Webloyalty Ireland worked with Conlumino to produce a report looking at Halloween spending and attitudes towards the event, in Ireland in 2014. This infographic shows the report's key findings! See more at webloyalty.ie.
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Webloyalty Ireland Halloween Infographic
1. 34% plan to take the
kids trick or treating
20%
12%
11%
Commissioned by
@WebloyaltyIE
WHAT WE ARE PLANNING FOR
24% plan to carve a
pumpkin
16% plan to give out
What we plan to buy this Halloween
36%
35%
How much we are planning to spend on Halloween
27%
plan to spend
under €5
37%
plan to spend nothing
on Halloween
18%
20%
CONLUMINO RESEARCH OF 1503 NATIONALLY
REPRESENTATIVE IRISH CONSUMERS IN AUGUST 2014
You can find the full research report at Webloyalty.ie
or by emailing enquiries@webloyalty.ie
plan to buy
pumpkin(s)
30%
plan to buy Halloween
themed chocolates,
sweets and confectionery
plan to buy normal
chocolates, sweets
and confectionery
do not intend
to buy anything
special
24%
Where we’re heading for our Halloween costumes
will buy from
eBay
11%
will buy from Aldi
or Lidl
will buy from
Amazon
will buy from a major
supermarket
plan to spend
€5 - €10
plan to spend
above €10
do not plan
to celebrate
Halloween
sweets and treats
to trick and
treaters
10%