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ECHOSHIP ANALYSIS
BY: TYLER SMITH
Agenda 1
Project
Overview
Calling
Results
Potential
Solutions
Q & A
Echoship Overview
 Echoship is a self-service platform for shipments
 Echoship Project Goals:
 To call past Echo clients who have not used Echoship in the
past 60 days
 Why they have not used Echoship
 Get clients to recommit to using Echoship for upcoming
shipping needs
2
Calling Results
 Out of 140 clients 72 responded to our calls
and emails
 51.48% responded
 48.57% did not respond
 35% phone#, Emails, and Websites did not exist
anymore
3
Answered No Answer
48.57%
51.48%
35%
13.57%
Calling Results
 From the 51% that we connected with
 52.38% was positive feedback
 47.62% was negative feedback
4
Positive Negative
52.38
%
47.62
%
Calling Results
 The Negative responses
 Shut down due to Covid-19
 Not having any orders because of Covid-19
 Prefer using account rep then Echoship portal
 Pricing is higher compared to other brokers
 Switched to R + L, CPS, Sunteck, or Unishippers
 Insurance quotes were to high
 Not aware that it is not apart of the original quote
 Damaged relationship with account reps
 Loved Echoship, but not account rep
5
Calling Results
 The Negative responses
Not receiving invoices on time or credit back
Some clients said they lost money due to claims
Inbound only from manufacturer
 Can’t change warehouse on users end
Flat out no’s
6
Calling Results
 The positive responses
Easy to use/convenient
Love Echoship/will check Echoship for any upcoming
shipments
Great pricing
Follow up again when business picks back up
Will use Echoship for all shipments
7
Calling Results
 From the 52.38% of positive feedbacks
 23 used Echoship to book shipments
32% win rate
 Multiple clients said they will book with Echoship when
they have shipments again
8
The next couple months more clients
will use Echoship to quote and book
shipments when business picks back up
and start receiving orders again
Calling Results
 From the 23 clients that used Echoship
 41 Loads
 Total GP $2,773.36
9
Standard Kegs LLC(E143114) - Budget Restaurant Supply(E44194) - IBS Direct(E111177) - Kirchhayn Auto Salvage Inc(E170548)
Realzyme(E110505) - Earth Mama Angel Baby(E33304) - Alternative Energy Store, Inc. Real Goods(E105326) - Impact
Advertising Inc(E161101) - ReRun Truck Parts(E177456) - Inland Diamond Products Co.(E167794) - Natures World
LLC(E54338) - Lake Martin Machine Gun Warehouse(E104782) - Personalized Bottle Water(E104782) - Western Printing of
Marshall(E31036) – Loxim Americas LLC(E166616) – DK Distributors(E75448) – National Wholesale Supply(E118644) – BK Tile & Stone Inc.
(E169728) – Mr. Nozzle (E96075) – Doorscapes Inc. (E68594) – Big Dog Adhesives (E161833) – Monterey Inc. (E159841) – Soil Secrets LLC
(E177952)
Solutions 10
Communication
• Target Rates Per Load
• Following-up
• Claims / Credit issues
• Weekly touch points logged in Salesforce
Programming
• Direct customer service
• "Reefer Truck" disclaimer/sidebar
• Small Pack Partnership
Project
Takeaways
11
 Learning and applying industry
knowledge to client problems
 Persistence through cold calls
and emails
 Building relationships and
solving problems
 Turning the negatives to
positives
Recap
 Goal: Re-activate past Echo clients who haven’t used Echoship in 60+
days
 23 re-activated Echoship accounts
 Total GP of $2,773.36
 51% response rate with 52% being positive feedback
 Following up with remaining clients in ~1 month will yield even more
reactivations
12
Potential Solutions narrow down to
changes in Echoship communication, or
programming processes
Q & A
13

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Echoship Presentation to Leadership

  • 3. Echoship Overview  Echoship is a self-service platform for shipments  Echoship Project Goals:  To call past Echo clients who have not used Echoship in the past 60 days  Why they have not used Echoship  Get clients to recommit to using Echoship for upcoming shipping needs 2
  • 4. Calling Results  Out of 140 clients 72 responded to our calls and emails  51.48% responded  48.57% did not respond  35% phone#, Emails, and Websites did not exist anymore 3 Answered No Answer 48.57% 51.48% 35% 13.57%
  • 5. Calling Results  From the 51% that we connected with  52.38% was positive feedback  47.62% was negative feedback 4 Positive Negative 52.38 % 47.62 %
  • 6. Calling Results  The Negative responses  Shut down due to Covid-19  Not having any orders because of Covid-19  Prefer using account rep then Echoship portal  Pricing is higher compared to other brokers  Switched to R + L, CPS, Sunteck, or Unishippers  Insurance quotes were to high  Not aware that it is not apart of the original quote  Damaged relationship with account reps  Loved Echoship, but not account rep 5
  • 7. Calling Results  The Negative responses Not receiving invoices on time or credit back Some clients said they lost money due to claims Inbound only from manufacturer  Can’t change warehouse on users end Flat out no’s 6
  • 8. Calling Results  The positive responses Easy to use/convenient Love Echoship/will check Echoship for any upcoming shipments Great pricing Follow up again when business picks back up Will use Echoship for all shipments 7
  • 9. Calling Results  From the 52.38% of positive feedbacks  23 used Echoship to book shipments 32% win rate  Multiple clients said they will book with Echoship when they have shipments again 8 The next couple months more clients will use Echoship to quote and book shipments when business picks back up and start receiving orders again
  • 10. Calling Results  From the 23 clients that used Echoship  41 Loads  Total GP $2,773.36 9 Standard Kegs LLC(E143114) - Budget Restaurant Supply(E44194) - IBS Direct(E111177) - Kirchhayn Auto Salvage Inc(E170548) Realzyme(E110505) - Earth Mama Angel Baby(E33304) - Alternative Energy Store, Inc. Real Goods(E105326) - Impact Advertising Inc(E161101) - ReRun Truck Parts(E177456) - Inland Diamond Products Co.(E167794) - Natures World LLC(E54338) - Lake Martin Machine Gun Warehouse(E104782) - Personalized Bottle Water(E104782) - Western Printing of Marshall(E31036) – Loxim Americas LLC(E166616) – DK Distributors(E75448) – National Wholesale Supply(E118644) – BK Tile & Stone Inc. (E169728) – Mr. Nozzle (E96075) – Doorscapes Inc. (E68594) – Big Dog Adhesives (E161833) – Monterey Inc. (E159841) – Soil Secrets LLC (E177952)
  • 11. Solutions 10 Communication • Target Rates Per Load • Following-up • Claims / Credit issues • Weekly touch points logged in Salesforce Programming • Direct customer service • "Reefer Truck" disclaimer/sidebar • Small Pack Partnership
  • 12. Project Takeaways 11  Learning and applying industry knowledge to client problems  Persistence through cold calls and emails  Building relationships and solving problems  Turning the negatives to positives
  • 13. Recap  Goal: Re-activate past Echo clients who haven’t used Echoship in 60+ days  23 re-activated Echoship accounts  Total GP of $2,773.36  51% response rate with 52% being positive feedback  Following up with remaining clients in ~1 month will yield even more reactivations 12 Potential Solutions narrow down to changes in Echoship communication, or programming processes