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f i r s t o n - l i n e m u t u a l c o n s u l t i n g s e r v i c e f o r S M B
aomentor.com
Oxana	
  Kostyulina	
  &	
  Alexey	
  Turundaev
Pаris,	
  2013
вторник, 1 октября 13 г.
Market
~1000
~50K
~2M - 24% of GDP
Classical
consulting ⚖
☔Big4
☉
☉
☉ ☉
☉ ☉
☉☉
☉
R u s s i a
☉
☉
вторник, 1 октября 13 г.
•consultations based on model “pay as you can”
•commissioning in case of package consulting sales
•sales of articles and texts of Mentors
•statistics
•subscription of users to the library of responses
Products
вторник, 1 октября 13 г.
•Consulting companies ignore the SmB
•The consulting is TOO expensive for SmB
•Small business straggles on his own
•Each business owner and manager needs an advice
sometimes
•Lots of experts live and work abroad...and could be
Mentors
An ISSUE
вторник, 1 октября 13 г.
First on-line mutual consulting
service for SmB
Solution
вторник, 1 октября 13 г.
•Any user may be a Mentor
•Criteria's for Mentors:
•business area and functional expertise
•experience and competences
•rating (earned in project)
•Highly rated Mentors become “Guru”
•Advantages for Mentors: ideas and money for knowledges
Mentors
вторник, 1 октября 13 г.
•Owners and managers of SMB companies
•a Mentor can be a Client
•Data of users:
•registration data
•payment account
•requests and activity
•Client pays for subscription and for Consultations
Clients
вторник, 1 октября 13 г.
•Created by Client and Price is defined by Client
•Attributes of a Request:What (a case), price, deadline,
input data, an expected result or required solution
•As soon as Request is answered Mentors rate it
Requests
вторник, 1 октября 13 г.
Requests
• new business
• investments
• sales and marketing
• purchase and expenses
• technology
• finance and budgeting
• business processes
• optimization
• PR
• risk management
• quality management
• change management
• capitalization
• IPO
вторник, 1 октября 13 г.
Business
• Banks
• Energy production
• IT and Communications
• Retail
• Oil&Gas
• Agriculture
• Logistics
• Transport
• Light industry
• Marketing and acquisition
• Construction
• Investments
• Food production
• Education
• HoReCa
• Mass media
вторник, 1 октября 13 г.
Registration of
Users
Mentors get the
Requests
as a Client user
creates Request
and pays
prepayment
Mentors give the
responses
Clients chooses
response(s)
Mentors assign a
rating to an Issue
Mentors are paid
Mentors get their
rating also
Algorithm
1 2 3
3 4
5
6
вторник, 1 октября 13 г.
•Cloud:Amazon EC2
•Drupal or WordPress at the 1-st stage
Platform
вторник, 1 октября 13 г.
•Price is defined by a Client: $1- 1000 per
Request
•Subscription: $30 per year
•Commission for the Pool of consultations is %5
Finance
вторник, 1 октября 13 г.
•10 000 unique users by the end of 1-st year
•daily 10% of users place Requests
•average price for consultation is $10
•Subscription: each 10th user pays $30 per year
•Commission for the Pool of consultations is %5
GOALs
☉
вторник, 1 октября 13 г.
•qubb.pro - reseller of the consultations, start-up
•State agencies for business development: mainly
laws and regulations
•Midsize consulting companies
•Indirectly: forums and systems like Garant
⤧
Competitors
вторник, 1 октября 13 г.
•Internet: Google andYandex,YouTube, LinkedIn
•Conferences
•Media:Vedomosty, RBK, Secret of the firm, Hopes and
fears
•Club marketing
•Competitions
•Reference marketing
Marketing
вторник, 1 октября 13 г.
Founders
• Turundaev Alexey, 1977.
• Bauman Moscow state University
(ranked #2 TechUni): Solid state
physics (1994-2000) and business
administration (1998-2000).
• Worked at Siemens, Britich Telecom,
Exact Software, RusBusinesInvest. 12
years of management and business
and product development experience.
• Skype: aturundaev
• alexey.mandala@gmail.com
• +33781102007
• Kostyulina Oxana, 1974.
• State university of management (ranked
#3 ManUni): Financial management
(2002-2008) and National economy
(2002-2008), Red diploma.
• Worked at bank sector, owned and
managed companies, 3 years of
business consulting expirience at
RusbusinessInvest.
