer data is as of March 31, 2017. A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date. A single organization with separate subsidiaries, segments, or divisions that use our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer. (4) IDC, Worldwide Business Analytics Software Forecast, 2016-2020, August 2016 (the "August 2016 IDC Report"). IDC, The State of Self-Service Data Preparation and Analysis Using Spreadsheets (Commissioned by Alteryx), December 2016 (the "December 2016 IDC Commissioned Report"). Combines the existing market estimates for business intelligence and analytic tools, analytic data integration, and spatial information analysis markets in 2015 of $18 billion as provided in the August 2016 IDC Report, with our internal estimate of the spend associated with 21 million spreadsheet users worldwide that will work on advanced data preparation and analytics in 2016 as provided in the December 2016 IDC Commissioned Report. $86M Revenue Y/Y Growth1 59%+ Subscription Revenue1 95%+ Dollar-Based Net Revenue Retention2 120%+ Total Customers3 2500+ Estimated $28B total market under-addressed by incumbents4 Compelling land and expand model Key Highlights A leading provider of self-service data analytic software
  • 7. © 2017 Alteryx, Inc. 7 (1) Alteryx, Lack of Data Blending Capability is Costing Time and Money. (2) Harvard Business Review, Data Blending: A Powerful Method for Faster, Easier Decisions (sponsored by Alteryx), August 2015. 94% of organizations use multiple sources for their data1 with 60%+ having FIVE or more different data sources2 TheVariety of Data Continues to Grow
  • 8. © 2017 Alteryx, Inc. 8 In-Memory Computing “Big Data” Technology Advanced Analytics Movement to Cloud Self-Service Solutions Movement to Cloud In-Memory Computing “Big Data” Technology Advanced Analytics Self-Service Solutions Paradigm Shift Creates a Foundation for Reimagining Analytics
  • 9. © 2017 Alteryx, Inc. 9 IT Staff Data Scientists Line-of-Business Predictive and Spatial Analytics Production and Output Creation Analytic coding App creationData quality tool Slow, long process Multiple tools and process steps Expensive software and labor Access, Cleanse, and Prepare Data IT Staff Data Scientists Line-of-Business Data integration tool Blend Data Traditional Methods Are Broken
  • 10. © 2017 Alteryx, Inc. 10 Alteryx: Intuitive and Comprehensive Self-Service Experience Connect to Data Select Data Summarize Data Analyze Data Output Data Connect to Data Sort and Filter Data Report on Data Browse Data T F R L L J R O R TalendInformatica Paxata Trifacta SPSS SAS Microsoft TableauQlik Analytic coding App creationData quality tool Blend Data Data integration tool Unifying the Analytics Experience IT Staff Data Scientists Line-of-BusinessIT Staff Data Scientists Line-of-Business Predictive and Spatial Analytics Production and Output Creation Access, Cleanse, and Prepare Data Blend Data
  • 11. © 2017 Alteryx, Inc. 11 Oracle Oracle SAS Input Output Alteryx Platform DESIGNER SERVER GALLERY Enrich Prep and Blend Analyze Share Alteryx: A Leading Platform for Self-Service Data Analytics
  • 12. © 2017 Alteryx, Inc. 12 Connect to Data Select Data Summarize Data Analyze Data Output Data Connect to Data Sort and Filter Data Blend Data Report on Data Browse Data T F R L L J R O R Prep and Blend Data Analytics RepeatableWorkflow for Self-Service Data Analytics App Creation Alteryx Designer
  • 13. © 2017 Alteryx, Inc. 13 Data Scalability Collaboration Governance and Security Scalable Platform to Deploy and Share Analytics Alteryx Server
  • 14. © 2017 Alteryx, Inc. 14 Administration and Monitoring Automated scheduling and data refresh APIs, SDK, web services Web Interface for Sharing Apps Built in security, data access and version control Scalable architecture ANALYTICS GALLERY Alteryx Designer Consumers Alteryx Server Alteryx Server
