UnderPage is a service for interactive books’ self-publishing and promotion. UnderPage’s mission is to create beautiful interactive books and to give everyone an opportunity to make an interactive book with the help of handy service.

1. Create and sell interactive e-books
for mobile devices

2. TRENDS OF GLOBAL
BOOK MARKET
According to Infiniti Research Limited 2014
2013
2014
2019
Market volume (2014): $151 bln
DYNAMICS OF E-BOOKS SALES GROWTH
4,5 12,6 27,8
95,5 87,4 72,2
Printed books sales
are decreasing, e-books
sales are increasing;
Self-publishing boom lifts
sales by 60% in 2014
The number of people
reading on mobile devices
is growing rapidly.

3. BOOK MARKET
PROBLEMS
High costs of digital
books production
Most popular book
formats are not suitable
for children literature
and illustrated books
Traditional e-books
have low additional cost
Publishers and authors
don’t have necessary
skills for promoting
and selling books
in digital environment
MOST PUBLISHERS AND AUTHORS HAVE DIFFICULTIES
ENTERING DIGITAL MARKET BECAUSE OF:
$ $

4. THE SOLUTION
IS UNDERPAGE
Gives an opportunity
to create, design and
publish multiplatform
digital editions of illus-
trated books and books
with special needs (tests,
gaming elements etc)
Reduces the cost of pro-
duction (does not require
programming skills)
Helps to create books that
have high additional cost
Has its own distribution
platform in AppStore
and GooglePlay and
reduces costs of promo-
tion in stores
THE SERVICE SOLVES PROBLEMS OF PUBLISHERS AND AUTHORS OF CHILDREN LITERATURE,
ILLUSTRATED AND EDUCATIONAL BOOKS.
€
$

5. UNDERPAGE
On-line editor for creating multiplatforn interactive
e-books for iOS and Android without programming
skills
editor.underpage.com
Apps for iOS and Android for distribution of books
created in UnderPage Editor
UnderPage aggregates interactive ebooks of third-party
interactive books publishers in the stores
We publish interactive books of different genres
underpage.com
SERVICE FOR CREATING AND SELLING
INTERACTIVE EBOOKS FOR IOS
AND ANDROID
EDITOR
STORES
DIGITAL PUBLISHING HOUSE

6. GLOBAL MARKETS
More than 70% of global book market 25% of global book market
ENGLISH SPEAKING WORLD SPANISH SPEAKING WORLD

7. UNDERPAGE:
HOW IT
LOOKS NOW
ON-LINE EDITOR
UNDERPAGE ALLOWS TO CREATE
AND DISTRIBUTE A BOOK
THAT CONTAINS GRAPHICS,
AUDIO AND VIDEO
Book Creation
Book Distribution
For iOS and Android tablets
Reports and Payments
We use revenue share model and pay 50% of revenue to the
creator of the book
STORES
PAYMENT SERVICE

8. UNDERPAGE BOOKS
Featured by Russian AppStore Created together with charitable
foundation «Detskiy Palliativ»Was nominated to state award
Book of the Year 2013
INTERACTIVE BOOK
BOOK BUDDHA’S
LITTLE FINGER
VIKTOR PELEVIN
INTERACTIVE BOOK
THE GREAT GATSBY
F. SCOTT FITZGERALD
INTERACTIVE BOOK
PRINCESS AND THE PEA
HANS CHRISTIAN ANDERSEN

9. UNDERPAGE PLANS
TARGETS FOR 2015
To launch interactive books store for smart-
phones and tablets
To generate demand for interactive books
and to build up a customer base
To enter English Speaking Market
To aggregate maximum number of books
by third party developers
JANUARY 2015 MARCH 2015
2016
SPANISH-SPEAKING
MARKET
Assembling books
for smartphones
Stores for smartphones
Launch of the book
«Folk Tales of the world»
Interactive elements
construction kit
Presentation of the Service
in English-speaking market
Launch of the books
«Presentation Secrets»
and «Wet»

10. UNDERPAGETEAM
CEO
EGOR GURJEV
CTO
ANTON LARCHENKOV
Senior Project Manager
ALENA SOSNINA
Lead Designer
ANTON KILUNIN
Team Lead Programmer
DMITRIY CHERTKOV
Illustrator
NATALIA MAKARIKHINA
PR Director
MARIA TRUSHNIKOVA
Lead Mobile Programmer
NIKOLAY KUZNETSOV

11. We make books beautiful
Learn more on underpage.com
mailto: sosnina@underpage.com
phone: +7 909 108 73 66
skype: dyalochka
Alena Sosnina
Senior Project Manager