1. Miroslava IVANOVA EUROPEAN FEDERATION FOR SERVICES TO INDIVIDUALS Role of private companies in development and professionalization of lifestyle and home-care services
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6. The role of businesses in a changing market: positive outcomes in some European countries BELGIUM TICKET SERVICES : Case study of a voucher system Service voucher system introduced in 2003 by the Belgian authorities. The system was opened to private companies approved by the federal government (which recorded significant growth: from 785 in 2004 to 2,500 in 2009 ). The objective was to create 25,000 jobs by 2007. In 2009 more than 120,000 people employed thanks to the service vouchers system. It proves to be more and more successful and is widely accepted in the Belgian population. Service vouchers enable low-skilled people to (re)enter into regular employment . According to a survey of the Ministry of Employment and Social Dialogue and the ONEM’s data: 92 % hold a certificate of secondary education at the maximum, 40 % a lower secondary education 43% were unemployed 60% have now a permanent employment contract 98 % of them are women
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8. The role of businesses in a changing market: positive outcomes in some European countries National Development Plan (July 2005) Simplify procedures and access to services (creation of CESU voucher) Stimulate demand (reduction of taxes and social contributions) To increase the sector’s professional standing (improving working conditions & services quality) Positive effects 400,000 jobs created since 2005 (following the ANSP’s data) Explosion of supply since 2005: 5,500 to 25,000 service providers Private companies => most spectacular growth : 500 to 12,000 These dynamics will continue: performing companies will be needed - Challenge of dependence (financing, adapted services) - New demand, new needs (services in the workplace…) - New technologies, innovations FRANCE Development Plan and CESU voucher : Case study of a mixed system Market share % Companies Undeclared work Individual employers Associations 60 50 40 30 20 10 0
9. Key factors of success Better quality Professionalization of the sector Expansion and sustainable development of these services stem from : - increasing the professionalism of stakeholders - public or private - - improving the public image of these occupations. Attractiveness Better working conditions Promotion and recognition of services Competitiveness Regulatory stability The dual nature of this sector must be acknowledged (social and market-based economy). The ‘entry’ of private actors signals an important change, but working together is the ingredient of success (e.g. in France, proposals prepared by all stakeholders were included in the government’s policy). National policies are needed to achieve lasting results
![EFSI European Federation for Services to Individuals The European Federation of National Associations & Federations, the only group of active private companies in this field To study, protect and promote the sector’s common professional interests at the European level Mission ,[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)