  • 15. © 2017 Alteryx, Inc. 15 Compelling Land and Expand Model 0 50 100 150 200 250 $0 $100,000 $200,000 $300,000 $400,000 $500,000 $600,000 $700,000 Q1 '14 Q2 '14 Q3 '14 Q4 '14 Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Annual Contract Value Users 1st Server International Users Note: Represents an Illustration of Alteryx's land and expand business model based on data from a current customer. Actual expansion rates may vary from customer to customer. A Leading Global Retailer and Manufacturer Adoption Services
  • 16. © 2017 Alteryx, Inc. 16 Large and Growing Market Opportunity Worldwide Business Analytics Software Market: $41bn (2015) BI and Analytic Tools, Analytic Data Integration, and Spatial Information Analysis Markets (2015) 21 mm Spreadsheet Users who work on advanced data prep and analytics in 20162 $10 billion (1) IDC, Worldwide Business Analytics Software Forecast, 2016-2020, August 2016. (2) The December 2016 IDC Commissioned Report. (3) Internal estimate of the spend associated with 21 million spreadsheet users worldwide that will work on advanced data preparation and analytics in 2016 as provided in the December 2016 IDC Commissioned Report. 3 $18 billion Existing Market Estimates1 Additional Estimated Spend
  • 17. © 2017 Alteryx, Inc. 17 Differentiated Competitive Positioning Ease of Use Oracle IBM SAP SAS Microsoft Excel Note: Only shows comparison to other analytical companies and excludes other competitors that only provide a portion of the Alteryx solution. Why We Win Competitive Landscape Comprehensive SolutionWithout Need for Code FullAnalytics Stack for Line of Business QuickTime toValue AddressesVariety of Complex UseCases Complexity of Analysis
  • 18. © 2017 Alteryx, Inc. 18 The Rise of the New Analytics Stack Legacy Modern Business Intelligence Advanced Analytics Data and Application Integration Data Management and Enterprise Data Warehouse SAP Oracle MicroStrategy IBM SAS TIBCO Informatica Teradata IBM Oracle
  • 19. © 2017 Alteryx, Inc. 19 Multiple Drivers of Future Growth DeepenUser Community Grow Channel Ecosystem Extend OurValue Proposition Grow Into International Markets Expand Current Customer Base Increase Customer Base
  • 20. © 2017 Alteryx, Inc. 20 ExperiencedTeam of Leaders and Innovators Management Team Langley Eide SVP, Strategy and Operations Morgan Stanley Seann Gardiner SVP, Business Development Dell / KACE Networks Ned Harding ChiefTechnologyOfficer Co-Founder Olivia DuaneAdams Chief Customer Officer Co-Founder Dean Stoecker Chairman and CEO Co-Founder Kevin Rubin Chief Financial Officer MSC Software Seth Greenberg Chief MarketingOfficer LifeLock / Intuit Jay Bourland SVP, Engineering Pitney Bowes Chris Lal SVP, GeneralCounsel and Secretary Tilly’s / O’Melveny & Myers Scott Jones Chief Revenue Officer Tableau / SAP Board of Directors Dean Stoecker Alteryx Chuck Cory Morgan Stanley (Retired) KimberlyAlexy FireEye (Board Member) Vizio (Board Member) Doug Garn Toba Capital John Bellizzi Thomson Reuters Jai Das SapphireVentures Five9, Inc. (Board Member) Jeff Horing InsightVenture Partners Timothy I. Maudlin Medical Innovation Partners (Retired) WEB.com (Board Member) Eileen Schloss Medidata (Retired)
  • 22. © 2017 Alteryx, Inc. 22 Strong Growth Large and Diverse Customer Base Land and Expand Go-to-Market HighlyVisible Business Model Attractive Margins 2300+ Revenue Y/Y Growth1 55%+ Subscription Revenue1 95%+ 120%+ Gross Margin1 80%+ Total Customers3 2500+ Dollar-Based Net Revenue Retention2 (1) Financial results for the quarter ended March 31, 2017. (2) Represents last eight quarters, including the quarter ended March 31, 2017. Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. See the Appendix for more information. (3) Customer data is as of March 31, 2017. A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date. A single organization with separate subsidiaries, segments, or divisions that use our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer.
