2. We’re all characters of a big interesting tale.
As big as our dreams, as interesting as our experiences.
Your story starts with your aspirations and extends to your brand.
Your brand is not just an identity; it is your story and your message
to the world.
Is your story compelling enough to hold on to your audience?
3. Creating and sustaining a brand is not child’s play but certainly requires child like curiosity
and fresh eyes to spot opportunity where none seems to exist. True wisdom comes from
not trying to be wise all the time but daring to question established norms and not being
afraid of looking foolish sometimes.
This is the genesis of the name of our company- WIZDUMB.
Creative business problem solving is how we define our business and everything we do
is geared to providing solutions to your business and brand. While we understand the
tools and techniques involved in the communication process, it is freshly minted ideas
evolved by total immersion in the brand and its context that that finally produces results.
At the end of the day we wish to be an extension of your company’s thought process
at one level while being an independent watchdog with a mandate to be objective and
unbiased at all times.
4.
5. Brand Development & Consultancy
To tweak a popular saying “a company is known by the logo it keeps”-
our services include the meticulous building of your company’s or brand
identity from scratch. We thoroughly research every aspect of the company,
business and target audience to build a very distinct yet relevant identity that
can proudly represent your unique brand for decades to come.
Brand Identity and Development
Logo
Stationary
Brand Manual
6. Marketing collateral is salesmanship in print. While the core values and
philosophy of the brand needs to be maintained it must speak clearly and
the factual elements that appeals to the logic of the consumer. While we
may use color, texture and design to grab eyeballs we believe the core
“messaging” must hit the sweet spot for it to be effective.
Brochures & Flyers
Hoardings
Posters
Marketing Collaterals -Offline & Online
Online Banners
7. Although Digital Media is touted by many as a panacea for all brand
related issues, we know from experience this is not true. While maintaining
a digital presence is absolutely essential even for the smallest of brands, the
exact role it needs to play should be clearly strategized and executed. We carefully
assess your brand and the role it plays in people’s lives before recommending the
level of engagement that could produce tangible results over a period of time.
8. Long before the web site is built a whole lot of issues need to be addressed.
What is its exact role? What kind of traffic must it handle? How can it be a
natural extension of the brand and company? How can the content be made
more engaging and rewarding for the customer? At the end of the day we
believe that a combination elegant design, effective user interface and the
use of the latest technology helps your web site to connect better with
customers while giving them all the information they need at their fingertips.
Wordpress Powered Websites
E-commerce Websites
Campaign Landing Pages
UI & UX for Web and Mobile Applications
9. Content is not just content is the first lesson we learnt. All brands have
powerful stories to tell, and great content is about engaging the customer
with what interests him.Even in an age of visuals nothing can replace well
conceived and written content to expand the brand story, give relevant factual
information and interact with the customer and understand her concerns.