2. Company 1
Secure. Fun. Unforgettable.
We bring your family members closer together!
Mission: High-quality family stays for fair prices.
3. Company 2 Unique Selling Points
• High-quality with reasonable prices
• Eco- and family-friendly
• Bonding activities
• Wellness
• Natural and cultural mixture
We are the only ones who create family tours
for Germans to JAPAN.
4. Price
Koyama Japanreisen
The competition
Asia for Families
Omni Links, Belgium
Japanveo, France
Quality
Asia for Families provides fair
prices for high-quality services.
Main competitors are Omni Links, Japanveo, Koyama Japanreisen based on
the kind of services provided as well as the target group.
Belarus and Poland don't specialise in tours in Asia, whereas France and Germany
have a lot of companies specializing in Asia. Not many of them provide tours to Japan.
5. TARGET GROUP
Nationality: German
Type: Family
Children: 1-3
Age of children: 5-12
Income: min. Moderate
Needs to satisfy:
Vacation in Japan
Relaxing, family bonding holidays
Adventurous elements
Unforgettable experience
Stress-free stay
6. The product Japan Family Tour
14-days trip to Tokyo and Kyoto:
• Flight with Lufthansa
• Hiton Tokyo Bay Hotel & Gion Maifukan Hotel
• Nature experience (Ueno Zoo, Arashiyama
Monkey Park)
• Children places (Disneyland Tokyo, Legoland
Tokyo, Sony Showroom, etc.)
• Several museums (Tokyo Science Museum,
International Manga Museum, etc.)