  • 23. © 2017 Alteryx, Inc. 23 Our Business Model Subscription License, BilledAnnually (1-3Year Contracts) Downloadable Software Efficient Customer Acquisition Model, Short SalesCycle LandAnd Expand Model Opportunity To Upsell Additional Licenses Into Customer Base ServerDesigner
  • 24. © 2017 Alteryx, Inc. 24 $38 $54 $86 2014 2015 2016 $12 $13 $14 $15 $18 $20 $22 $25 $29 Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17 Strong Revenue Growth %Y/Y Growth 42% 59% FYE December | $ in millions 55% Revenue Q1Y/Y Growth Revenue CAGR: 50%
  • 25. © 2017 Alteryx, Inc. 25 760 961 1,140 1,398 1,578 1,834 2,047 2,328 2,565 Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17 Beginning Customers Net New Customers Compelling Customer Growth Note: A customer at the end of any particular period is defined as an entity with a subscription agreement that runs through the current or future period as of the measurement date. A single organization with separate subsidiaries, segments, or divisions that use our platform may represent multiple customers, as we treat each entity that is invoiced separately as a single customer. 63%Total Customer Q1Y/Y Growth
  • 26. © 2017 Alteryx, Inc. 26 123% 124% 125% 122% 126% 127% 129% 135% 133% Q1 '15 Q2 '15 Q3 '15 Q4 '15 Q1 '16 Q2 '16 Q3 '16 Q4 '16 Q1 '17 Strong Dollar-Based Net Revenue Retention Note: Dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. See the Appendix for more information.
  • 27. © 2017 Alteryx, Inc. 27 0.0 x 0.5 x 1.0 x 1.5 x 2.0 x 2.5 x 3.0 x 2016 Cohort 2015 Cohort 2014 Cohort 2014 Revenue 2015 Revenue 2016 Revenue CumulativeSubscriptionRevenueGrowthfromBaseYear HighlyVisible Business Model Cumulative 90% Growth Cumulative 170% Growth BaseYear Year 2 BaseYearBaseYear Year 3 Year 2 FirstYear Baseline 1.0x 1.0x 1.9x 1.0x 2.7x 1.7x Note: The chart above reflects annualized revenue from subscriptions for the group of customers that became customers in each respective cohort year. A cohort is a grouping of customers by the year specified. We calculate initial annualized revenue from subscriptions for any given cohort year as the sum of the revenue from subscriptions from each customer in the cohort one month after the subscription start date in the initial period, multiplied by 12. In the chart above, this value is then normalized to the value of 1.0x to represent the base year for such cohort. We calculate annualized revenue from subscriptions from subsequent years for any cohort as the sum of the total annual revenue from subscriptions in the period. The increase in annualized revenue from subscriptions for each of our 2014 and 2015 cohorts represents the increase in revenue in 2016 from the initial period of the applicable cohort. For example, the 2.7 times increase for the 2014 cohort represents the result obtained by dividing the annualized revenue from subscriptions generated by the 2014 cohort in 2016 by the annualized revenue from subscriptions generated by the 2014 cohort in 2014, the initial period.
  • 28. © 2017 Alteryx, Inc. 28 Improving Leverage 2015 2016 2015 2016 (23)% (36)% (15)% (7)% FYE December | $ in millions Note: Margins calculated as a % of Revenue. See the Appendix for a reconciliation between GAAP and non-GAAP financial measures. Non-GAAP Operating Margin Net Cash Used in Operating Activities Margin (13)% (31)% Q1’16 Q1’17 Q1’16 Q1’17 16% 18%
  • 29. © 2017 Alteryx, Inc. 29 Company Highlights Leading Self-Service Analytics Platform Compelling Land and Expand Model and Strong Dollar-Based Net Revenue Retention Large and Growing Market Opportunity Blue Chip, Diverse Enterprise Customer Base Subscription Revenue Model Strong Top Line Growth Experienced Team of Leaders and Innovators
  • 30.
