Beautiful high converting websites in the real estate industry, feature large photo backgrounds, vertical menus, detailed listings, modern color schemes, and modern coding. Watch for inspirations for your own site.
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Beautiful Real Estate Web Design
1. Top 7 Real Estate
Websites
Beautiful Web Design for
Inspiration
2. Philip House NYC
http://www.philiphousenyc.com/
Light, minimalist design, all attention is focused on the images. The agent is trying to captivate
its users by seducing them with images rather than with words. Notice how there’s very little
text, a vertical menu, and a color scheme that is noticeable throughout the entire site.
3. Jade Mills Estates
http://www.jademillsestates.com/
The primary focus of this site is the agent and her global relationships. As the pictures
change, beautiful images of homes are displayed. By doing this, the agent is trying to sell the
lifestyle. Text is easy to find and a very small fixed header menu is great for navigation.
4. Livingstone-Ruth Lifestyle
http://www.livingstoneruth.com/
Though the images are used to capture attention, the excellent placement of the Quick Search
form sparks action in the viewer. If the viewer wishes to read more about the company, they
can do so by scrolling down, however the center of attention is always on the search box.
5. Trump Real Estate
http://www.trump.com/?si=true
For a real professional look, dark colors are a great accent to a site. Some may find the dark
colors heavy on the eyes, but the contrast of the contact information, menu, and other images
make it easier for the viewer to find information they are looking for. Also, the great intro page
prepares the viewer for an experience. Intro pages are a great way to mask slow load speed.
6. Ocean to Sky Living
http://www.southflorida.oceantoskyliving.com
Once again the company is trying to sell the lifestyle. The background images are used to stir
feelings in the viewer- making it easier for them to picture living in one of the by the ocean
condos. The menu consists of pictures and text, which is a great visual element that we see on
many other sites.
7. Real Estate Duo
http://www.garrisonpoint.org
This a very simple site which was created to act as a landing page for a condo project.
Considering it is only 3 pages, it increases the amount of conversions because users do not
have many options when it comes to interacting with the site. The focus is on three things - the
agents, the new condo project, and registration for an appointment.
8. Alla Poltavski
http://www.allapoltavski.ca
The focal point of the site is also on the real estate agent and her services. This site was
selected because it used many new plugins to help convert users into leads. For example, the
chat and voicemail plugin allow immediate contact with the agent without having to pick up
the phone. The option to translate the site into Russian, helps non-English speaking clients
enjoy the experience of the site as well.
9. Conclusion
A poorly designed website that has no call of action and
packed with text will immediately lose you potential
customers. An unprofessional website often brings across
the message of an unprofessional business.
Every visitor counts and so does your reputation. In the
first three seconds, a visitor upon coming across your
site forms an opinion about your image, presence, and
website. Make sure it’s a positive opinion.
Visitors are memorized by impressive visuals and are
more likely to go with a website that took time and effort
to develop.