
Organization / Workplace
IBMLocation
Greater Philadelphia Area United StatesOccupation
Industry Marketing Leader - Chemicals and Petroleum at IBMIndustry
Advertising / Marketing / PR
About
I am a results-driven marketing, strategy, and business development professional who brings more than 15 years experience creating, executing, and managing marketing and strategic campaigns. I have demonstrated strengths in business and marketing strategy, messaging and communications, operations, event execution, relationship management and project administration. In my current position, I am responsible for the end to end market presence for IBM Rational Software in the Energy Sector. My roles span market analysis and strategy, offerings development, content and asset creation, pipeline analysis and pipeline building, interface with stakeholders across the IBM Company, sales and marke...