• gr.mandala@gmail.com
• +33686359536
вторник, 1 октября 13 г.

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Club of mentors 2013

  • 1. f i r s t o n - l i n e m u t u a l c o n s u l t i n g s e r v i c e f o r S M B aomentor.com Oxana  Kostyulina  &  Alexey  Turundaev Pаris,  2013 вторник, 1 октября 13 г.
  • 2. Market ~1000 ~50K ~2M - 24% of GDP Classical consulting ⚖ ☔Big4 ☉ ☉ ☉ ☉ ☉ ☉ ☉☉ ☉ R u s s i a ☉ ☉ вторник, 1 октября 13 г.
  • 3. •consultations based on model “pay as you can” •commissioning in case of package consulting sales •sales of articles and texts of Mentors •statistics •subscription of users to the library of responses Products вторник, 1 октября 13 г.
  • 4. •Consulting companies ignore the SmB •The consulting is TOO expensive for SmB •Small business straggles on his own •Each business owner and manager needs an advice sometimes •Lots of experts live and work abroad...and could be Mentors An ISSUE вторник, 1 октября 13 г.
  • 5. First on-line mutual consulting service for SmB Solution вторник, 1 октября 13 г.
  • 6. •Any user may be a Mentor •Criteria's for Mentors: •business area and functional expertise •experience and competences •rating (earned in project) •Highly rated Mentors become “Guru” •Advantages for Mentors: ideas and money for knowledges Mentors вторник, 1 октября 13 г.
  • 7. •Owners and managers of SMB companies •a Mentor can be a Client •Data of users: •registration data •payment account •requests and activity •Client pays for subscription and for Consultations Clients вторник, 1 октября 13 г.
  • 8. •Created by Client and Price is defined by Client •Attributes of a Request:What (a case), price, deadline, input data, an expected result or required solution •As soon as Request is answered Mentors rate it Requests вторник, 1 октября 13 г.
  • 9. Requests • new business • investments • sales and marketing • purchase and expenses • technology • finance and budgeting • business processes • optimization • PR • risk management • quality management • change management • capitalization • IPO вторник, 1 октября 13 г.
  • 10. Business • Banks • Energy production • IT and Communications • Retail • Oil&Gas • Agriculture • Logistics • Transport • Light industry • Marketing and acquisition • Construction • Investments • Food production • Education • HoReCa • Mass media вторник, 1 октября 13 г.
  • 11. Registration of Users Mentors get the Requests as a Client user creates Request and pays prepayment Mentors give the responses Clients chooses response(s) Mentors assign a rating to an Issue Mentors are paid Mentors get their rating also Algorithm 1 2 3 3 4 5 6 вторник, 1 октября 13 г.
  • 12. •Cloud:Amazon EC2 •Drupal or WordPress at the 1-st stage Platform вторник, 1 октября 13 г.
  • 13. •Price is defined by a Client: $1- 1000 per Request •Subscription: $30 per year •Commission for the Pool of consultations is %5 Finance вторник, 1 октября 13 г.
  • 14. •10 000 unique users by the end of 1-st year •daily 10% of users place Requests •average price for consultation is $10 •Subscription: each 10th user pays $30 per year •Commission for the Pool of consultations is %5 GOALs ☉ вторник, 1 октября 13 г.
  • 15. •qubb.pro - reseller of the consultations, start-up •State agencies for business development: mainly laws and regulations •Midsize consulting companies •Indirectly: forums and systems like Garant ⤧ Competitors вторник, 1 октября 13 г.
  • 16. •Internet: Google andYandex,YouTube, LinkedIn •Conferences •Media:Vedomosty, RBK, Secret of the firm, Hopes and fears •Club marketing •Competitions •Reference marketing Marketing вторник, 1 октября 13 г.
  • 17. Founders • Turundaev Alexey, 1977. • Bauman Moscow state University (ranked #2 TechUni): Solid state physics (1994-2000) and business administration (1998-2000). • Worked at Siemens, Britich Telecom, Exact Software, RusBusinesInvest. 12 years of management and business and product development experience. • Skype: aturundaev • alexey.mandala@gmail.com • +33781102007 • Kostyulina Oxana, 1974. • State university of management (ranked #3 ManUni): Financial management (2002-2008) and National economy (2002-2008), Red diploma. • Worked at bank sector, owned and managed companies, 3 years of business consulting expirience at RusbusinessInvest. • gr.mandala@gmail.com • +33686359536 вторник, 1 октября 13 г.