1. OF FLORIDA
Significant Dates Who Are We?
We’re one of 50 state efforts launched in September 2005 and we’re
Now: organized nationally under the auspices of the Medicare Rx Education
If you are dual eligible (on Network. Maybe you’ve seen our television ads. Here in Florida, we’re a
Medicare and Medicaid), network of 169 locally-based healthcare, social service and professional
you can enroll in Medicare organizations and we’ve come together to educate beneficiaries and their
Part D. caregivers about the new Medicare prescription drug benefit.
November 15, 2006: Why Now?
Medicare Part D open Because the open enrollment period will begin again on November 15th and
enrollment beginsyou can we want everyone eligible for Medicare to know that this important new
enroll OR switch to a benefit is out there for them to take advantage of. Since there is real
different plan. economic value to enrolling early in this benefit, we believe that now is the
time to begin outreach to seniors.
January 1, 2007:
Medicare Part D coverage What Kinds of Outreach Will the Network Do?
begins for those who signed Simply put—we believe that a collective voice from the healthcare community
up by stressing the importance of this benefit will encourage seniors and those who
December 31, 2006. care for them to participate in the benefit— and that act will improve lives and
pocketbooks.
Additional Resources: To accomplish that goal, the network will:
1-800-MEDICARE or
www.medicare.gov. • Hold signup rallies and enrollment events highlighting key dates and
opportunities in the enrollment process.
• Conduct earned media outreach such as editorial board meetings and
reporter briefings with partner representatives and members of the
media covering Medicare.
• Engage in “train the trainer” activities—ensuring that those involved in
counseling seniors have all the best information.
• Partner with Members of Congress as they conduct town hall meetings
For more information on this —encouraging their constituents to enroll.
important effort, please
contact:
Terry Carrin
Moore Consulting Group
2011 Delta Blvd.
Tallahassee, FL 32303
(850) 224-0174
FX (850) 224-9286
terryc@moore-pr.com
OF FLORIDA