  • 32. © 2017 Alteryx, Inc. 32 Statement of Operations and Comprehensive Loss FYE December | $ in thousands GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17 Cost of Revenue GAAP cost of revenue $10,521 $16,026 $3,899 $4,826 Less: Stock-based compensation expense 34 106 26 121 Amortization of intangible assets - - - 65 Non-GAAP cost of revenue $10,487 $15,920 $3,873 $4,640 Non-GAAP - % of revenue 19% 19% 21% 16% Gross Profit GAAP gross profit $43,300 $69,764 $14,495 $23,719 GAAP gross margin 80% 81% 79% 83% Add back: Stock-based compensation expense 34 106 26 121 Amortization of intangible assets - - - 65 Non-GAAP gross profit $43,334 $69,870 $14,521 $23,905 Non-GAAP gross margin 81% 81% 79% 84% Research and development expense GAAP research and development $11,103 $17,481 $3,855 $6,022 Less: Stock-based compensation expense 239 338 73 236 Non-GAAP research and development $10,864 $17,143 $3,782 $5,786 Non-GAAP - % of revenue 20% 20% 21% 20%
  • 33. © 2017 Alteryx, Inc. 33 Statement of Operations and Comprehensive Loss (cont’d) FYE December | $ in thousands GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17 Sales and marketing expense GAAP sales and marketing $43,244 $57,585 $13,630 $15,628 Less: Stock-based compensation expense 800 1,281 310 659 Non-GAAP sales and marketing $42,444 $56,304 $13,320 $14,969 Non-GAAP - % of revenue 79% 66% 72% 52% General and administrative GAAP general and administrative $10,039 $17,720 $3,416 $7,683 Less: Stock-based compensation expense 409 1,559 228 926 Non-GAAP general and administrative $9,630 $16,161 $3,188 $6,757 Non-GAAP - % of revenue 18% 19% 17% 24% Loss from operations GAAP loss from operations ($21,086) ($23,022) ($6,406) ($5,614) GAAP operating margin -39% -27% -35% -20% Add back: Stock-based compensation expense 1,482 3,284 637 1,942 Amortization of intangible assets - - - 65 Non-GAAP loss from operations ($19,604) ($19,738) ($5,769) ($3,607) Non-GAAP operating margin -36% -23% -31% -13%
  • 34. © 2017 Alteryx, Inc. 34 Statement of Operations and Comprehensive Loss (cont’d) FYE December | $ in thousands GAAP to Non-GAAP Reconciliations 2015 2016 Q1 '16 Q1 '17 Net Loss GAAP net loss attributable to common stockholders ($21,450) ($24,258) ($7,811) ($7,650) Add back: Stock-based compensation expense 1,482 3,284 637 1,942 Amortization of intangible assets - - - 65 Accretion of Series A redeemable convertible preferred stock - - 1,278 1,983 Non-GAAP net loss ($19,968) ($20,974) ($5,896) ($3,660) Non-GAAP - % of revenue -37% -24% -32% -13%
  • 35. © 2017 Alteryx, Inc. 35 Balance Sheet & Cash Flow Highlights (1) Includes short term investments FYE December | $ in thousands Select Balance Sheet Items 2015 2016 Q4 '16 Q1 '17 Cash and cash equivalents plus investments1 $39,570 $52,700 $52,700 $164,488 Accounts receivable, net $21,569 $35,367 $35,367 $24,061 Deferred revenue - current $44,179 $71,050 $71,050 $70,494 Select Cash Flow Items 2015 2016 Q1 '16 Q1 '17 Net cash provided by (used in) operating activities ($8,035) ($6,031) $3,005 $5,023 Net cash provided by (used in) investing activities ($40,359) $11,735 ($6,734) ($11,903) Net increase in cash and cash equivalents $137 $6,527 ($3,726) $110,280
  • 36. © 2017 Alteryx, Inc. 36 Our dollar-based net revenue retention rate is a trailing four-quarter average of the subscription revenue from a cohort of customers in a quarter as compared to the same quarter in the prior year. Dollar-based net revenue retention rate equal to 100% would indicate that we received the same amount of revenue from our cohort of customers in the current quarter as we did in the same quarter of the prior year. Dollar-based net revenue retention rate less than 100% would indicate that we received less revenue from our cohort of customers in the current quarter than we did in the same quarter of the prior year. To calculate our dollar-based net revenue retention rate, we first identify a cohort of customers (the “Base Customers”) in a particular quarter (the “Base Quarter”). A customer will not be considered a Base Customer unless such customer has an active subscription for the entirety of the Base Quarter. We then divide the revenue in the same quarter of the subsequent year attributable to the Base Customers (the “Comparison Quarter”), including Base Customers from which we no longer derive revenue in the Comparison Quarter, by the revenue attributable to that Base Customers in the Base Quarter. Our dollar-based net revenue retention rate in a particular quarter is then obtained by averaging the result from that particular quarter by the corresponding result from each of the prior three quarters.The dollar-based net revenue retention rate excludes revenue from professional services from that cohort. Dollar-Based Net Revenue Retention Rate